Apple is hoping to 3D-print aluminum device enclosures in the future, according to Bloomberg's Mark Gurman.
In today's "Power On" newsletter, Gurman revealed that Apple is pushing to move to 3D-printed aluminum enclosures for for future devices. The MacBook Neo relies on a new aluminum manufacturing process that saves as much metal as possible to drive down costs and speed up production.
3D-printing aluminum enclosures would similarly enable Apple to save material and increase efficiency. The process is likely to come to the Apple Watch first, and potentially the iPhone at a later date.
The process is a follow-up to Apple's 3D-printed titanium technique, which debuted with the Apple Watch Ultra 3. Apple's manufacturing design and operations departments are collaborating on the project.
Gurman added suggested that Apple may expand its new "Neo" branding to the Apple Watch SE in the future, making it the "Apple Watch Neo."
Saturday April 11, 2026 9:14 am PDT by Joe Rossignol
Last year, Apple launched CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. Nearly a year later, CarPlay Ultra is still limited to Aston Martin's latest luxury vehicles, but that should change fairly soon.
In May 2025, Apple said many other vehicle brands planned to offer CarPlay Ultra, including Hyundai, Kia, and Genesis.
CarPlay Ultra...
As we wait for WWDC to kick off next Monday, Apple today announced the winners of its annual Apple Design Awards, recognizing apps and games for their innovation, ingenuity, and technical achievement.
The 2025 Apple Design Award winners are listed below, with one app and one game selected per category:
Delight and Fun - CapWords (App) and Balatro (Game)
Innovation - Play (App) and PBJ -...
Saturday April 11, 2026 9:07 am PDT by Joe Rossignol
While the AirPods Max 2 received more attention, Apple also released a second pair of headphones last month: Nike Powerbeats Pro 2.
Nike Powerbeats Pro 2 are the same as the regular Powerbeats Pro 2, except they have a two-tone design consisting of black and Nike's signature Volt neon green-yellow color. The headphones were released on March 20 in the U.S., Canada, Australia, the U.K., and a ...
John Giannandrea, Apple's former head of artificial intelligence, is set to leave the company this week as his final stock vesting date approaches.
In his "Power On" newsletter, Mark Gurman noted that Giannandrea's exit has been a prolonged one. Apple moved to dramatically reduce his role in March 2025 following the disappointing launch of Apple Intelligence and ongoing delays to the Siri...
Apple is developing at least four different styles of smart glasses, and the company is betting that their superior design will set them apart from rival products, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman says that Apple's latest designs are made from a high-end material called acetate, which is "more durable and luxurious" than the standard...
Saturday April 11, 2026 8:40 am PDT by Joe Rossignol
Apple reportedly plans to unveil a foldable iPhone in September, and the device will supposedly solve two problems with foldable smartphones.
In case you missed it, a leaker on Chinese social media platform Weibo recently claimed that the foldable iPhone will be named "iPhone Ultra."
According to Bloomberg's Mark Gurman, the device will have improved screen quality and overall durability...
Did you forget Molly said they didn’t compromise on the Neo? Built from scratch, no cheaper materials or processes. Incredible aluminium no less.
Clearly she was talking about a cheaper process, not worse, but cheaper. That was part of the savings for the Neo. It was an investment. The Neos sold now are likely lower margins to get to that price but as they amortize the development of that process, their costs go down.
Something similar could happen with 3D printed Watches and other devices.
