Ming-Chi Kuo Says iPhone X Supercycle Won't Really Happen Until 2018

For months, many Wall Street analysts have predicted the iPhone X will drive a significant number of existing iPhone users to upgrade. The latest word from KGI Securities analyst Ming-Chi Kuo, however, suggests the so-called "supercycle" won't truly gain momentum until 2018 due to multiple factors.

iphone x dual lens camera
Namely, Kuo said the TrueDepth camera system's reported production issues will be "significantly addressed" in 2018. He also believes new iPhone models launched in 2018 will enjoy a longer sales period than those unveiled in 2017, with next year's lineup likely to retain many of the iPhone X's appealing features.

Here's the excerpt from Kuo's research note obtained by MacRumors today:

The market generally refers to 2017 as the super cycle of the iPhone, but we think the real super cycle will be in 2018 for the following reasons: (1) TrueDepth Camera's production issues will be significantly addressed in 2018F; (2) new models launched in 2018F will enjoy a longer sales period than those unveiled in 2017; and (3) the product mix, specifications and designs of new iPhone models from 2018F will be more competitive. We estimate that for 2017, iPhone shipments will come in at 210-220mn units, which should grow to be 245-255mn units in 2018.

Kuo estimated that once iPhone X's production issues are solved in the fourth quarter of this year, shipments will "pick up strongly" in the first half of 2018.

Related Forum: iPhone

Popular Stories

iPhone Top Left Hole Punch Face ID Feature Purple

iPhone 18 Pro Launching Later This Year With These 12 New Features

Thursday January 15, 2026 10:56 am PST by
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another eight months, there are already plenty of rumors about the devices. Below, we have recapped 12 features rumored for the iPhone 18 Pro models, as of January 2026: The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras Under-screen Face ID...
2024 iPhone Boxes Feature

Apple Adjusts Trade-In Values for iPhones, Macs, and More

Thursday January 15, 2026 11:19 am PST by
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store. The charts below provide an overview of Apple's current and previous trade-in values in the United States, according to the company's website. Most of the values declined slightly, but some of the Mac values increased. iPhone ...
iPhone Top Left Hole Punch Face ID Feature Purple

New Leak Reveals iPhone 18 Pro Display Sizes, Under-Screen Face ID, and More

Wednesday January 14, 2026 7:09 am PST by
While the iPhone 18 Pro models are still around eight months away, a leaker has shared some alleged details about the devices. In a post on Chinese social media platform Weibo this week, the account Digital Chat Station said the iPhone 18 Pro and iPhone 18 Pro Max will have the same 6.3-inch and 6.9-inch display sizes as the iPhone 17 Pro and iPhone 17 Pro Max. Consistent with previous...
Verizon New

Verizon Offering $20 Credit After Major Outage, Here's How to Get It

Thursday January 15, 2026 7:37 am PST by
Verizon today announced it will be offering customers a $20 account credit after a major outage on Wednesday, and action is required to receive it. The carrier said affected customers can accept the credit by logging into the My Verizon app, but it might take some time before this option shows up in the app. Affected customers will receive a text message when the credit is available. On...
Apple MacBook Pro M4 hero

These 5 Apple Products Will Reportedly Be Upgraded With OLED Displays

Friday January 16, 2026 7:07 pm PST by
Apple plans to upgrade the iPad mini, MacBook Pro, iPad Air, iMac, and MacBook Air with OLED displays between 2026 and 2028, according to DigiTimes. Bloomberg's Mark Gurman previously reported that the iPad mini and MacBook Pro will receive an OLED display as early as this year, but he does not expect the MacBook Air to adopt the technology until 2028 at the earliest. A new iPad Air is...

Top Rated Comments

dominiongamma Avatar
108 months ago
Guess I’m skipping the 10 waiting for the 11. Since in a couples months later in 2018 a newer iPhone will be out.
Score: 19 Votes (Like | Disagree)
EvilEvil Avatar
108 months ago
I'm glad I upgraded to the iPhone 8+. I will not be buying another iPhone until they remove the notch.
Score: 19 Votes (Like | Disagree)
NinjaHERO Avatar
108 months ago
Good plan. Wait for 2018 everyone, so mine ships right away. lol
Score: 18 Votes (Like | Disagree)
Blackstick Avatar
108 months ago
I'm glad I upgraded to the iPhone 8+. I will not be buying another iPhone until they remove the notch.
You might be waiting, awhile. I'm with Marco on this one, that controversial yet tech-packed notch is going to make the iPhone look iconic and unmistakably an iPhone from 30 feet away, instead of an anonymous Android.

https://marco.org/2017/09/18/courage
Score: 17 Votes (Like | Disagree)
testcard Avatar
108 months ago
Has anyone even seen a photograph of Kuo - does he actually exist?
Score: 16 Votes (Like | Disagree)
nburwell Avatar
108 months ago
I'm still glad I went with the 8+. I'm okay waiting until next year when the second generation X is released.
Score: 15 Votes (Like | Disagree)