iPhone 13 Pro Pre-Orders Off to Promising Start With Strong Early Demand, Says Analyst
While it has been many years since Apple stopped providing first weekend sales numbers for new iPhones, Morgan Stanley analyst Katy Huberty today said that iPhone 13 Pro pre-orders are "off to a promising start" with "strong early demand."
Huberty based her opinion off of Apple's delivery estimates for iPhones, which she has been tracking for many years. Shortly after pre-orders began last Friday, delivery estimates for the iPhone 13 Pro and iPhone 13 Pro Max began slipping into October, with Huberty having calculated the average lead time at around 27 days. She said this is the second longest lead time on the first day of pre-orders amongst all iPhone models launched over the past five years, surpassed only by the iPhone X in 2017.
As of last Friday, Huberty said the iPhone 13 mini was faring better with a lead time of 3.1 days, while the standard iPhone 13 faced no delays.
As with every iPhone launch, it is possible that lengthy delivery estimates are a function of low supply rather than high demand, but Huberty said Morgan Stanley's supply chain checks indicate minimal near-term component headwinds for iPhones and concluded that these long lead times "are at least partly a function of strong early demand."
All four iPhone 13 models will begin arriving to customers and launch in stores on Friday, September 24. Key features across the iPhone 13 lineup include a faster A15 Bionic chip, camera improvements, longer battery life, and a smaller notch. The two Pro models also feature a ProMotion display with a variable refresh rate up to 120Hz.
Popular Stories
Apple today released iOS 18.0.1 and iPadOS 18.0.1, the first updates to the iOS 18 and iPadOS 18 operating systems that debuted earlier in September. iOS 18.0.1 and iPadOS 18.0.1 come two weeks after the launch of iOS 18. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's release notes, the...
Apple today released macOS Sequoia 15.0.1, the first update for the macOS Sequoia operating system. The 15.0.1 update comes a week after Apple first released macOS Sequoia 15. Mac users can download the macOS Sequoia update by using the Software Update section of System Settings. According to Apple's release notes, macOS Sequoia 15.0.1 fixes a bug that could cause the Messages app...
Now that it's been two weeks since the iPhone 16 models were released, we've been able to spend enough time with the new devices to share a more in-depth review on their performance, battery life, feature set, and more. Subscribe to the MacRumors YouTube channel for more videos. We've been testing the iPhone 16 Pro and Pro Max, but the gap between the Pro models and the standard iPhone 16...
Amazon is hosting another Prime Day event this year, called Amazon Prime Big Deal Days and offering shoppers the first chance to save on holiday shopping from a major retailer. Similar to the first Prime Day, it will last for two days (October 8-9) and you can already find a large selection of early deals across Amazon's storefront, covering savings on tech, clothing, video games, groceries, and...
It's hard to believe we're already into October with the iPhone 16 launch behind us, but there's lots more still to come from Apple this year on both the hardware and software fronts. We're still expecting a number of Mac and perhaps some iPad updates in the very near future, while Apple Intelligence features are set to begin rolling out with iOS 18.1 and related operating system updates....
Apple is set to release iOS 18.1 in October, bringing the first set of Apple Intelligence features to iPhone 15 Pro and iPhone 16 models. This update marks a significant step forward in Apple's AI integration, offering a new Siri contextually-aware experience and a range of additional capabilities powered by on-device machine learning and large language models. There are a couple of handy new...
Apple is working on a new iPad mini that will "potentially" be released "by the end of 2024," according to a report today from Bloomberg's Mark Gurman. Last month, Gurman reported that Apple had "new iPads in the works," including an upgraded version of the iPad mini. At the time, he said the device was "on deck for Apple's October event" alongside the first M4 Macs. The wording in his...
Apple will announce several new M4 Mac models around the end of October, with the company planning to launch at least some of them as soon as Friday, November 1, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman said that Apple will launch a new M4 version of its low-end 14-inch MacBook Pro, as well as higher-end 14-inch and 16-inch MacBook Pro models...
