Apple's Services Revenue Hits All-Time High of $15.8B Billion in Q1 2021

Apple's services category, which includes the App Store, Mac App Store, Apple Music, Apple Pay, AppleCare, Apple TV+, Apple Arcade, Apple News+, Apple Fitness, and more, saw significant growth in the first fiscal quarter of 2021 (fourth calendar quarter of 2020).

appleservices
According to Apple's latest earnings report, the services segment brought in $15.8 billion, up from $12.7 billion in the year-ago quarter.

Apple now has more than 620 million paying subscribers, reaching a goal that it set to have 600 million by the end of 2020. The ‌App Store‌, iCloud services, ‌Apple Music‌, ‌AppleCare‌ and payment services all saw all-time revenue records, with new services like ‌Apple TV‌+, ‌Apple Arcade‌, ‌Apple News‌+, Apple Card, Apple Fitness+ and Apple One also contributing to services growth, as has ‌Apple Pay‌. ‌Apple Pay‌ is now accepted at 90 percent of retail locations in the U.S.

Across 2020, the ‌App Store‌ grossed more than $64 billion according to a recent report from CNBC. That's up from an estimated $50 billion in 2019. Apple does not confirm ‌App Store‌ sales number, but Apple earlier this month said that $200 billion has been paid out to developers since 2008, a figure that's up $45 billion from the numbers provided in January 2020.

Late in 2020, Apple introduced its ‌Apple One‌ services bundles that pair up services like ‌Apple Music‌‌, ‌‌Apple Arcade‌‌, and ‌‌Apple TV‌+‌ at reduced prices, and it unveiled Apple Fitness+, a $9.99 per month service that provides guided home workout options to Apple Watch owners.

Popular Stories

apple tv 4k new orange

New Apple TV Expected Later This Year With These New Features

Saturday July 12, 2025 3:09 pm PDT by
A new Apple TV is expected to be released later this year, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the next Apple TV, according to rumors. Rumors Faster Wi-Fi Support The next Apple TV will be equipped with Apple's own combined Wi-Fi and Bluetooth chip, according to Bloomberg's Mark Gurman. He said the chip supports ...
iphone 16 pro ghost hand

5 Reasons to Skip This Year's iPhone 17 Pro

Thursday July 10, 2025 4:54 am PDT by
Apple will launch its new iPhone 17 series in two months, and the iPhone 17 Pro models are expected to get a new design for the rear casing and the camera area. But more significant changes to the lineup are not expected until next year, when the iPhone 18 models arrive. If you're thinking of trading in your iPhone for this year's latest, consider the following features rumored to be coming...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...
iphone 16 pro pro max

iPhone 17 Pro Models With BOE Displays Will Be Sold in China Only

Thursday July 10, 2025 11:59 pm PDT by
iPhone 17 Pro and iPhone 17 Pro Max models with displays made by BOE will be sold exclusively in China, according to a new report. Last week, it emerged that Chinese display manufacturer BOE was aggressively ramping up its OLED production capacity for future iPhone models as part of a plan to recapture a major role in Apple's supply chain. Now, tech news aggregator Jukan Choi reports...
top stories 2025 07 12

Top Stories: iPhone 17 Pro Rumors, iOS 26 Beta 3, and More

Saturday July 12, 2025 6:00 am PDT by
The iOS 26 public beta release is quickly approaching, while developers have recently gotten their hands on a third round of betas that has seen Apple continue to tweak features, design, and functionality. We're also continuing to hear rumors about the iPhone 17 lineup that is now just about right around the corner, while Apple's latest big-budget film appears to be taking off, so read on...

Top Rated Comments

TVreporter Avatar
58 months ago
Hey Epic Games, guess Apple is really missing Fortnite.
Score: 4 Votes (Like | Disagree)
MacGizmo Avatar
58 months ago

Apple Pay is now accepted at 90 percent of retail locations in the U.S.
I find this very, very, VERY difficult to believe. I live in one of the largest cities in the U.S. and I'm hard-pressed to find more than a handful or two of companies that accept Apple Pay.


I'd really like to see a more detailed breakdown across the "services".
They'll never tell us, because Google accounts for the vast majority of that $16 billion... like, close to $12 billion, to be the default search engine.
Score: 2 Votes (Like | Disagree)
iFan Avatar
58 months ago

I find this very, very, VERY difficult to believe. I live in one of the largest cities in the U.S. and I'm hard-pressed to find more than a handful or two of companies that accept Apple Pay.


They'll never tell us, because Google accounts for the vast majority of that $16 billion... like, close to $12 billion, to be the default search engine.
Apple Pay is essentially available anywhere that you see contactless availability. Look closer and you'll see way more than a few companies accepting it. Even my local hot dog shop accepts it now.

Also: you're confusing Google's annual payment with quarterly revenue. Services revenue this year will be close to $60 billion whereas the Google payment is estimated to be ~$12 billion, as you wrote.
Score: 2 Votes (Like | Disagree)
jmgregory1 Avatar
58 months ago
I was going to say on the overall revenue increase article, that services and their new Apple One was going to add significantly to their revenue increases. I’m sure I’m not alone, in springing for the Premier tier, since it was just $5 more per month than I was paying, and for that I get Apple TV+, News+ and Fitness+, none of which I was paying for previously.
Score: 2 Votes (Like | Disagree)
Baymowe335 Avatar
58 months ago
Services were up almost 25%.This is unbelievable.

Don’t be fooled by the relatively small piece of the pie, as hardware revenue is exaggerated during the Christmas quarter.

Services are a massive business with huge margins. Well done.
Score: 2 Votes (Like | Disagree)