Shortly after unveiling its much-anticipated redesigned Mac Pro on Monday, Apple added a fun augmented reality feature on its website that allows anyone to check out what it would look like if the machine took pride of place on their own desktop.

mac pro ar preview
Simply navigate to the Mac Pro or Pro Display XDR web page on Apple's website using your iPhone or iPad, and then tap the "See ‌Mac Pro‌ in AR" (or "View in AR") link to launch the augmented reality tool on your device.

Give it a few seconds to load, and you should see two options at the top of the screen. The "Object" mode lets you use your fingers to zoom and rotate a detailed 3D render of the new ‌Mac Pro‌ or Apple's accompanying pro-level display on your screen.

Alternately, press the "AR" button to engage your ‌iPhone‌ or ‌iPad‌'s rear camera, and then point your device at the location where you want to preview the expensive hardware – on your desk, on the floor, or anywhere you like.


The new ‌Mac Pro‌ starts at $5,999 with an eight-core Intel Xeon W processor, 32GB of DDR4 ECC RAM, AMD Radeon Pro 580X graphics, and 256GB of SSD storage, and will be available to order in the fall. Apple's new 32-inch 6K display named the Pro Display XDR will also be available in the fall starting at $4,999.

Related Roundup: Mac Pro
Buyer's Guide: Mac Pro (Don't Buy)
Related Forum: Mac Pro

Top Rated Comments

yaxomoxay Avatar
42 months ago
As long as I don’t see how it would look on my bank account...
Score: 24 Votes (Like | Disagree)
Unity451 Avatar
42 months ago
Ok now let's see it in the kitchen next to all the other kitchen tools.. I want to make sure I have cabinet space.
Score: 18 Votes (Like | Disagree)
reallynotnick Avatar
42 months ago
Score: 12 Votes (Like | Disagree)
Doctor Q Avatar
42 months ago
Why aren't they using this for all of their products? It's a nice advertising gimmick.
Score: 12 Votes (Like | Disagree)
iReality85 Avatar
42 months ago
If you can afford a $6000 pc you can afford to have someone professionally build a custom desk
At that price, you don’t visualize how the computer will look in your room. You visualize how the room will look with the computer.

“Time to refurnish the office, hunny.”
Score: 11 Votes (Like | Disagree)
Doctor Q Avatar
42 months ago
I don’t know that I would classify AR as a ‘gimmick’, not when Apple believes it is part of the future, especially if they do release a version of their AR glasses in the future. Which AR has the potential for someone in the medical field for training or even automotive for technicians, maybe now to you it appears a gimmick, but it won’t be in the future when it’s matured enough.
I didn't say that AR viewing is a gimmick. I'm talking about Apple using AR to show you how a shiny new Mac Pro will look on your desk. That's the advertising gimmick. If that tempts me to buy a Mac Pro, then the same advertising technique might tempt me to buy an iMac.
Score: 8 Votes (Like | Disagree)

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