Strong iPhone 13 Demand Sees Taiwan Suppliers Prioritize Apple Over Rivals

Strong iPhone 13 demand in Taiwan and China has led Taiwanese component suppliers to prioritize production lines for Apple over rival Samsung and many Chinese mobile vendors, according to a new DigiTimes report.

iPhone 13 Feature Blue

Taiwan-based makers of VCMs (voice coil motors), wire winding and other components of smartphone-use lens modules are giving priority to production for Apple, amid strong pre-sales of iPhone 13 series in China and Taiwan, according to industry sources.

The report states that Samsung's third-quarter sales this year fell short of expectations, while Chinese smartphone vendors including Oppo, Vivo and Xiaomi have high inventory levels of components.

Apple's iPhones have reportedly taken over a large portion of Huawei's original market share since it was hit by U.S. sanctions, and Taiwan's component makers have high hopes for the ‌iPhone 13‌ series.

Analyst reports suggest ‌iPhone 13‌ orders have seen strong early demand, with minimal near-term component headwinds for the devices suggesting lengthy delivery estimates are a result of high demand rather than low supply.

Apple is looking to boost initial production of this year's ‌iPhone 13‌ models to 90 million units through the end of the year, an increase of up to 20% over the 75 million units of the iPhone 12 series produced last year, according to Bloomberg.


China in particular has seen major interest in the latest iPhone launch, which in one case apparently caused a stampede as people rushed a shopping mall to purchase one of the devices.

Related Roundups: iPhone 13, iPhone 13 Pro
Related Forum: iPhone

Top Rated Comments

djcerla Avatar
4 weeks ago
“Boring update, will not sell”.
Score: 8 Votes (Like | Disagree)
MrMacintoshIII Avatar
4 weeks ago

iPhone launch stampedes in 2021? What’s so special to iPhone 13 for those Asian users versus iPhone 12, I wonder? ?
They tried to go a year without iPhone and realized what a collective idiot they’d been trying to use anything but iOS. They’ve all come sprinting back, literally.
Score: 7 Votes (Like | Disagree)
MathersMahmood Avatar
4 weeks ago
Lmao the video kills me ?

First toilet paper now iPhones ????
Score: 4 Votes (Like | Disagree)
AirunJae Avatar
4 weeks ago
I thought this was a boring S year... huh ?
Score: 3 Votes (Like | Disagree)
DelayedGratificationGene Avatar
4 weeks ago
That video says it all…
Score: 2 Votes (Like | Disagree)
one more Avatar
4 weeks ago
iPhone launch stampedes in 2021? What’s so special to iPhone 13 for those Asian users versus iPhone 12, I wonder? ?
Score: 1 Votes (Like | Disagree)

Related Stories

iphone 13 pro max display bleen

Apple Suppliers Refute Report Claiming iPhone 13 Production Being Lowered Due to Chip Shortages

Wednesday October 13, 2021 7:14 am PDT by
Apple's suppliers have refuted a report suggesting that due to the ongoing chip shortage, Apple has cut production orders for iPhone 13 models by as much as 10 million units for 2021. Yesterday, Bloomberg reported that due to the chip shortage, Apple had informed suppliers about cutting iPhone 13 production by as much as 10 million units for the remainder of the year. The news caused a drop...
chinafoxconn

Widespread Power Outages in China Have Apple Suppliers 'Scrambling' to Keep Production on Track

Friday October 8, 2021 3:10 am PDT by
Apple suppliers in China are scrambling to keep production on track ahead of the busy holiday season in the face of widespread power outages in the country, according to a new report from Nikkei Asia. Widespread power outages in China are reigniting a push by tech manufacturers to shift production away from Asia's biggest economy, with suppliers to Apple, Amazon and others scrambling to keep...
iPhone 13 Dummy Thumbnail 2

Apple Brings China's Luxshare Precision into iPhone 13 Supply Chain to Meet Production Targets

Wednesday August 4, 2021 12:19 am PDT by
Apple is tapping more Chinese suppliers as it seeks to meet ambitious targets for iPhone 13 production, according to a new report by Nikkei Asia. Apple is set to produce between 90 million and 95 million iPhones through January, according to a previous Nikkei report, and China's Luxshare Precision Industry has won 3% of orders away from Taiwanese rivals Foxconn and Pegatron. Luxshare will...
iPhone 13 Pro Feature Blue

iPhone 13 Pro Pre-Orders Off to Promising Start With Strong Early Demand, Says Analyst

Monday September 20, 2021 7:59 am PDT by
While it has been many years since Apple stopped providing first weekend sales numbers for new iPhones, Morgan Stanley analyst Katy Huberty today said that iPhone 13 Pro pre-orders are "off to a promising start" with "strong early demand." Huberty based her opinion off of Apple's delivery estimates for iPhones, which she has been tracking for many years. Shortly after pre-orders began last...
iPhone 13 Pro Feature Blue

iPhone 13 Reportedly Having Production Issues, Leaving Customers to Face Prolonged Delivery Times

Wednesday September 29, 2021 5:27 am PDT by
The newly launched iPhone 13 and iPhone 13 Pro are apparently hitting a snag in production, mainly due to a new wave of health concerns and limited manufacturing capacity for the devices' camera systems in Vietnam, according to a new report from Nikkei Asia. The iPhone 13 mini, iPhone 13, iPhone 13 Pro, and iPhone 13 Pro Max all feature sensor-shift optical image stabilization, a feature...
iphone 13 pro max display bleen

Apple to Cut iPhone Production Goals by as Many as 10 Million Units Due to Chip Shortages

Tuesday October 12, 2021 1:23 pm PDT by
Ongoing chip shortages faced by the tech industry are affecting production of the iPhone 13 models, according to a new report from Bloomberg. Apple is expected to cut 2021 iPhone 13 production by as many as 10 million units because of the shortages. In the final three months of the year, Apple was planning to produce 90 million iPhone 13 models, but Apple's manufacturing partners have...
iphone 13 face id notch

China-Based BOE to Supply OLED Panels for iPhone 13 Models

Wednesday October 13, 2021 1:22 am PDT by
Apple has added display manufacturer BOE to its list of main suppliers of OLED panels for iPhone 13 models, according to a new report today from Nikkei Asia. The Beijing-based display maker began shipping a small number of organic light-emitting diode (OLED) displays for the 6.1-inch iPhone 13 in late September and is scheduled to increase those shipments soon, pending a final verification...
macbook airpods iphone

Bloomberg: Apple's Potentially Biggest Sales Quarter in History Threatened by Device Shortages

Thursday October 21, 2021 5:05 am PDT by
Apple device shortages threaten to undercut what could otherwise be a record-setting holiday season for the company, reports Bloomberg's Mark Gurman. Not long after Apple's iPhone 13 launch in September, shipping estimates for all models began slipping by several weeks. This trend was replicated for the iPad mini, ninth-generation iPad, Apple Watch Series 7, and most recently, Apple's new...
iphone 13 official roundup header

Apple Ramps Up iPhone 13 Chip Orders, Scales Down Orders for Older iPhones

Monday October 4, 2021 3:57 am PDT by
Apple has managed to ramp up chip orders for its new iPhone 13 lineup by reducing equivalent orders for the older-generation iPhone models that the company still sells, according to a new DigiTimes report. Apple has scaled down its chip orders for older-generation iPhones, while ramping up wafer starts at TSMC for its iPhone 13, the sources said. Apple has also not made any changes to its chip ...
macbook pro vs macbook air

Kuo: Apple Silicon MacBook Shipments to Be Cut in First Half of 2022 Due to Component Shortages and Other Factors

Monday September 27, 2021 12:16 am PDT by
Shipments of Apple Silicon MacBooks will be cut in the first half of next year due to component shortages, a decline in working from home demand, and the introduction of a redesigned MacBook Air in the third quarter of 2022, according to Apple analyst Ming-Chi Kuo's latest investor note, seen by MacRumors. From the note: We forecast that the shipment of Apple Silicon processor-based MacBook ...