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bloomberg.com Articles

Hollywood Pushing for iTunes to Rent Major Films Just Weeks After They Debut in Theaters

Friday August 18, 2017 5:41 am PDT by
Despite the objections of some cinema chains, the largest Hollywood studios are considering pushing ahead with a plan to offer digital rentals of films just weeks after they appear in theaters, according to Bloomberg. The report, citing people familiar with the matter, claims Universal Pictures and Warner Bros. remain in talks with potential distributors such as Apple and Comcast on ways to...

Apple's Series Three Apple Watch to Include Cellular Connection

Friday August 4, 2017 1:38 pm PDT by
Apple's third-generation Apple Watch, set to launch later this year, will include its own LTE for a standalone cellular connection, reports Bloomberg. With a cellular connection, the new Apple Watch models will be untethered from the iPhone, able to stream music, send messages, download apps, and connect to the internet without the need for an iPhone. It's not clear if a standalone...

Apple Working on 'Improved' Security System for iPhone 8 That Replaces Touch ID With Facial Recognition

Monday July 3, 2017 1:05 pm PDT by
Following a report from analyst Ming-Chi Kuo suggesting the next-generation "iPhone 8" will do away with a Touch ID fingerprint sensor entirely, Bloomberg says Apple is working on an "improved" security system that will let customers unlock their iPhones and make Apple Pay payments with facial recognition technology. Apple's new facial recognition engine is powered by a 3D sensor rumored to be ...

Tim Cook Talks HomePod, AR, and How America is 'More Important Than Bloody Politics' in New Interview

Thursday June 15, 2017 5:22 am PDT by
Bloomberg Businessweek sat down with Apple CEO Tim Cook last week to discuss a collection of topics related to Apple and the tech industry, including augmented reality, the legacy that Steve Jobs left behind, the HomePod, and the opinions he has following his work with U.S. President Donald Trump. Bloomberg Businessweek's full interview with Tim Cook will appear in the Sunday, June 19 edition of...

Tim Cook Confirms Apple's Focus on Autonomous Driving Systems

Tuesday June 13, 2017 4:44 am PDT by
Apple CEO Tim Cook has spoken to Bloomberg to clarify for the first time the company's intentions in the automotive market, following several reports in recent months indicating that the company has put its ambitions to build a car on the back-burner. "We're focusing on autonomous systems," Cook said in an interview on Bloomberg Television. "It's a core technology that we view as very...

Rumored Siri Speaker in Production Ahead of Possible WWDC Debut

Wednesday May 31, 2017 1:05 pm PDT by
Apple's rumored Siri smart speaker, which is designed to compete with the Google Home and Amazon Echo, is already in production ahead of a prospective debut at the upcoming Worldwide Developers Conference, reports Bloomberg. Citing sources "familiar with the matter," Bloomberg says production has already started on the speaker, but it is not expected to be ready to ship until later in the...

Apple Developing 'Apple Neural Engine' Chip to Power AI in iOS Devices

Friday May 26, 2017 1:14 pm PDT by
Apple is developing a dedicated processor that will be used to handle AI-related tasks like facial and speech recognition in its products, reports Bloomberg. Citing a source with knowledge of Apple's plans, the site says the chip is known internally as the "Apple Neural Engine." Apple plans to use the chip, which would work alongside the standard processor and the graphics chip, to add more...

Apple to Announce New MacBook, MacBook Pro, and Possibly MacBook Air at WWDC

Tuesday May 16, 2017 11:26 am PDT by
Apple is planning to announce refreshes for its notebook lineup at its upcoming Worldwide Developers Conference set to take place in June, reports Bloomberg. New versions of the MacBook and MacBook Pro are expected to be announced, and Apple is also considering updating the MacBook Air, its most affordable notebook. The MacBook Pro, which was just updated in October with a slimmer design and a ...

Apple Hires NASA Augmented Reality Expert Jeff Norris

Monday April 24, 2017 3:43 pm PDT by
Apple has hired Jeff Norris, an augmented reality expert who founded the Mission Operations Innovation Office at NASA's Jet Propulsion Lab, reports Bloomberg. Norris has reportedly joined Apple as a senior manager working on the augmented reality team led by Mike Rockwell, who formerly ran Dolby Labs. The team is said to be working on the previously-rumored augmented reality smart glasses as...

Bloomberg Backs Latest 'iPhone 8' Prototype Having Stainless Steel and Glass Design With Vertical Camera

Tuesday April 18, 2017 5:59 am PDT by
Bloomberg today has published a detailed report about what it expects from the tentatively named iPhone 8. "iPhone Edition" render by Japanese blog Mac Otakara The report, citing people familiar with the matter, claims Apple's latest prototype features a stainless steel frame sandwiched between symmetrical glass on the front and the back. That design, one of several that Apple has tested,...

Apple's AR Team Includes Talent From Lucasfilm and Weta Digital, Smart Glasses Still 'A Ways Off'

Monday March 20, 2017 8:06 am PDT by
It's been known that Apple has people working on augmented reality initiatives for future devices, which range from the technology's inclusion in a future version of the iPhone to separate "mixed reality" glasses. Today, a Bloomberg report has gathered all of the speculation surrounding Apple and AR together, while also providing some insight into a few lesser-known areas of Apple's AR project. ...

Nest Reportedly Working on Cheaper 'Learning Thermostat' to Sell for Under $200

Wednesday March 8, 2017 3:56 am PST by
Nest is in the process of making a cheaper edition of its Nest Learning Thermostat as well as a new line of home security products, according to someone familiar with the company's plans speaking with Bloomberg. Nest is said to be "seeking a bigger share of the connected home market" in its move to make a cheaper version of its flagship thermostat device. The cheaper Nest Learning Thermostat...

Apple's 'Arrogance' Impedes Major Acquisitions as Analysts Look to Potential Targets in Online Video

Wednesday February 15, 2017 7:02 am PST by
In an in-depth new look at Apple's merger and acquisitions tactics published today by Bloomberg, Apple's "arrogant" culture of deal negotiations is put on display. According to sources who have worked with Apple in M&A, the company struggles repeatedly to pull off big deals "because of a series of quirks," including a refusal to work with investment bankers, inexperience with large takeovers, and ...

Apple Considering Adding China's BOE as OLED Supplier for 2018 iPhone

Tuesday February 14, 2017 8:00 pm PST by
Apple is in discussions with China's BOE Technology Group to supply OLED screens for the 2018 iPhone, reports Bloomberg. The Cupertino company is looking for ways to shore up its OLED supplies as the iPhone transitions from LCD to OLED displays. Apple has been testing BOE's OLED displays for months, according to Bloomberg, but it isn't yet sure whether to add the company as a supplier. BOE...

Apple Developing ARM-Based Mac Chip to Handle Low-Power Functions Alongside Intel Processors

Wednesday February 1, 2017 12:28 pm PST by
Apple is developing a new ARM-based chip for its Mac lineup that would "take on more of the functionality" handled by Intel processors, reports Bloomberg. In development since last year, the chip, codenamed T310, is said to be similar to the chip used to power the Touch Bar in the new 2016 Macbook Pro. It's built using ARM technology and will work with the standard Intel processor, handling...

Apple Planning USB-C iMac and Faster Notebooks in 2017, Mac Pro and Touch Bar Magic Keyboard in Question

Tuesday December 20, 2016 6:22 am PST by
Apple is preparing modest updates to its Mac lineup for next year, including new iMac models with USB-C ports and new AMD graphics chips, and "minor bumps" in processing power for 12-inch MacBook and MacBook Pro models, according to Bloomberg.Mac fans shouldn't hold their breath for radical new designs in 2017 though. Instead, the company is preparing modest updates: USB-C ports and a new...

Apple Tested Larger Battery and Gold Color Option on MacBook Pro, Lightning Port on MacBook

Tuesday December 20, 2016 6:07 am PST by
In a comprehensive new Bloomberg article diving into the slow refresh cycle of Apple's line of Mac computers, and how the company slowly "alienated Mac loyalists," a few interesting tidbits surfaced providing insight into what could have been for the Touch Bar MacBook Pro, as well as the 12-inch Retina MacBook. In the MacBook Pro line launched this past October, Apple planned to introduce...

Apple Negotiating to Offer Rentals for Movies Still in Theaters, but at a Price

Wednesday December 7, 2016 10:59 am PST by
Apple wants to bring new movies to iTunes more quickly, and is in talks with several film studios over rights that would allow it earlier access to content, reports Bloomberg. Warner Bros, Universal Pictures, and 21st Century Fox are all seeking deals to offer higher-priced rentals of new movies as soon as two weeks after they debut in theaters, and the studios are said to be considering an...

Apple Ceases Development of 'AirPort' Wireless Routers as Engineers Reassigned to Other Products

Monday November 21, 2016 4:47 am PST by
Apple has dissolved its division which develops wireless routers and is now sending engineers who worked on the AirPort lineup into other product teams, including one currently working on Apple TV. The news comes from a report by Bloomberg, who said Apple has been slowly shutting down the division over the past year and made the decision "to try to sharpen the company’s focus on consumer...

Apple's OLED Suppliers Won't Be Able to Meet Demand for 2017 iPhone

Wednesday November 16, 2016 7:40 pm PST by
Apple's four main OLED suppliers won't be able to meet the production capacity necessary to match demand for the 2017 iPhone, according to a new report from Bloomberg. Supply constraints are expected to last until 2018. OLED screens are more difficult to produce in mass quantities than LCD screens, which means Apple is "at the mercy" of suppliers who are willing to produce them in the...