Tim Cook Announces R&D Center to Be Built in China 'By the End of the Year'

timcookApple is planning an all-new research and development center in China, attempting to boost its presence and market share in the country following multiple reports of the iPhone's dwindling returns as users flock towards low-cost alternatives. The R&D center, said "to be built by the end of the year," will mark Apple's first location of its kind in the Asia-Pacific region (via Reuters).

The announcement comes from Apple CEO Tim Cook, on a visit in China this week, who spoke with Vice Premier Zhang Gaoli on Tuesday and detailed the company's plans for the center. Those details weren't specifically disclosed to the public, so it's still unclear where the new R&D center will be located, or how many employees it might house.

Apple's new research and development center will be built by the end of the year, Cook told Vice Premier Zhang Gaoli, one of China's most senior officials, according to the official Chinese state broadcaster.

The pledge comes after the head of China's industry and technology regulator in May told Cook he hoped Apple could deepen its cooperation with the country in research and development and stressed information security.

Cook's August trip marks his second visit to China this year, following a tour of Beijing in May where he met with App Store developers and Didi Chuxing president Jean Liu. Although once Apple's second largest market in the world, the company announced during last month's earnings report that its revenue in China dropped 33 percent year-over-year, ultimately allowing Europe to overtake China as its second biggest market, following the United States.

Concern about Apple's future in China stems from the country's heavy focus on potentially invasive foreign products and services, leading to events like the closure of the iTunes and iBooks store earlier in the spring, due to the launch of a controversial dystopian film. Apple has faced lawsuits due to similar occurrences as well, making it hard for the company to focus solely on helping the iPhone gain traction against China's plentiful low-cost smartphone options.

Top Rated Comments

gondor5 Avatar
65 months ago
Some companies never learn. Perhaps Apple should ask Cisco, IBM and many others how their ventures in China played out. Huawei didn't even bother to take Cisco copyright comments out of the Cisco code before they used it.
Score: 21 Votes (Like | Disagree)
kdarling Avatar
65 months ago
China and India are playing Cook like a violin, getting him to continue to build job (and tech info) sources in their countries, letting him hope that they'll grant Apple some meaningful favors in return.
Score: 21 Votes (Like | Disagree)
BeefCake 15 Avatar
65 months ago
Faster product leaks!!
Score: 13 Votes (Like | Disagree)
Bubba Satori Avatar
65 months ago
As an consumer outside of China, I do not see this as a good thing.

Unless Apple starts a clothing line.
Casual dance wear?

Score: 12 Votes (Like | Disagree)
vertical smile Avatar
65 months ago
As an consumer outside of China, I do not see this as a good thing.

Unless Apple starts a clothing line.
Score: 11 Votes (Like | Disagree)
d0minick Avatar
65 months ago
with all the corporate sabotage and stealing, why build r&d there? honest question.
Score: 10 Votes (Like | Disagree)

Top Stories

REC ASA CODE2016 20160601 205816 2745

Elon Musk Reportedly Demanded to Become Apple CEO as Part of Potential Tesla Acquisition [Update: Musk Denies]

Friday July 30, 2021 9:04 am PDT by
Tesla CEO Elon Musk reportedly once demanded that he be made Apple CEO in a brief discussion of a potential acquisition with Apple's current CEO, Tim Cook. The claim comes in a new book titled "Power Play: Tesla, Elon Musk and the Bet of the Century," as reviewed by The Los Angeles Times. According to the book, during a 2016 phone call between Musk and Cook that touched on the possibility of ...
General Apps Messages

Android iMessage Competitor Puts Pressure on Apple

Friday July 30, 2021 3:15 am PDT by
Google and the three major U.S. carriers, including Verizon, AT&T, and T-Mobile, will all support a new communications protocol on Android smartphones starting in 2022, a move that puts pressure on Apple to adopt a new cross-platform messaging standard and may present a challenge to iMessage. Verizon recently announced that it is planning to adopt Messages by Google as its default messaging...
Apple watch series 5 new case material made of titanium 091019

Titanium Apple Watch Series 6 Models Currently Widely Unavailable

Sunday August 1, 2021 6:21 am PDT by
Models of the Apple Watch Series 6 with titanium cases part of the "Apple Watch Edition" collection is currently widely unavailable for pick-up in several of Apple's retail stores in the United States and is unavailable entirely for delivery in major markets. Noted by Bloomberg's Mark Gurman in the latest edition of his "Power On" newsletter, titanium models of the Apple Watch Series 6,...
ifixit iphone12 mini

Apple to Make Space for Larger Batteries in iPhones, iPads, and MacBooks By Adopting Slimmer Peripheral Chips

Monday August 2, 2021 2:12 am PDT by
For future iPhones, iPads, and MacBooks, Apple plans to use smaller internal components in an effort to increase the size of the device's battery, according to DigiTimes. Image Credit: iFixit Specifically, Apple plans to "significantly increase the adoption" of IPDs or integrated passive devices for the peripheral chips in its products. These news chips will be slimmer in size and allow for...
Flat 2021 MacBook Pro Mockup Feature

Unreleased Apple Macs and Apple Watches Listed in Eurasian Database Ahead of Fall Product Launches

Monday August 2, 2021 9:34 am PDT by
Apple is preparing for a slew of fall product launches according to new filings that showed up today in the Eurasian Economic Commission database. There are listings for new Mac and Apple Watch models, all of which have previously unknown model identifiers that indicate that they're upcoming devices. There are six new Apple Watch identifiers, including A2473, A2474, A2475, A2476, A2477, and...
a15 chip

iPhone 13 and Redesigned MacBook Pro Chip Production Hit With Gas Contamination

Friday July 30, 2021 5:44 am PDT by
The most important TSMC factory that manufactures Apple's chips destined for next-generation iPhone and Mac models has been hit by a gas contamination, according to Nikkei Asia. The factory, known as "Fab 18," is TSMC's most advanced chipmaking facility. TSMC is Apple's sole chip supplier, making all of the processors used in every Apple device with a custom silicon chip. Industry...
iPhone 13 Wi Fi 6E feature update

Wi-Fi 6E Explained: What It Could Mean for iPhone 13 and Beyond

Monday August 2, 2021 8:00 am PDT by
The iPhone 13 is widely expected to come with Wi-Fi 6E capabilities, and while it may seem rather nuanced to the average consumer, with only improved speeds and being "up to date" in the realm of Wi-Fi technology, it's actually a fairly significant improvement, laying the groundwork for much of what we know the future holds. To truly understand Wi-Fi 6E, MacRumors sat down for an exclusive...
youtube premium lite

YouTube Tests Cheaper 'Premium Lite' Subscription for Ad-Free Viewing

Monday August 2, 2021 3:22 am PDT by
YouTube is piloting a new cheaper subscription tier in Europe called "Premium Lite," which offers ad-free viewing minus YouTube Premium's other features. First spotted by a user on ResetEra and subsequently confirmed by Google, the "Lite" plan means users who aren't interested in offline downloads or background playback can still enjoy YouTube videos on web and mobile app without being...
iPhone 13 Always On Feature

iPhone 13 to Bring Over a Major Feature From the Apple Watch

Wednesday July 28, 2021 2:21 am PDT by
Apple's upcoming iPhone 13 lineup will feature an always-on display akin to the Apple Watch Series 5 and Series 6, according to recent reports. In his weekly Power On newsletter, Bloomberg journalist Mark Gurman, who often reveals accurate insights into Apple's plans, said that the iPhone 13 may feature an Apple Watch-inspired always-on mode. The Apple Watch Series 5 and Apple Watch...
COVID19 Digital Wallet Apple Wallet

Australian Government Now Offering COVID-19 Digital Vaccination Certificates for Apple Wallet

Monday August 2, 2021 12:04 am PDT by
The Australian government has introduced support for adding COVID-19 vaccination digital certificates to Apple Wallet via the Express Plus Medicare app on iOS. Image credit: Tap Down Under As spotted by Tap Down Under, users who have received two doses of either the AstraZeneca or Pfizer vaccine now have access to the digital certificate through their Medicare online account or via the Medica...