Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
MacBook Pro Updates
Apple to Take iPhone's Maps App to 'the Next Level'
MacRumors has found a new Apple job listing seeking an iPhone Software Engineer to join the iPhone and iPod Touch Maps team with the goal of taking the iPhone's built-in Maps App to "the next level":
Apple and Google have increasingly become competitors in the mobile space while Google's mapping data remains an integral part of the iPhone's Maps application. Google has recently stepped up even further with the introduction of many new features for their Android mapping application. This included advanced features such as plain english search, voice search and more. Although Apple and Google are said to be working on bringing the same technology to the iPhone, there's been evidence that Apple is working on their own mapping technology.
Apple recently acquired a mapping company called Placebase which had been known for differentiating itself from Google's offerings. The former CEO of Placebase is now part of the "Geo Team" at Apple, which has led to speculation that Apple is looking to separate itself from their dependence on Google maps.
We want to take Maps to the next level, rethink how users use Maps and change the way people find things. We want to do this in a seamless, highly interactive and enjoyable way. We've only just started.
The specificity of the job description is somewhat unusual for Apple, and particularly interesting given recent events.Apple and Google have increasingly become competitors in the mobile space while Google's mapping data remains an integral part of the iPhone's Maps application. Google has recently stepped up even further with the introduction of many new features for their Android mapping application. This included advanced features such as plain english search, voice search and more. Although Apple and Google are said to be working on bringing the same technology to the iPhone, there's been evidence that Apple is working on their own mapping technology.
Apple recently acquired a mapping company called Placebase which had been known for differentiating itself from Google's offerings. The former CEO of Placebase is now part of the "Geo Team" at Apple, which has led to speculation that Apple is looking to separate itself from their dependence on Google maps.
[ 123 comments ]
Apple may have discontinued its solid gold Apple Watch Edition back in 2016, but that hasn't stopped some keen do-it-yourselfers from filling the void.
YouTube stars Casey Neistat and...
FileMaker 18 for macOS launched today, introducing a collection of feature enhancements like an improved user interface and a larger variety of security controls. FileMaker, Inc. is one of...
Apple today previewed a new Safari feature called Privacy Preserving Ad Click Attribution that it says will allow advertisers to measure the effectiveness of their ad campaigns on the web without...
Popular PC game League of Legends is on its way to mobile devices, according to three sources with knowledge of plans for the game who spoke with Reuters. The smartphone version of the game is being...
Nintendo today kicked off the beta for its mobile game Mario Kart Tour, limited to Android in Japan and the United States. Thanks to players starting to get their hands on the game, we now have a...
Mobile network EE has announced it will launch 5G in the United Kingdom on May 30, beating rival Vodafone's 5G offering which launches in early July.
At a London press event this morning,...
Valve has released a new free standalone Steam Chat app for iOS and Android that brings several of the desktop Steam chat client's features to mobile.
Steam users can now use their...
As of today, transit users in the Portland-Vancouver area are able to use their iPhones and Apple Watches to ride the TriMet, C-Tran, and Portland Streetcar, according to the Portland Tribune.
A...
