Shortly after unveiling its much-anticipated redesigned Mac Pro on Monday, Apple added a fun augmented reality feature on its website that allows anyone to check out what it would look like if the machine took pride of place on their own desktop.

mac pro ar preview
Simply navigate to the Mac Pro or Pro Display XDR web page on Apple's website using your iPhone or iPad, and then tap the "See ‌Mac Pro‌ in AR" (or "View in AR") link to launch the augmented reality tool on your device.

Give it a few seconds to load, and you should see two options at the top of the screen. The "Object" mode lets you use your fingers to zoom and rotate a detailed 3D render of the new ‌Mac Pro‌ or Apple's accompanying pro-level display on your screen.

Alternately, press the "AR" button to engage your ‌iPhone‌ or ‌iPad‌'s rear camera, and then point your device at the location where you want to preview the expensive hardware – on your desk, on the floor, or anywhere you like.


The new ‌Mac Pro‌ starts at $5,999 with an eight-core Intel Xeon W processor, 32GB of DDR4 ECC RAM, AMD Radeon Pro 580X graphics, and 256GB of SSD storage, and will be available to order in the fall. Apple's new 32-inch 6K display named the Pro Display XDR will also be available in the fall starting at $4,999.

Related Roundup: Mac Pro
Buyer's Guide: Mac Pro (Neutral)
Related Forum: Mac Pro

Top Rated Comments

yaxomoxay Avatar
64 months ago
As long as I don’t see how it would look on my bank account...
Score: 24 Votes (Like | Disagree)
Unity451 Avatar
64 months ago
Ok now let's see it in the kitchen next to all the other kitchen tools.. I want to make sure I have cabinet space.
Score: 18 Votes (Like | Disagree)
reallynotnick Avatar
64 months ago
Score: 12 Votes (Like | Disagree)
Doctor Q Avatar
64 months ago
Why aren't they using this for all of their products? It's a nice advertising gimmick.
Score: 12 Votes (Like | Disagree)
iReality85 Avatar
64 months ago
If you can afford a $6000 pc you can afford to have someone professionally build a custom desk
At that price, you don’t visualize how the computer will look in your room. You visualize how the room will look with the computer.

“Time to refurnish the office, hunny.”
Score: 11 Votes (Like | Disagree)
Doctor Q Avatar
64 months ago
I don’t know that I would classify AR as a ‘gimmick’, not when Apple believes it is part of the future, especially if they do release a version of their AR glasses in the future. Which AR has the potential for someone in the medical field for training or even automotive for technicians, maybe now to you it appears a gimmick, but it won’t be in the future when it’s matured enough.
I didn't say that AR viewing is a gimmick. I'm talking about Apple using AR to show you how a shiny new Mac Pro will look on your desk. That's the advertising gimmick. If that tempts me to buy a Mac Pro, then the same advertising technique might tempt me to buy an iMac.
Score: 8 Votes (Like | Disagree)

Popular Stories

iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
iPhone 16 Camera Lozenge 2 Colors

iPhone 16 Plus Rumored to Come in These 7 Colors

Wednesday April 10, 2024 3:52 am PDT by
Apple's iPhone 16 Plus may come in seven colors that either build upon the existing five colors in the standard iPhone 15 lineup or recast them in a new finish, based on a new rumor out of China. According to the Weibo-based leaker Fixed focus digital, Apple's upcoming larger 6.7-inch iPhone 16 Plus model will come in the following colors, compared to the colors currently available for the...
apple silicon feature joeblue

Macs to Get AI-Focused M4 Chips Starting in Late 2024

Thursday April 11, 2024 10:10 am PDT by
Apple will begin updating its Mac lineup with M4 chips in late 2024, according to Bloomberg's Mark Gurman. The M4 chip will be focused on improving performance for artificial intelligence capabilities. Last year, Apple introduced the M3, M3 Pro, and M3 Max chips all at once in October, so it's possible we could see the M4 lineup come during the same time frame. Gurman says that the entire...
top stories 13apr2024

Top Stories: M4 Mac Roadmap Leaked, New iPads in Second Week of May, and More

Saturday April 13, 2024 6:00 am PDT by
Apple's hardware roadmap was in the news this week, with things hopefully firming up for a launch of updated iPad Pro and iPad Air models next month while we look ahead to the other iPad models and a full lineup of M4-based Macs arriving starting later this year. We also heard some fresh rumors about iOS 18, due to be unveiled at WWDC in a couple of months, while we took a look at how things ...
new best buy blue

Best Buy Opens Up Sitewide Sale With Record Low Prices on M3 MacBook Air, iPad, and Much More

Saturday April 13, 2024 7:41 am PDT by
Best Buy this weekend has a big sale on Apple MacBooks and iPads, including new all-time low prices on the M3 MacBook Air, alongside the best prices we've ever seen on MacBook Pro, iPad, and more. Some of these deals require a My Best Buy Plus or My Best Buy Total membership, which start at $49.99/year. In addition to exclusive access to select discounts, you'll get free 2-day shipping, an...