Apple has officially launched its Mac trade-in program across retail stores in the United States and Canada.
The new program, which was reported last week, allows customers to exchange a Mac for credit that can be put on a gift card or used to cut the cost of a new computer.
Apple has long allowed Mac trade-ins on its website, but previously has not accepted Mac trade-ins in its retail store locations. The new Mac trade-in option joins existing in-store trade-in programs for the iPhone, iPad, and Apple Watch.
Bloomberg reporter Mark Gurman spotted that Apple has removed the previous wording on its Apple Trade In webpage that said Mac trade-ins were online only.
For those interested, looks like this is now official. Macs no longer listed as online only. https://t.co/uHr8VKG9as pic.twitter.com/VAOFadrXJ0 — Mark Gurman (@markgurman) June 17, 2020
With the new trade-in program, customers will no longer need to hassle with doing a trade-in by mail, and can get an immediate credit when making an in-store purchase.
Top Rated Comments
They're ruthless, money-hungry capitalists where no amount of wealth is enough.
I worked ina phone store though and was honest about trade in programs and when models where coming out.
Sales people think it’s bad for business but it’s so much better. You build trust and long term customers and they recommend their friends.