iPhone 12 May Launch Earlier Than Usual in South Korea

The upcoming iPhone 12 lineup may launch earlier than usual in South Korea, reports The Korea Herald.

iPhone 12 5G New 1

South Korean telecoms firms speaking to The Korea Herald have said that the ‌iPhone 12‌ lineup will launch ahead of its usual schedule. Normally, the release of new iPhones in South Korea comes about one month after launch in the United States. Last year, the iPhone 11 arrived in South Korea on October 25, considerably later than its September 20 launch in the U.S.

South Korea was the first to commercialize 5G telecommunications in April 2019, and as of July this year, the country already has almost eight million 5G users. South Korea is expected to be a key market for Apple since the ‌iPhone 12‌ lineup will be the first with 5G, so this may explain the earlier launch. Crucially, the iPhone 12 Pro Max may be the first smartphone available in South Korea to support the high-frequency 28GHz band for 5G communications, making it considerably more appealing to those with access to the frequency.

Apple is also likely looking to expand its South Korean market share, where it currently owns just 19 percent of the market. Samsung dominates the South Korean smartphone market at 67 percent. An earlier launch, in alignment with other key regions such as the United Kingdom and Germany, may help the company gain more of a foothold in South Korea, and indicates how the country is increasingly important to Apple.

The sources added that South Korean telecoms operators are preparing for the launch of ‌iPhone 12‌ models in late October or early November. Rumors now seem to be pointing toward the iPhone 12 being unveiled on Tuesday, October 13, followed by a launch on October 23.

Related Roundup: iPhone 12
Buyer's Guide: iPhone 12 (Buy Now)

Top Rated Comments

Aston441 Avatar
16 weeks ago
In Soviet Korea, iPhone launches you!
Score: 7 Votes (Like | Disagree)
Nautilus007 Avatar
16 weeks ago
What a stupid article.
Score: 5 Votes (Like | Disagree)
Spock Avatar
16 weeks ago
This just in, Apple will release the iPhone 12
Score: 5 Votes (Like | Disagree)
iamPro Avatar
16 weeks ago


In Soviet Korea, iPhone launches you!

Thats no different than saying on an article about New York saying,

“In confederate New York, iPhones are made in cotton fields!”

or pre unification,

“In Soviet West Germany, iPhone launches you!”


Maybe this is funny to some.
Score: 3 Votes (Like | Disagree)
PickUrPoison Avatar
16 weeks ago


Ooh a whole month earlier than the usual month late release. And this alone will help Apple “gain a foothold” in Samsung’s South Korea because technically Seoul has mmwave? What a complete load of nonsense this “story” is. MR is rapidly becoming the Daily Mail of tech news.

As much as the story may trigger you, MacRumors is reporting on a story that was published by The Korea Herald, which they attribute to South Korea telecom companies. Presumably, they are well aware of the launch schedule.

Is it possibly a bogus story? Sure. Is it something MacRumors should publish? Why the hell wouldn’t they?

You’ve been here for over a decade. Is it actually possible that you’re still confused as to which articles are appropriate for publication here? The MR analysis seems sound ?‍♂️
Score: 3 Votes (Like | Disagree)
ian87w Avatar
16 weeks ago
Meanwhile, my country is just getting the 2020 SE next month...
Score: 2 Votes (Like | Disagree)

Top Stories

cook cbs this morning

CBS This Morning: Apple to Make 'Big Announcement' Tomorrow Morning

Tuesday January 12, 2021 8:46 am PST by
CBS This Morning today shared a short clip of an upcoming interview with Apple CEO Tim Cook in which addressing last week's events at the U.S. Capitol, with Cook saying "it's key that people be held accountable for it." Following the clip, Gayle King of CBS noted that the interview with Cook was not specifically arranged to address the current controversy over Parler and other repercussions, ...
ipad pro 2021 mysmartprice cad

Allegedly Leaked 2021 iPad Pro CAD Images Suggest Few Design Changes

Tuesday January 12, 2021 3:38 am PST by
Tech blogs 91mobile and MySmartPrice on Tuesday posted a series of allegedly leaked factory CAD images of Apple's upcoming fifth-generation 11-inch iPad Pro. Rumors suggest Apple plans to announce two new iPad Pro models in both 11-inch and 12.9-inch versions, and today's images offer perhaps the clearest indication yet that Apple's next-generation iPad Pros will have minimal, if any,...
prototype iphone 12 pro

Prototype iPhone 12 Pro Shown Off in Photos

Wednesday January 13, 2021 3:39 pm PST by
Developer Giulio Zompetti, who often shows off prototype versions of Apple devices, today highlighted a prototype version of the iPhone 12 Pro. The iPhone 12 Pro is running an operating system called SwitchBoard, a nonUI version of the iOS 14 update that Apple uses internally. We've seen SwitchBoard on prototype devices before, as Apple uses it to test new features. Zompetti's prototype...
find my app safari post

Safari Allows Users to Enable Hidden 'Items' Tab in 'Find My' App Ahead of AirTags Launch

Wednesday January 13, 2021 5:45 am PST by
As seen in screenshots obtained by MacRumors in 2019, Apple's long-rumored AirTags items trackers are expected to be managed through the Find My app on iPhone, iPad, and Mac. Now, any user can get an early look at this tab. MacRumors reader David Chu today alerted us that the hidden "Items" tab in the Find My app can be enabled on an iPhone or iPad by typing in the link findmy://items in...
iphone x camera close

iOS 14.4 Will Introduce Warning on iPhones With Non-Genuine Cameras

Thursday January 14, 2021 8:07 am PST by
In the second beta of iOS 14.4 seeded to developers and public testers this week, MacRumors contributor Steve Moser has discovered code indicating that Apple will be introducing a new warning on iPhones that have had their camera repaired or replaced with aftermarket components rather than genuine Apple components. "Unable to verify this iPhone has a genuine Apple camera," the message will...
mac anti reflective coating issue

Apple's Anti-Reflective Coating Repair Program Still in Effect for Some MacBooks With New Mail-In Policy

Tuesday January 12, 2021 10:07 am PST by
In an internal memo obtained by MacRumors, Apple recently informed its network of Apple Authorized Service Providers that mail-in repair is now required for Mac notebooks with anti-reflective coating issues in the United States. The new policy went into effect January 4, 2021 and means that customers who take an eligible 12-inch MacBook or MacBook Pro exhibiting this issue to an Apple...
pioneer carplay wc5700nex

The Best Apple-Related Accessories at CES 2021

Wednesday January 13, 2021 1:16 pm PST by
CES 2021 is taking place digitally this year, and it hasn't been as exciting as in past years because many vendors have opted out. That said, some companies are still showing off some interesting Apple-related accessories that are coming out this year and that will be of interest to Mac, iPad, and iPhone users. Subscribe to the MacRumors YouTube channel for more videos. Pioneer Wireless...
Hue module dimmer switch

Philips Hue Announces New Wall Switch Module, Dimmer Switch, and Outdoor Light Bar

Thursday January 14, 2021 3:11 am PST by
Philips Hue has announced a new wireless dimmer switch module that lets Hue bridge owners directly control the smart lighting from their standard wall switches. The new Philips Hue wall switch module is the ideal addition to any Philips Hue set up. Installed behind existing light switches, it allows users to turn their existing switch into a smart switch and ensures their smart lighting is...
whatsapp wallpapers 1

WhatsApp Affirms User Privacy Following Backlash Over Data Sharing With Facebook

Tuesday January 12, 2021 6:39 am PST by
Following backlash after changing its terms and privacy policy to consolidate a significant amount of data sharing with Facebook, WhatsApp is now assuring users about the privacy measures built into its app. Last week, WhatsApp began informing users of updates to the app's terms of service and privacy policy. The updated agreements, which users must consent to in order to continue using...
apple racial equity justice initiative propel center render 01132021

Apple Launches New Nationwide Racial Equity and Justice Initiative Projects

Wednesday January 13, 2021 4:08 am PST by
Apple today announced a set of new projects as part of its $100 million Racial Equity and Justice Initiative (REJI) to help dismantle systemic barriers to opportunity and combat injustices faced by communities of color. Rendering of the Propel Center The projects include the Propel Center, a global innovation and learning hub for Historically Black Colleges and Universities (HBCUs), an Apple ...