Apple AR Glasses Reportedly Still at Least Four Years Away From Launch

Apple's augmented reality glasses device is still at least four years away from launch, Bloomberg's Mark Gurman reports.

Apple Glasses Purple Feature
In an extensive report detailing some of the challenges involved in developing Apple's mixed-reality headset, Gurman explained that the company's separate AR glasses product has been mired by similar issues. AR glasses were the product that CEO Tim Cook and former design chief Jony Ive originally wanted to build before technical limitations reduced expectations to the current "ski-goggle" headset form factor with video pass-through.

Apple apparently realized early in the headset's development that the long-term goal of building AR glasses with sufficient power was unfeasible. Engineers calculated that the glasses would have to provide the full performance of an iPhone with only a tenth of its power consumption to prevent them from getting too hot.

Mike Rockwell, a former Dolby executive hired to spearhead the development of experimental head-worn devices at Apple, has continued to describe the headset as laying the foundations for a future AR glasses device to secure resources. Apple's work on the device now receives only limited resources.

An employee working on the project told Bloomberg that there is a running joke on the team that the company continues work on the "hopeless" device simply to keep ‌Tim Cook‌ happy. Despite making no meaningful progress on the AR glasses by 2019, Rockwell told over 100 employees at an an all-hands meeting later that year that Apple could introduce the glasses just one year after it introduced the first headset – a time frame that now seems impossible.

Apple eventually postponed any serious development on a standalone glasses product for a period of years, "all but killing the idea." The company is now said to be at least four years away from introducing any such product.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Buy Now)
Related Forum: Apple Vision Pro

Popular Stories

iPhone SE 4 Vertical Camera Feature

iPhone SE 4 Production Will Reportedly Begin Ramping Up in October

Tuesday July 23, 2024 2:00 pm PDT by
Following nearly two years of rumors about a fourth-generation iPhone SE, The Information today reported that Apple suppliers are finally planning to begin ramping up mass production of the device in October of this year. If accurate, that timeframe would mean that the next iPhone SE would not be announced alongside the iPhone 16 series in September, as expected. Instead, the report...
iPhone 17 Plus Feature

iPhone 17 Lineup Specs Detail Display Upgrade and New High-End Model

Monday July 22, 2024 4:33 am PDT by
Key details about the overall specifications of the iPhone 17 lineup have been shared by the leaker known as "Ice Universe," clarifying several important aspects of next year's devices. Reports in recent months have converged in agreement that Apple will discontinue the "Plus" iPhone model in 2025 while introducing an all-new iPhone 17 "Slim" model as an even more high-end option sitting...
Generic iPhone 17 Feature With Full Width Dynamic Island

Kuo: Ultra-Thin iPhone 17 to Feature A19 Chip, Single Rear Camera, Semi-Titanium Frame, and More

Wednesday July 24, 2024 9:06 am PDT by
Apple supply chain analyst Ming-Chi Kuo today shared alleged specifications for a new ultra-thin iPhone 17 model rumored to launch next year. Kuo expects the device to be equipped with a 6.6-inch display with a current-size Dynamic Island, a standard A19 chip rather than an A19 Pro chip, a single rear camera, and an Apple-designed 5G chip. He also expects the device to have a...
iPhone 16 Pro Sizes Feature

iPhone 16 Series Is Less Than Two Months Away: Everything We Know

Thursday July 25, 2024 5:43 am PDT by
Apple typically releases its new iPhone series around mid-September, which means we are about two months out from the launch of the iPhone 16. Like the iPhone 15 series, this year's lineup is expected to stick with four models – iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max – although there are plenty of design differences and new features to take into account. To bring ...
icloud private relay outage

iCloud Private Relay Experiencing Outage

Thursday July 25, 2024 3:18 pm PDT by
Apple’s iCloud Private Relay service is down for some users, according to Apple’s System Status page. Apple says that the iCloud Private Relay service may be slow or unavailable. The outage started at 2:34 p.m. Eastern Time, but it does not appear to be affecting all iCloud users. Some impacted users are unable to browse the web without turning iCloud Private Relay off, while others are...
iPhone 17 Plus Feature Purple

iPhone 17 Rumored to Feature Mechanical Aperture

Tuesday July 23, 2024 9:32 am PDT by
Apple is planning to release at least one iPhone 17 model next year with mechanical aperture, according to a report published today by The Information. The mechanical system would allow users to adjust the size of the iPhone 17's aperture, which refers to the opening of the camera lens through which light enters. All existing iPhone camera lenses have fixed apertures, but some Android...

Top Rated Comments

asdfjkl; Avatar
16 months ago


Attachment Image
Score: 14 Votes (Like | Disagree)
UltimaKilo Avatar
16 months ago
Four years seems unrealistic. The tech simply is not there with lenses, semis or even other components.

End of the decade is maybe more realistic, but let’s see.
Score: 10 Votes (Like | Disagree)
Candy Apple+ Nutz Avatar
16 months ago
And the Apple AR Contacts are at least a decade away…

???
Score: 9 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
16 months ago
Don’t bother launching it, please. Google tried and they failed.

https://www.macrumors.com/2019/05/20/google-glass-ar-headset-enterprise/
Score: 8 Votes (Like | Disagree)
cocky jeremy Avatar
16 months ago
I can't wait to jailbreak my eyes.
Score: 8 Votes (Like | Disagree)
Hopefully Smarter Avatar
16 months ago
You can’t have an “externsive” report that has no facts in it. There are NO facts about this product anywhere.

I understand that Apple will monitor your behavior and punish you with spikes through your eyes if you abuse the product.
Score: 6 Votes (Like | Disagree)