Kuo: Apple Car to Use Hyundai's E-GMP Battery Electric Platform, General Motors Partnership Also Possible - MacRumors
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Kuo: Apple Car to Use Hyundai's E-GMP Battery Electric Platform, General Motors Partnership Also Possible

Apple will collaborate with Hyundai on its first Apple Car model, and if things go well, Apple could work with General Motors and European manufacturer PSA for subsequent models or in other markets, according to noted Apple analyst Ming-Chi Kuo.

csm hyundai ev platform apple car
In his latest TF Securities investor note, seen by MacRumors, Kuo corroborates recent reports of a potential Apple Car partnership with Hyundai and says that he believes Apple's first vehicle chassis will be based on Hyundai's E-GMP battery electric vehicle (BEV) platform.

Announced in December, the E-GMP uses up to two motors, five-link rear suspension, an integrated drive axle, battery cells that can provide range over 500km on a full charge, and can be charged up to 80% within 18 minutes through high-speed charging. A high performance model based on E-GMP is capable of accelerating from 0-60 miles per hour in less than 3.5 seconds, with a top speed of 160 miles per hour. Hyundai plans to sell 1 million BEV units worldwide by 2025.

Apple's deep collaboration with current automakers (Hyundai Group, GM, and PSA) who have extensive development, production, and qualification experience will significantly shorten the Apple Car development time and create a time-to- market advantage. We believe that Apple will leverage current automakers' resources and focus on self-driving hardware and software, semiconductors, battery-related technologies, form factor and internal space designs, innovative user experience, and the integration with Apple’s existing ecosystem.

According to Kuo's prediction, Hyundai Mobis will be in charge of design and production for some Apple Car components, and Hyundai Group affiliate Kia will provide the U.S. production line for Apple Cars, although Kuo predicts that Apple may struggle to launch the Apple Car in 2025 because of the more complicated development time and supply chain management involved.

We predict that Apple will launch the Apple Car in 2025 at the earliest. The new iPhone takes about 18–24 months from initial specification definition to mass production based on experience. Given the longer development time, higher validation requirements, more complicated supply chain management, and very different sales/after-sales service channels for the automobiles, we believe that Apple, which lacks car building experience, is already on a tight schedule if it wants to launch the Apple Car in 2025.

Kuo suggests Apple will market the vehicle as a "very high-end" model, or "significantly higher" than a standard electric vehicle, which will benefit the automaker partners. Foxconn, which is already developing electric vehicle parts, will not be involved in Apple Car assembly or casing orders, predicts Kuo.

Rumors that Apple is in negotiations with Hyundai about developing an Apple Car have been coming thick and fast over the last few weeks. Rumors that Apple is in negotiations with Hyundai first surfaced in early January. Hyundai initially confirmed its electric vehicle discussions with Apple, but then walked back the claims hours later.

The most recent Reuters report suggested the outlook for a deal had dimmed because Hyundai executives were "divided" over the prospect of working with Apple. Hyundai was said to have serious reservations about the prospect of becoming a contract manufacturer for another brand.

Reuters in December reported that ‌‌‌Apple Car‌‌‌ production may begin around 2024. However, a subsequent Bloomberg report said that the ‌‌‌Apple Car‌‌‌ is "nowhere near production stage" and could be ready in around five to seven years.

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Top Rated Comments

74 months ago
Are the wheels extra?


Attachment Image
Score: 26 Votes (Like | Disagree)
G5isAlive Avatar
74 months ago

We're in 2021 and I still don't understand why the F would Apple enter the car market when they are so many lower hanging fruits to grab and more important evolutions to come to their core businesses in the decade to come.
1) Apple loves premium products at premium prices. Have you looked at what e cars cost?
2) Apple loves to redefine existing early markets and then dominate the high end. Thank you Tesla for warming the waters, now let us show you how it’s really done.
3) Apple always looks forward and to expand. Where would they be now if they had focused on the low hanging Mac fruit and ignored the phone market?
4) e-cars are not science fiction future they are literally here tomorrow. ICE is going the way of fossil fuels (see what I did there?)

apple cars is a very apple like move for this century. You’re still thinking Apple of the 1990’s.
Score: 14 Votes (Like | Disagree)
Halikaarn Avatar
74 months ago
I'll probably wait for Car SE...although I'd really like to be in the Pro Max. Space grey of course.
Score: 14 Votes (Like | Disagree)
testcard Avatar
74 months ago
I dread to think what AppleCare might cost for this.
Score: 12 Votes (Like | Disagree)
74 months ago
We're in 2021 and I still don't understand why the F would Apple enter the car market when they are so many lower hanging fruits to grab and more important evolutions to come to their core businesses in the decade to come.
Score: 12 Votes (Like | Disagree)
74 months ago

Do you work at Microsoft or something? You are way off! Way, way off! Think Different!
Then please tell me how Apple can make your car do something more than an existing Tesla.

The reason Apple can extract $1000 from a large chunk of the population in the form of an iPhone is because they turned the mobile phone into an overall communication device, and then progressively into the main hub for your ecosystem of interconnected augmentation tools. Ie, the smartphone augments you much more than early mobile phones used to, and as a result you're constantly interacting with them (well at least until the UI between you and your ecosystem of interconnected augmentation tools is developed well enough that it can do away with a "main" device, which is already - slowly - happening).

I think you've already noticed that Tesla's main aim isn't to make expensive cars, right ? The only reason they're expensive now is because they can't be cheap. But rest assured that a €10 000 Tesla is the end goal. Because the car market works with a very different logic. There are only so many people you can extract more money out of with a car, because fundamentally a transportation tool isn't something humans will interact with for extended periods of time and won't expand the things you can do with it. After all, the end goal of transportation is teleportation, ie no tool at all (just like the end goal of user interface is no user interface, ie direct interconnection between your will and your ecosystem of interconnected augmentation tools).
Score: 7 Votes (Like | Disagree)
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