Professional Mac Users' Complaints List Grows After 'Disappointing' Apple Event

Less than a week ago Apple unveiled its new MacBook Pro line-up, with the focus of its "Hello again" event centering on the OLED Touch Bar that replaces the function keys on the company's 13-inch and 15-inch flagship models.

Initial media reaction to Apple's event was positive, and most journalists in attendance were impressed after their limited hands-on time with the new machines. "There's all kinds of love for the new MacBook Pro," reported The Loop the following morning, in a post citing quotes from several leading tech sites.

touch bar
Over the weekend, however, evidence mounted of a backlash within sections of the online Mac community in response to Apple's latest announcements. In a blog post on his site titled "New MacBook Pros and the State of the Mac", developer Michael Tsai collated and linked to the most commonly aired grievances. The post has since become a common point of reference in the blogosphere for negative sentiment toward Apple following last week's event.

In his original post, Tsai said he was "disappointed" with Apple's announcements for the Mac, which made him feel as if Cupertino had either "lost touch" with what developers and creative professionals want, or Apple "simply doesn't care about those customers".

There's nothing particularly wrong with what Apple announced. I like Thunderbolt 3. The display looks good. I'm not crazy about Touch Bar, but it does seem potentially useful. The problem is that the MacBook Pro is not a true Pro notebook.

My Retina MacBook Pro is almost 4.5 years old. I've been wanting to upgrade it for a while and was planning to do so today. After seeing what was announced, I'm no longer sure that I want a MacBook Pro as my main computer.

The subsequent catalog of grievances largely mirror Tsai's own complaints, which include the "premium price" of a "Pro" MacBook limited to 16GB RAM, the prioritization of "thinness and lightness" over CPU and graphics performance, and Apple's "neglect" of other sections of its Mac product line. Tsai concludes: "It has seemed clear for a while that the CEO doesn't really understand the Mac, or simply doesn't like it that much, and that's a problem for those of us who do."

On Monday, both The Loop and Daring Fireball highlighted Tsai's post, noting its growing inventory of criticisms. The Loop said the list contained "a lot of fair complaints" that are "insights... worth paying attention to". Daring Fireball's John Gruber called the extent of the backlash "astounding" and described Tsai's collection of quotes as "must-read stuff".


In another widely shared article titled "How Apple could have avoided much of the controversy", developer Chuq Von Rospach wrote that while much of the criticism ignores "a lot of the positives" in Apple's latest announcements, the company should have at least mentioned upcoming updates to the rest of its product line, which would "have muted a lot of the anger".

Von Rospach goes on to speculate about what those updates might be, broaches some of the issues regarding Apple's new notebooks (the 16GB RAM ceiling, an increase in dongles) and concludes by suggesting that creative professionals need to realize the Mac line has become a "niche product" in a world driven by market forces where Apple technology has gone mainstream. The full article can be read here.

The impassioned online debate comes at an important time for Apple, which hopes to boost interest in a lukewarm computer market this holiday season, following the company's first reported full-year revenue decline since 2001. Its Touch Bar enabled 13-inch and 15-inch MacBook Pro notebooks are expected to ship in late November. Meanwhile, the new 13-inch MacBook Pro sans Touch Bar is already shipping to customers and more comprehensive reviews of Apple's lower-spec notebook are expected this week.

Related Roundups: MacBook Pro 13", MacBook Pro 16"
Related Forum: MacBook Pro

Top Rated Comments

iHack13 Avatar
59 months ago
Just post this under every news article until everyone gets it

Score: 223 Votes (Like | Disagree)
Toutou Avatar
59 months ago
What Tim and Apple are doing is absolutely right for the company. Those complaining and hating on Apple and Tim are broadly speaking living in the dark ages.
Those complaining and hating on Apple and Tim are mainly the people that create all the ****ing content people are consuming in this glorious post-PC era.
Score: 124 Votes (Like | Disagree)
rudychidiac Avatar
59 months ago
Might sound silly of me, but I really hope this Macbook Pro flops, it would be a great lesson for Apple.
Score: 105 Votes (Like | Disagree)
El Cabong Avatar
59 months ago


Back when Apple tried to make innovative products that were better than the competition, instead of just trying to convince us to have the courage to buy dated hardware at inflated prices.
Score: 96 Votes (Like | Disagree)
bobob Avatar
59 months ago
Perhaps MacDoomers would be a better name for this site now.
Score: 79 Votes (Like | Disagree)
d5aqoëp Avatar
59 months ago
The mainstream media is TOO SCARED to write anything against Apple or else they won't get tickets to next Apple event. But now their credibility is at stake. So what will those media houses like iAnandtech or iVerge choose? Apple or their website readers?
Score: 78 Votes (Like | Disagree)

Top Stories

prosser macbook air colors stacked

Images Reveal Colorful New MacBook Air Design

Tuesday May 11, 2021 5:06 am PDT by
Apple's next MacBook Air will feature a completely new design and come in a range of colors like the 24-inch iMac, according to leaker Jon Prosser, who has now released supposedly accurate renders of the new machines based on leaked images. In a new video uploaded to YouTube channel Front Page Tech, Prosser elaborated on his previous prediction that Apple's next-generation MacBook Air models ...
iPhone 13 Camera Backs

iPhone 13 Models Will Be Slightly Thicker and Will Have Larger Camera Bumps

Monday May 10, 2021 10:41 am PDT by
Apple's upcoming iPhone 13 models will be slightly thicker than the iPhone 12 models and will also feature larger, thicker camera bumps with lenses that protrude less, according to iPhone 13 schematics seen by MacRumors. The new iPhone 13 and 13 Pro models are expected to feature a thickness of 7.57mm, up from 7.4mm in the iPhone 12 models. That's an increase of 0.17mm, which won't be hugely ...
3d printed airtag case siri remote

3D-Printed Case Lets You Attach an AirTag to Your Apple TV Remote

Monday May 10, 2021 8:11 am PDT by
Apple recently released a redesigned Siri Remote with a physical clickpad, but if you have an original Siri Remote laying around that you still plan on using, you may be interested in getting an AirTag case for the remote. Etsy user PrintSpiredDesigns has capitalized on the opportunity with a new 3D printed, made-to-order AirTag case for the original Siri Remote. The remote slides into the...
airtag hacked

AirTag Successfully Hacked to Show Custom URL in Lost Mode

Monday May 10, 2021 1:52 am PDT by
The inevitable race to hack Apple's AirTag item tracker has reportedly been won by a German security researcher, who managed to break into the device's microcontroller and successfully modify its firmware. Yesss!!! After hours of trying (and bricking 2 AirTags) I managed to break into the microcontroller of the AirTag! 🥳🥳🥳/cc @colinoflynn @LennertWo pic.twitter.com/zGALc2S2Ph— stacksmashing ...
zoom app icon

Apple Gave Zoom Access to Special API to Use iPad Camera During Split View Multitasking

Sunday May 9, 2021 2:00 am PDT by
Zoom, a hallmark platform used by millions during the global health crisis, has been given access to a special iPadOS API that allows the app to use the iPad camera while the app is in use in Split View multitasking mode. This case of special treatment was first brought to attention by app developer Jeremy Provost, who, in a blog post, explains that Zoom uses a special API that allows the...
tracking disabled ios 14 5

Analytics Suggest 96% of Users Leave App Tracking Disabled in iOS 14.5

Friday May 7, 2021 1:51 am PDT by
An early look at an ongoing analysis of Apple's App Tracking Transparency suggests that the vast majority of iPhone users are leaving app tracking disabled since the feature went live on April 26 with the release of iOS 14.5. According to the latest data from analytics firm Flurry, just 4% of iPhone users in the U.S. have actively chosen to opt into app tracking after updating their device...
Top Stories 59 Feature

Top Stories: Epic Games vs. Apple, Hidden AirTag Mode, Apple Music Hi-Fi, Colorful MacBook Air?

Saturday May 8, 2021 6:00 am PDT by
While we wait for the newly introduced iMac, iPad Pro, and Apple TV models to launch later this month, this week saw the kickoff of the big Epic Games v. Apple trial, with lots of juicy tidbits coming out as the two sides make their arguments. This week also saw some rumors about a Hi-Fi tier for Apple Music, more biometric sensing capabilities for Apple Watch, and timing for the...
Apple 5G Modem Feature

Kuo: Apple-Designed 5G Modem May Debut in iPhones as Early as 2023

Sunday May 9, 2021 10:02 pm PDT by
Apple plans to adopt its own custom-designed 5G baseband chip starting with the 2023 iPhones, meaning it'll no longer need to rely on Qualcomm to supply the 5G cellular modem for the iPhone, Apple analyst Ming-Chi Kuo said today in an investors note obtained by MacRumors. According to Kuo, Apple plans to include its own custom-designed 5G baseband chip starting with the launch of the 2023...
maxresdefault

Video: Make Your iPhone Last Longer With These Battery Preserving Tips

Monday May 10, 2021 1:23 pm PDT by
Maximizing battery life is something that many iPhone users deal with on a regular basis as we all want our iPhones to last as long as possible. Sometimes there are bugs in iOS that make the battery drain faster, and sometimes we just need to eke out as much as possible on a long day out and about. Subscribe to the MacRumors YouTube channel for more videos. In our latest YouTube video, MacRumo...
m1 ipad pro chip

M1 iPad Pro Over 50% Faster Than Previous Generation in Early Benchmarks

Tuesday May 11, 2021 11:56 am PDT by
Last month, Apple introduced a new iPad Pro with the same M1 chip found in the latest Macs, and early benchmark results indicate that the M1 iPad Pro is over 50% faster than the previous-generation iPad Pro. Based on five legitimate Geekbench 5 results (here's the fifth) for the fifth-generation 12.9-inch iPad Pro with the M1 chip, the device has average single-core and multi-core scores of...