Apple announced tonight that it would open a new research and development center in Shenzhen, China, continuing attempts to boost its presence in the country, reports Reuters. The move comes a couple weeks after Apple opened a Beijing R&D center, which was announced in August.

zte_shenzhen

Shenzhen's High-Tech Industrial Park, Photo by Brucke Osteuropa

Cook announced the new Shenzhen plan during a meeting with officials from the city. The Apple CEO is reportedly attending a "nation-wide innovation" event.

"We are excited to be opening a new Research and Development center here next year so our engineering team can work even more closely and collaboratively with our manufacturing partners," Cupertino-based Apple spokesman Josh Rosenstock said in emailed comments.

Apple is interested in attracting talented software developers in Shenzhen to its platform. The Cupertino company told Reuters that the new Shenzhen and Beijing centers are aimed at "strengthening relationships" with local partners and universities across the country.

The new centers are also seen as the company's response to concern about its future in China, where consumers are opting for low-cost alternatives to the iPhone. Additionally, Apple has experienced a number of road blocks in its China plans, including the closure of the iTunes and iBooks stores.

Apple has also set up R&D centers in Japan, Israel and the U.K, and is reportedly planning similar centers in Canada, India, Vietnam and more.

Tag: China

Top Rated Comments

ZZ Bottom Avatar
69 months ago
"Designed by Apple in China, Assembled in China"
Score: 3 Votes (Like | Disagree)
Cineplex Avatar
69 months ago
The more overseas R&D centers they open....the worse the products get. Hm.
Score: 2 Votes (Like | Disagree)
volcomvenom Avatar
69 months ago
When I saw the words apple announces, I thought that the new MacBook pros were announced. Who gives a hoot about an rnd center?
Score: 2 Votes (Like | Disagree)
guzhogi Avatar
69 months ago
Sorry for my ignorance, but how many R&D facilities does Apple have in the US and what kind of projects do they do there? I wonder if Apple partners with local colleges (and maybe high schools) and offer internships?
Score: 2 Votes (Like | Disagree)
Avieshek Avatar
69 months ago
How about a R&D centre for batteries only?
Score: 1 Votes (Like | Disagree)

Popular Stories

intel vs m1 max chip purple

Benchmarks Confirm Intel's Latest Core i9 Chip Outperforms Apple's M1 Max With Several Caveats

Wednesday January 26, 2022 8:56 am PST by
Benchmark results have started to surface for MSI's new GE76 Raider, one of the first laptops to be powered by Intel's new 12th-generation Core i9 processor. Intel previously said that its new high-end Core i9 processor is faster than Apple's M1 Max chip in the 16-inch MacBook Pro and, as noted by Macworld, early Geekbench 5 results do appear to confirm this claim, but there are several...
General Dropbox Feature

macOS 12.3 Will Include Cloud Storage Changes Affecting Dropbox and OneDrive

Tuesday January 25, 2022 3:31 pm PST by
Dropbox today announced that users who update to macOS 12.3 once that software version becomes available may temporarily encounter issues with opening online-only files in some third-party apps on their Mac. In a support document and an email to customers, Dropbox said it is actively working on full support for online-only files on macOS 12.3 and will begin rolling out an updated version of...
Apple Watch Red Yellow Green Feature 1

Apple Launches Black Unity Braided Solo Loop With 'Unity Lights' Watch Face

Wednesday January 26, 2022 6:05 am PST by
Apple today announced the Black Unity Braided Solo Loop for the Apple Watch, as well as a new downloadable watch face, to celebrate Black History Month. Following the launch of the limited edition Black Unity Apple Watch Series 6 and Sport Band in 2021, Apple today launched the Black Unity Braided Solo Loop as part of its celebrations for Black History Month this year.Apple is launching a...
ios 15

Apple Releases iOS 15.3 and iPadOS 15.3 With Fix for Safari Bug That Leaks Browsing Activity

Wednesday January 26, 2022 10:00 am PST by
Apple today released iOS 15.3 and iPadOS 15.3, the third major updates to the iOS and iPadOS 15 operating systems that were released in September 2021. iOS and iPadOS 15.3 come almost two weeks after the release of iOS and iPadOS 15.2.1, minor bug fix updates. The iOS 15.3 and iPadOS 15.3 updates can be downloaded for free and the software is available on all eligible devices over-the-air in ...
iOS 15

Everything New in iOS 15.4 and iPadOS 15.4: Face ID With a Mask, Emojis, Apple Card Widget, Universal Control and More

Thursday January 27, 2022 12:08 pm PST by
Apple today seeded the first betas of iOS 15.4, iPadOS 15.4 to developers for testing purposes, adding a slew of new features to the latest iOS operating systems. iOS 15.4 is the biggest update that we've had to iOS 15 to date, and it brings Universal Control, Face ID with a mask, new emojis, and tons more. Face ID With a Mask With iOS 15.4, there is now an option to unlock your iPhone...
mobeewave

Upcoming iOS Update Will Allow iPhones to Accept Credit Cards Directly Using NFC

Wednesday January 26, 2022 6:00 pm PST by
Apple is working on a new payments service that will allow iPhones to accept payments directly on device with no additional hardware, reports Bloomberg. Right now, iPhones can accept credit cards with add-ons like the Square Reader, but Apple's new technology will eliminate the need for a third-party product. Individuals and small businesses will be able to accept payments with the tap of a...
macOS Monterey on MBP Feature

Apple Releases macOS Monterey 12.2 With Safari Vulnerability Fix

Wednesday January 26, 2022 10:19 am PST by
Apple today released macOS Monterey 12.2, the second major update to the macOS Monterey update that launched in October. macOS Monterey 12.2 comes over a month after the release of the 12.1 update, which brought SharePlay support. The ‌‌‌macOS Monterey 12.2‌‌ update can be downloaded on all eligible Macs using the Software Update section of System Preferences. Apple has also...