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Samsung Expected to Earn $4B More Making iPhone X Parts Than Galaxy S8 Parts

Samsung looks on course to earn around $4 billion more in revenue making parts for the iPhone X than from the parts it makes for its own flagship Galaxy S8 handset, according to new research revealed on Monday.

An analysis conducted by Counterpoint Technology for The Wall Street Journal based its prediction on projected sales in the 20 months after the new iPhones go on sale November 3. According to CounterPoint, the reason for the chosen time window is that the majority of sales for a new smartphone typically occur in the first 20 months after its debut.

Counterpoint expects Apple will sell 130 million iPhone X units, earning Samsung $110 on each through the summer of 2019, while Galaxy S8's global sales are expected to be 50 million, earning Samsung $202 each from components such as displays and chips in its first 20 months of sales, according to estimates based on a projected bill of materials. The Counterpoint analysis includes parts sales from Samsung Electronics plus two Samsung affiliates that make batteries and capacitors.
Apple and Samsung are expected to be the world's two most profitable companies in 2017, excluding Chinese banks, according to S&P Global Market Intelligence. Samsung's components operation stands to make billions of dollars supplying the OLED screens and NAND flash memory chips for the new iPhone. Meanwhile, Apple hopes its new iPhone 8 and iPhone X range will boost its smartphone sales, which accounted for two-thirds of the company's $215.64 billion revenue in fiscal 2016, according to investment bank CLSA.

WSJ reports that Apple and Samsung's close association can be traced back more than a decade to when Lee Jae-yong — the grandson of Samsung's founder — personally negotiated with Apple co-founder Steve Jobs to provide flash memory for iPods, according to people familiar with the matter.

That enduring relationship has strengthened in recent months, but mostly out of pure necessity. Samsung is one of only a small number of semiconductor makers that can make large amounts of NAND flash memory, and remains the only significant manufacturer of the OLED displays adopted by Apple for the iPhone X, tightening the dependence of the two companies on each other.
At meetings, Samsung executives are known to tell attendees who pull out iPhones: "It's OK. They're our best client," according to people familiar with the matter.

Samsung employees often refer to Apple with code names. One of the most popular is "LO," short for "Lovely Opponent," people familiar with the matter said. Apple's descriptor for Samsung, meanwhile, is Samsung, according to people with knowledge of the situation. Employees at the iPhone maker are often critical of its rival's devices, pointing out software and hardware flaws behind closed doors.
The business relationship, however, hasn't been without its ups and downs. In 2011, Apple sued Samsung over alleged patent infringement of its smartphones, leading Samsung to counter-sue with its own infringement allegations. Steve Jobs famously called the dispute – which remains unresolved to this day – a "thermonuclear" legal war.

KGI Securities analyst Ming-Chi Kuo has claimed OLED iPhone panel supply is "controlled wholly by Samsung", which may have contributed to the $999 iPhone X's high price. In a bid to reduce its dependency on Samsung parts going forward, Apple has recently encouraged OLED production by rival suppliers like Sharp and Japan Display, while also pursuing alternative sources of NAND flash, most recently by agreeing with Bain Capital and others to acquire Toshiba's chip plant in a deal reportedly worth $17.7 billion.

Tags: Samsung, OLED


Top Rated Comments

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14 months ago

Samsung can’t use Apple’s screen technology on their phone, this is very teasing.


What screen technology?

Samsung phones have had OLED displays for many years!

Lets compare:

iPhone x - 2436x1125 (458 PPI)
Galaxy S8 - 2960x1440 (570 PPI)
Galaxy S8+ - 2960x1440 (529PPI)
Rating: 18 Votes
14 months ago

The OLED used by iPhone X is the true tone OLED with 3D Touch technology, which is totally different from Samsung’s OLED used in their phones.

Marketing department has earned it's paycheck.:p:D The only things missing in your comment are Bionic, Super Retina, and Animoji. Oh, and facts. The comment is definitely missing those.:rolleyes:
Rating: 14 Votes
14 months ago
The irony here is epic .
Rating: 10 Votes
14 months ago

What screen technology?

Samsung phones have had OLED displays for many years!

Lets compare:

iPhone x - 2436x1125 (458 PPI)
Galaxy S8 - 2960x1440 (570 PPI)
Galaxy S8+ - 2960x1440 (529PPI)


Article is bias'ed as heck. As you pointed out, why would Samsung WANT to use Apple's implementation of Samsung's SCREEN technology. It's ridiculous to even claim it' Apple's "screen technology" when they are using someone else's displays. All Apple is doing is applying their own settings. That's not proprietary "screen technology." You can argue they have proprietary SOFTWARE that's driving the screen resolution.
Rating: 9 Votes
14 months ago

So basically some so-called research firm pulled numbers out of their rear end that would be good for clicks.


Analyst firms don't just "pull numbers out of their rear end", otherwise they wouldn't stay in business for years.

Moreover, Apple themselves often quote numbers from analysts (when they're favorable).

The OLED used by iPhone X is the true tone OLED with 3D Touch technology, which is totally different from Samsung’s OLED used in their phones.


True tone is about adjusting the white balance, not a difference in the display itself. That's why it's doable on both LCD and OLED devices.

3D Touch


Likewise, 3D Touch is done via a flexible glass overlay, not a difference in the display itself. That's why it's doable on both LCD and OLED devices.
Rating: 9 Votes
14 months ago

Hint: Major Apple competitor makes more money from Apple than from its own competing phone.

Still looking for the irony. When your best customer buys more of your product it's considered a success not an irony.
I sell 130 widgets to my customer for $1. I also sell 50 widgets to myself for $2. I get $130 + $100. I have $230.
Bob finds it ironic that I made more money off my customer than I made off myself. Bob doesn't know business.
Rating: 7 Votes
14 months ago
Damn that iPhone looks so much better than the galaxy, which pretty much looks like every buttonless smart phone.

Gladly embrassing iPhones new style.
Rating: 7 Votes
14 months ago

Samsung can’t use Apple’s screen technology on their phone, this is very teasing.

What kind of technology are you talking about? AMOLED that Samsung has been using for years?
Rating: 6 Votes
14 months ago

Samsung’s Philosophy: If you can’t beat them, join them!

Samsung's Philosophy: We were there at the beginning, we'll be there at the end.;)
[doublepost=1506946665][/doublepost]

The irony here is epic .

Clue us in, what's the irony?
Rating: 6 Votes
14 months ago

I bet you never heard of “PenTile”?

I guess Samsung Marketing Deparemrnt has been doing a very good job with those inflated PPI numbers.


And I bet you never heard that the new diamond sub-pixel arrangement gives you three times the resolution of other oled display arrangements and even negates needing 4K resolution since it's so sharp. PPI is actually correct and even more enhanced.

Therefore, the newly designed Pentile displays you are speaking of are a sight to behold. They are sharper and more beautiful and highly accurate. So that 500+ ppi can actually artificially appear as a 4K screen with 1000+ ppi in certain situations due to a diamond sub-pixel arrangement with a wide color gamut.

It's a reason why Apple moved in on AMOLED when it actually became a truly advanced screen technology and the best display on mobile devices available period.
Rating: 6 Votes

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