For the last several recent events, Apple has utilized hashflags, which are little icons next to hashtags on Twitter, as a way to market its events. The company first started the tradition with "#AppleEvent" during the September iPad Air and Apple Watch event and has maintained it since.
For its upcoming event on April 20, the hashflag mimics the colorful event logo used on Apple's invitations and other promotional materials for next week's event.
The 2018 iPad Pro is more than enough for every iPad app in the App Store. Apple really needs pro apps for the iPad to make the “Pro” iPad relevant in the post-M1 world.
Apple's virtual "Spring Loaded" event kicks off today at 10:00 a.m. Pacific Time, with Apple expected to debut updated iPad models and perhaps some other hardware such as AirTags or iMac models based on Apple silicon.
Apple is providing a live video stream on its website, on YouTube, and in the company's TV app across its platforms. We will also be updating this article with live blog...
Apple will hold its first event of 2021 on March 23 to reveal new products, according to a reliable Chinese leaker known as "Kang." The event could see the unveiling of new iPad Pro models, updated AirPods, and the long-awaited AirTags item trackers.
Kang has said Apple's March event will be held on the same date as the OnePlus 9 reveal, which is scheduled for Tuesday, March 23, opening up...
Apple is preparing for the Worldwide Developers Conference that kicks off next Monday, today launching a YouTube live stream where viewers can sign up to get a reminder when the event begins. Apple's keynote event will take place on Monday, June 7 at 10:00 a.m. Pacific Time.
In addition to live streaming the event on YouTube, Apple also plans to make the WWDC 2021 keynote available through...
As is tradition, Apple's online store has gone down ahead of its "Spring Loaded" event, which will be streamed on Apple's website and on YouTube at 10 a.m. Pacific Time today. Apple's online store should become available again when the event has concluded, likely with new products and accessories available to order.
The event will consist of a pre-recorded video with Apple executives...
Bloomberg's highly-respected Mark Gurman says that he expects nothing "particularly innovative" or "extraordinary" to launch at Apple's "Spring Loaded" event next week, Tuesday, April 20.
Gurman made the remarks during an interview for Bloomberg Technology, in which he reaffirmed that Apple will launch a new 11-inch and 12.9-inch iPad Pro, with the higher-end model featuring a brand new...
Another unique Apple logo hashflag has been prepared for next week's "One More Thing" Apple event.
The custom Twitter hashtag includes an Apple logo in the same orange, red, purple, and blue hues as Apple's event invites. The hashflag is set to go live at 12:00 EST.
Twitter allows brands to add custom emojis next to hashtags as a marketing strategy. According to Agency Creative, these...
Apple is planning to launch a new entry-level iPad, iPad mini, and iPad Pro at its "Spring Loaded" event tomorrow, along with "a few surprises," according to Wedbush analysts. In a new note to investors, seen by MacRumors, Wedbush analysts Daniel Ives and Strecker Backe explained that the iPad will be the main focus of Apple's "Spring Loaded" event, with new entry-level iPad, iPad mini, and ...
Siri has apparently prematurely revealed that Apple plans to hold an event on Tuesday, April 20, where the company is expected to reveal brand new iPad Pro models and possibly its long-awaited AirTags trackers.
Subscribe to the MacRumors YouTube channel for more videos. Upon being asked "When is the next Apple Event," Siri is currently responding with, "The special event is on Tuesday, April...
Continuing the tradition set with the iPhone 13 Pro, only the highest-end iPhone 14 models will feature Apple's ProMotion display technology, according to a respected display analyst.
Ross Young, who on multiple occasions has detailed accurate information about Apple's future products, said in a tweet that ProMotion will not be expanded to the entire iPhone 14 lineup and will remain...
Apple's second-generation AirPods Pro could arrive alongside a new series of accessories, recent leaked images suggest.
Alleged leaked photos of the next-generation AirPods Pro obtained by MacRumors showed a charging case with a metal loop on the side for attaching a strap. Apple has not used this design for any of its other AirPod models and it is unclear why it would be added in this...
Saturday January 15, 2022 2:06 pm PST by Tim Hardwick
Much has been said about what consumers could see from Apple in 2022, but the company is also working on a handful of rumored products that aren't expected to be unveiled for at least another 12 months, and in some cases a lot longer. Of course, that's assuming they get released at all. Apple works on many potential products some of which ultimately never see the light of day. With that in...
Sunday January 16, 2022 3:37 pm PST by Joe Rossignol
A bug in WebKit's implementation of a JavaScript API called IndexedDB can reveal your recent browsing history and even your identity, according to a blog post shared on Friday by browser fingerprinting service FingerprintJS.
In a nutshell, the bug allows any website that uses IndexedDB to access the names of IndexedDB databases generated by other websites during a user's browsing session....
Saturday January 15, 2022 8:05 pm PST by Joe Rossignol
Apple is planning to release a fifth-generation iPad Air with similar features as the sixth-generation iPad mini, including an A15 Bionic chip, 12-megapixel Ultra Wide front camera with Center Stage support, 5G for cellular models, and Quad-LED True Tone flash, according to Japanese blog Mac Otakara.
Citing reliables sources in China, the report claims that the new iPad Air could be...
Friday January 14, 2022 12:46 pm PST by Juli Clover
Netflix today updated the prices for its streaming plans, and all of its offerings are now more expensive. The Basic plan is now priced at $9.99 per month, the Standard plan is priced at $15.49 per month, and the Premium plan is priced at $19.99 per month.
The Basic plan is $1 more expensive, up from $8.99 per month. This plan allows users to watch on just one screen at a time, and it limits ...
Hole-punch? Pill? Hole-punch and pill? Rumors about what the front camera system on the iPhone 14 Pro will look like are evolving rapidly, and it now appears we might be getting a novel but potentially controversial design later this year.
Other major stories this week included some confusion and controversy about iCloud Private Relay being disabled for some T-Mobile customers, increasing...
Friday January 14, 2022 7:02 am PST by Joe Rossignol
Apple is rumored to announce four new iPhone 14 models in September, and ahead of time, analyst Jeff Pu has outlined his expectations for the devices.
In a research note with Haitong International Securities, obtained by MacRumors, Pu claimed that all iPhone 14 models will feature ProMotion displays, compared to only Pro models currently. ProMotion enables a variable refresh rate up to 120Hz ...
Top Rated Comments
The "Spring Loaded" graphic design is a throwback to the first Macintosh ads.
The colors of the "el" match with the old-school "Mac" Apple logo that Apple used before the grey/white modern Apple logo that we know today.
I think this means new iMacs. I'm almost 100%.
Hope that is a typo, otherwise further proof what a sewer of self importance Twitter is