Gurman: No Hardware at WWDC, Next Apple TV No Longer Coming Soon

Bloomberg's Mark Gurman does not expect Apple to announce any new hardware during its WWDC 2024 keynote on June 10.

apple tv 4k yellow bg feature
"There's no hardware slated to be announced at WWDC, unless Apple unexpectedly previews a new device launching later (to be clear: I don't expect that)," said Gurman, in his Power On newsletter today.

Notably, Gurman now says a new Apple TV model "isn't imminent," despite previously reporting that Apple was aiming to release a new Apple TV in the first half of 2024. The current Apple TV was introduced in October 2022.

Here is when the previous five Apple TV models were announced:

  • Third-generation Apple TV 4K: October 2022
  • Second-generation Apple TV 4K: April 2021
  • First-generation Apple TV 4K: September 2017
  • Apple TV HD: September 2015
  • Third-generation Apple TV: March 2012

The next Apple TV is rumored to feature a faster processor than the current A15 Bionic chip, and even lower pricing. Apple analyst Ming-Chi Kuo suggested that the next Apple TV could have a $99 starting price in the U.S., down from $129 currently.

No major design changes have been rumored for the next Apple TV specifically, but Gurman said Apple has considered adding a built-in camera to a future model. tvOS 17 added a FaceTime app to the Apple TV, allowing for users to have video calls on the TV, but this currently requires using the rear camera on a connected iPhone or iPad.

Popular Stories

Generic iOS 18 Feature Real Mock

iOS 18 Available Now With These 8 New Features For Your iPhone

Sunday September 15, 2024 10:09 am PDT by
Following over three months of beta testing, iOS 18 was finally widely released to the public on Monday, September 16. The update is available in the Settings app under General → Software Update on the iPhone XS and newer. Below, we have highlighted eight key new features included in iOS 18, and Apple shared a complete list of new features and changes last week. Note that Apple...
iOS 18 Public Beta Thumb 1

Here's When iOS 18 Rolls Out Today in Every Time Zone

Monday September 16, 2024 3:56 am PDT by
It's that time of year again. Apple is about to release iOS 18, which promises to bring a range of new features and improvements to iPhones worldwide. It's Apple's biggest software update of the year, and the company is expected to release it sometime today – Monday, September 16. Based on past releases, the update is likely to drop at around 10:00 a.m. Pacific Time/1:00 p.m. Eastern...
M4 Mac mini Black Ortho Cooler

Apple Leaks New Mac Mini With 5 USB-C Ports

Monday September 16, 2024 11:40 am PDT by
Apple has seemingly leaked the rumored next-generation Mac mini with five USB-C ports, according to a code change within Apple software that was discovered today by MacRumors contributor Aaron Perris. The code refers to an unreleased Mac mini model with an Apple silicon chip and five ports, which lines up with a previous report from Bloomberg's Mark Gurman that said the next Mac mini will be ...
iOS 18 Apple Account Name Feature 2

RIP, Apple ID

Tuesday September 17, 2024 3:18 pm PDT by
The "Apple ID" era is officially over. The transition from "Apple ID" to "Apple Account" went from a rumor to an official announcement to something that has now been fully completed. As of this week, the account.apple.com website is fully updated with Apple Account branding. "Apple ID is now Apple Account," the page says. "You can still sign in with the same email address or phone...
apple silicon mac lineup wwdc 2022 feature purple

M4 Macs, New iPad Mini, and iPad 11 Expected at Upcoming Apple Event

Sunday September 15, 2024 5:29 am PDT by
Apple will likely hold another event in October this year to announce new Macs and iPads. If so, it would be the fourth time in the last five years that Apple has held an event in October. Last year, Apple held a virtual event on Monday, October 30 to announce new MacBook Pro and iMac models with the M3 series of chips. In his Power On newsletter today, Bloomberg's Mark Gurman reiterated...
16 pro

iPhone 16 Pro Demand Has Been Lower Than Expected, Analyst Says

Sunday September 15, 2024 3:58 pm PDT by
Apple analyst Ming-Chi Kuo today said demand for the iPhone 16 Pro and iPhone 16 Pro Max has been "lower than expected" since the devices became available to pre-order in the U.S. and dozens of other countries on Friday. Kuo said his data is based on a "supply chain survey" and shipping estimates listed on Apple's online store. Kuo estimated that sales of all four iPhone 16 models reached...

Top Rated Comments

GrayFlannel Avatar
16 weeks ago
It seems he has all his bases covered.
Score: 42 Votes (Like | Disagree)
abatabia Avatar
16 weeks ago
As I keep saying and feeling, software needs work, hardware does not
Score: 42 Votes (Like | Disagree)
turbineseaplane Avatar
16 weeks ago
Bummer
There goes my outside hope for the iPad Mini 7, some M4 MacBooks or an updated Apple TV

Sounds like a entire presentation about "AI stuff coming later this year"
?

Major "meh" for me

So many product lines are just in really weird spots of "not much has happened in a long time"
Apple seems to have really screwed the pooch with Car & VR headset distractions and now trying to throw an AI hail mary
Score: 37 Votes (Like | Disagree)
nfl46 Avatar
16 weeks ago
Hardware isn’t Apple’s problem, it’s software. Most of their devices have processors that are more than enough to last many years but the software is lackluster. The iPad is a prime example…all that hardware power but nothing on the software side to take advantage of it.
Score: 35 Votes (Like | Disagree)
Crow_Servo Avatar
16 weeks ago
IMO, WWDC should be just about software. As fun as it is for Apple to announce hardware, it feels weird to me when they do it at this software event.

Plus, I never expected the Apple TV to be refreshed at this time. That rumor didn’t make sense to me, since I’d anticipate an A18 or A19 chip in the next Apple TV, depending on when it is released.
Score: 27 Votes (Like | Disagree)
MayaUser Avatar
16 weeks ago
at this point Gurman is 100% right
Score: 23 Votes (Like | Disagree)