Apple Listing Select Movies as 4K and HDR in iTunes Purchase History

MacRumors reader Tomas Jackson, who resides in the UK, has discovered Apple is listing select movies as 4K and HDR in iTunes purchase history.

itunes apple tv 4k
In a discussion topic on the MacRumors forums, Jackson shared a screenshot of his iTunes purchase history with the 2016 film Passengers listed as "Movie (4K, HDR)" under the Type column. However, he said iTunes only let him download the movie in HD quality, which is either 720p or 1080p depending on the content.

4k hdr itunes movie history
Another reader mentioned that the 2016 film Fantastic Beasts and Where to Find Them is also listed as 4K and HDR. MacRumors rented the film to check, and we can confirm the film indeed has "4K, HDR" next to it in our iTunes purchase history. Nevertheless, iTunes lists the movie's video quality as 720p.

Not all movies are listed as "4K, HDR" at this time, and it may be region specific for now. One reader from the United States shared a screenshot of Passengers still being listed as "Film (HD)" in his iTunes purchase history. MacRumors can confirm "4K, HDR" has appeared in both the UK and Canada at least.

itunes rental 720p
iTunes content remains viewable in SD and HD for the time being, but the discovery suggests Apple may be gearing up for what's around the corner — 4K and HDR support for both iTunes content and a new Apple TV.

In February, Bloomberg reported Apple was testing a new, fifth-generation Apple TV capable of streaming 4K video, adding that it may be released as soon as this year. The report also said the new Apple TV, allegedly codenamed "J105" internally, would display more vivid colors, suggesting HDR support.

A month later, developer Firi Games provided MacRumors with evidence of a device identified as "AppleTV6,2" and running "tvOS 11.0" connecting to its arcade game Phoenix HD for Apple TV in its logs. The IP address fell within a range linked to Apple's headquarters in Cupertino, California.

The current Apple TV has a model identifier of AppleTV5,3, and Apple TV6,2 does not correspond with any released model.

It's conceivable that Apple could launch 4K content in iTunes alongside a new Apple TV with support for up to 4K video output and HDR, or high dynamic range, which allows for sharper colors and lighting. The current, fourth-generation Apple TV has a maximum 1080p video output, and no support for HDR.

Netflix has embraced 4K, offering its original series in ultra-high-resolution on compatible devices. The high-end iMac models with 4K and 5K Retina displays are currently Apple's only devices that can properly display 4K content. The latest Apple TV lacks the hardware required for 4K and HDR video output.

Related Roundups: Apple TV, tvOS 14
Tags: 4K, HDR
Buyer's Guide: Apple TV (Buy Now)

Top Rated Comments

spacebro Avatar
49 months ago
Apple is like the last company on earth to support 4k. I thought they would be among the first.
Score: 42 Votes (Like | Disagree)
TurboPGT! Avatar
49 months ago
Can't wait to be proven right that most (if not all) purchased HD content will be automatically upgraded to 4K.
Score: 31 Votes (Like | Disagree)
Moonjumper Avatar
49 months ago
Hopefully the quality will be high enough to make the 4K HDR meaningful. Many reviews suggest a lot of digital 4K sources cannot match 1080p Blu-Ray for quality. Image quality isn't just about the resolution.
Score: 26 Votes (Like | Disagree)
nrose101 Avatar
49 months ago
Will be dead on arrival if they cannot provide us with a subscription model. Purchasing movies individually off iTunes is a real pain in the ass, even more so with Netflix & Co. striving.
Um no it isn't I have purchased over 300 movies from them. Netflix is not good since they always rotate movies. I like the movies I want. Not what Netflix dictates to me.
Score: 16 Votes (Like | Disagree)
KidAKidB Avatar
49 months ago
The only thing that has been holding me back from buying an Apple TV has been the lack of 4k support. If this is true I will definitely be buying the updated one!
Score: 16 Votes (Like | Disagree)
Dainin Avatar
49 months ago
What are you talking about? Even once Apple releases a 4K Apple TV, and upgrades the iTunes Store to 4K content -- how much 4K content will be available on Apple TV? Netflix, for an added fee that no one will pay. No other popular video service offers anything.

The real world of 4K is that it is mostly no where.
I pay the added fee for Netflix. I can’t wait for a 4K AppleTV so I don’t have to stream from my PS4.
Score: 15 Votes (Like | Disagree)

Top Stories

tile sticker e1570533758981

Tile CEO: 'We Welcome Competition From Apple, But We Think It Needs to Be Fair'

Tuesday May 4, 2021 9:51 am PDT by
Just after Apple announced its AirTags, Tile CEO CJ Prober relayed his concerns about competing with Apple in the tracking space, and said that Tile would ask Congress to investigate Apple's business practices specific to Find My and item trackers. Prober this week did an interview with Bloomberg, where he further expanded on Tile's complaints about Apple and why he feels that Tile is...
signal instagram ads3

Signal Shares the Instagram Ads Facebook Doesn't Want You to See

Wednesday May 5, 2021 1:29 am PDT by
Encrypted messaging app Signal has had a series of Instagram ads blocked from the social media platform, after it attempted to show users how much data the Facebook-owned company collects about them and how it's used to push targeted ads. In a blog post, Signal described how it generated the ads to show users why they were seeing them, simply by declaring upfront the information that the...
tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
fortnite apple logo 2

Epic CEO Tim Sweeney Admits App Store's 30% Cut Is Similar to Consoles, Would Have Accepted Special Deal With Apple

Tuesday May 4, 2021 1:54 pm PDT by
Apple's legal battle with Epic Games is continuing on, and during the second day of the trial, Epic Games' CEO Tim Sweeney continued his testimony against Apple. Sweeney was grilled by Apple's lawyers, and made several points seemingly favorable to Apple. In addition to mentioning how he prefers Apple's iPhone and values Apple's privacy policies that he's aiming to dismantle, Sweeney...
snapchat dark mode

Snapchat Rolls Out Dark Mode on iOS

Wednesday May 5, 2021 1:17 am PDT by
Nearly two years following the release of iOS and iPadOS 13, which included native, built-in, and systemwide dark mode, Snapchat, one of the world's most prominent social media networks, has finally rolled out a dark mode theme for iOS users. Snapchat began testing a dark mode theme of its app design late last year with a small group of iOS users. Now, Snapchat says that as of this week, it...
netflix sign up

Apple Discussed 'Punitive Measures' Against Netflix for Dropping In-App Purchases

Wednesday May 5, 2021 11:03 am PDT by
As the Epic Games v. Apple trial progresses into its third day, Apple's internal documents and communications with various companies are continuing to surface, giving us some insight into the dealings that Apple has had around the App Store. Back in December 2018, Netflix stopped offering in-app subscription options for new or resubscribing members and instead began requiring them to sign up ...
iphone 12 preorder purple

Apple Begins Transition to Randomized Serial Numbers With Purple iPhone 12

Wednesday May 5, 2021 9:17 am PDT by
MacRumors previously reported about Apple's plan to switch to randomized serial numbers for future products starting in early 2021, and this transition has now started with the new purple iPhone 12 model in multiple countries. With assistance from Aaron Zollo, host of the YouTube channel ZolloTech, we can confirm that the purple iPhone 12 released last month has a new 10-character serial...
airtag 1

AirTag Anti-Stalking Measures 'Just Aren't Sufficient' Says Washington Post Report

Wednesday May 5, 2021 6:03 pm PDT by
The safeguards that Apple built into AirTags to prevent them from being used to track someone "just aren't sufficient," The Washington Post's Geoffrey Fowler said today in a report investigating how AirTags can be used for covert stalking. Fowler planted an AirTag on himself and teamed up with a colleague to be pretend stalked, and he came to the conclusion that the AirTags are a "new means...
iphone 13 pro max dummy notch

iPhone 13 Pro Max Dummy Model Depicts Smaller Notch

Tuesday May 4, 2021 1:08 pm PDT by
Apple's iPhone 13 models are expected to feature a slimmed down notch, marking the first major change to the TrueDepth camera system since it was introduced in the 2017 iPhone X. We're still months away from the launch of the iPhone 13, but Lewis Hilsenteger of Unbox Therapy managed to get an iPhone 13 Pro Max dummy model that represents what we can expect from the new 2021 device. Dummy...
iPad Pro July Shipping

12.9-Inch iPad Pro Now Delivers as Late as Mid-July

Wednesday May 5, 2021 7:10 am PDT by
While the new 12.9-inch iPad Pro is set to launch in the second half of May, orders placed today are estimated for delivery as late as mid-July on Apple's online store in the United States — some two months later. The new 11-inch iPad Pro is faring better so far, with some configurations available for delivery in the last week of May. The new 12.9-inch iPad Pro features a Liquid Retina XDR ...