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Apple Recorded More Than Half of Total Smartphone Industry Revenue in iPhone X Launch Quarter

Thursday February 15, 2018 9:10 am PST by Joe Rossignol
Apple captured a record 51 percent share of revenue in the worldwide smartphone industry last quarter, which encompassed the launch of the iPhone X, according to research firm Strategy Analytics.


iPhone revenue totaled $61.5 billion in the fourth quarter of 2017, as Apple disclosed in its earnings report earlier this month. Strategy Analytics estimates Apple's smartphone revenue was three times higher than its nearest rival Samsung and seven times more than Chinese competitor Huawei.

Apple accounted for more smartphone revenue than the rest of the entire industry combined in the quarter, driven by "solid demand" for the iPhone X, said Strategy Analytics executive director Neil Mawston.


iPhone's average selling price was $796 last quarter, up from $695 in year-ago quarter, which Strategy Analytics estimates to be almost three times higher than the overall industry average. Apple sold 77.3 million iPhones in the quarter, but it didn't disclose how many of those sales were iPhone X models.

Priced at $999 and up, the iPhone X has undoubtedly helped Apple increase its revenue share in the smartphone industry. What's more important is profits, however, and the iPhone often accounts for over 100 percent of net income in the smartphone industry when factoring in the losses posted by some rivals.

Tag: Strategy Analytics
[ 172 comments ]


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OllyW
12 months ago

You mean consumers who are "forced" to buy products?

It's my own choice to buy Apple products but I would be a lot more happy about it if they were a bit cheaper.
Rating: 14 Votes
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BvizioN
12 months ago

Music in the investors ears not the consumers!


You mean consumers who are "forced" to buy products?
Rating: 12 Votes
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johnnygee
12 months ago
Apple's market capitalization dwarfs Samsung's, and Apple doesn't make kitchen appliances.:)
Rating: 10 Votes
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ghost187
12 months ago
That company called “Others” seem like a real threat, Apple should watch out.
Rating: 9 Votes
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OllyW
12 months ago

Sure, i would love to buy a Mercedes at the price of a Kia.

Why exaggerate? I said a bit cheaper, not less than half the price. I've been buying Apple products long enough to know they are never going to be cheap but recent price hikes over the last few years have made me question whether they still offer good value for money. :(
Rating: 9 Votes
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raskar
12 months ago
Music in the investors ears not the consumers!
Rating: 9 Votes
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maerz001
12 months ago
Unless you're a stock holder why are most of the commentators here so happy to pay kind of monopolistic prices?
Rating: 8 Votes
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djeeyore25
12 months ago
Apple really notched that revenue.
Rating: 8 Votes
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I7guy
12 months ago
But isn’t market share important as well? Wait, forgot the /s.
Rating: 8 Votes
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mrow
12 months ago

Lets hope things keep getting better.

Love to see the next iPhoneX in a bigger size.


+1 I'm dying for a "iPhone X Plus". I miss my old Plus size screen. Every time I see someone using a Plus in public I'm a bit jealous.
Rating: 6 Votes

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