Apple Pay Officially Launches in Italy - MacRumors
Skip to Content

Apple Pay Officially Launches in Italy

Apple Pay is now available in Italy, and iPhone users in the country are able to add eligible credit and debit cards to the Wallet app for use with Apple's payments service in stores and online.

According to Apple's Italian Apple Pay website, Visa and MasterCards issued by Boon, Carrefour, and UniCredit can be used with Apple Pay in Italy. The site says support for additional banks will be added later this year.

applepayitaly
Rumors of Apple Pay's expansion to Italy have been circulating for several weeks as Apple worked to add support for its payments service in the country, and the service has been listed as "Coming Soon" on the Apple Pay Italy site since March.

Apple Pay is available as a purchase option wherever contactless payments are accepted, with several official partners listed on Apple's website including Auchan, Autogrill, Eataly, LaGardenia, H&M, Leroy Merlin, Limoni, OVS, Simply Market, Unieuro, and more.

Along with Italy, Apple Pay is also available in the United States, UK, China, Australia, Canada, Switzerland, France, Hong Kong, Russia, Singapore, Japan, New Zealand, Spain, and Ireland.

Belgium, Germany, Taiwan, and South Korea could all see Apple Pay support in the near future based on current rumors.

Related Roundup: Apple Pay

Popular Stories

wallet app transit new york

Apple Pay for Transit Now Works in These 14 U.S. Cities

Tuesday June 9, 2026 2:07 am PDT by
Apple has expanded the number of major U.S. cities where its Apple Pay for transit feature is supported, providing a simple way for those who use public transportation to pay for rides. ‌Apple Pay‌ for transit now works in Atlanta, the Bay Area, Boston, Chicago, Dallas, Houston, Los Angeles, New York, Orange County, Philadelphia, Portland, San Diego, Seattle, and Washington, DC. Some...
WWDC26 MR Live Coverage Article

WWDC 2026 Apple Event Live Keynote Coverage: iOS 27, Revamped Siri, and More

Monday June 8, 2026 9:15 am PDT by
Apple's Worldwide Developers Conference (WWDC) starts today with the traditional keynote kicking things off at 10:00 a.m. Pacific Time. MacRumors is on hand for the event and we'll be sharing details and our thoughts throughout the day. We're expecting to see a number of software-related announcements today, headlined by a reset on Apple's push into AI that should see a significant overhaul...
iCloud iPhone 17 Pro

iPhone Users Who Pay for iCloud Storage Get Two New Perks on iOS 27

Tuesday June 9, 2026 11:29 am PDT by
If you pay for extra iCloud storage on your iPhone, beyond the 5GB included for free, you might receive two more perks on iOS 27 at no additional cost. First, Apple said there will be daily usage limits for some of the new and enhanced Apple Intelligence features on iOS 27, including image generation. However, the company noted that "increased access" is available with "most" iCloud+ storage ...

Top Rated Comments

118 months ago
Deleted.
Score: 13 Votes (Like | Disagree)
Robert.Walter Avatar
118 months ago
Wow. Apple is struggling really hard to get any bigger banks to make deals with them in Europe. Time to open this NFC chip to everyone!
Australian Bank spokesman detected.
[doublepost=1495017315][/doublepost]
Apple refreshes German and Italian Apple Pay bolsters pages in front of reputed dispatch.
Google Translate user detected.
Score: 7 Votes (Like | Disagree)
L-Viz Avatar
118 months ago
Thanks Apple and thanks German banks for still not having Apple Pay in Germany! You gerks!
Score: 6 Votes (Like | Disagree)
the future Avatar
118 months ago
Using that "if Steve was ..." phrase should lead to an automatic one week suspension from the Macrumos forums.
Score: 5 Votes (Like | Disagree)
118 months ago
It's amazing that Apple Pay is still skipping Poland which has the most advanced financial infrastructure in Europe as far as I know. We also have enormous share of people using newest technologies for payment like contactless payments, Bing etc. And yes, we don't have biggest iphone userbase but poeple with iPhones are very interested in new methods of payments so it should be worth for Apple to bring Apple Pay here.
They're not skipping anything, they depend on the banks and the payment processors (often linked to the banks) being on board.
Score: 5 Votes (Like | Disagree)
118 months ago
The banks in Germany, Poland, etc. are probably still reading Apples' Terms and Conditions... for years now... I heard they're on page 345 now :p:D
Score: 3 Votes (Like | Disagree)