Following a sketchy rumor last week that said Apple is planning to introduce a "Deep Blue" color option for the upcoming iPhone 7, Japanese blog Mac Otakara has clarified to AppleInsider that the new color will actually be a "much darker" variant of space gray that is "close to black, though not quite black."
Monday's indications from Macotakara sources appear to be a clarification from earlier reports that suggested Apple would ditch space gray for a "deep blue" color option. Sources who claim to have seen the next-generation iPhone coloring apparently mistook the darker space gray for a blue shade.
The so-called "new, darker shade" could more closely resemble the look of the "space black" stainless steel Apple Watch, pictured below, which is darker than the "space gray" aluminum Apple Watch Sport. Meanwhile, Apple will reportedly continue to offer the iPhone 7 series in silver, gold, and rose gold color options.
Apple has used different shades of "space gray" and "black and slate" across its iPhone, iPad, Mac, and Apple Watch lineups over the years. The iPhone 6s and iPad Pro, for example, each have a lighter shade of "space gray" compared to the iPhone 5s and original iPad Air respectively.
Apple's vision of "space gray" has changed over the years (MrHarryT via Reddit)
I got the 5 in white because I liked the 4s in white.. hated it. I got the 5s in space grey after really liking the design in the black colour, however Apple made it lighter.. hated it. Got the 6 in space grey hoping for the design to change my mind, meh.. hated it. Got the 6s in rose gold, LOVED IT.
Now bring back the og space grey/slate, Apple.
My biggest takeaway from this was that you seem to buy every generation of iPhone, regardless of whether you actually like the colors it's available in. I don't think Apple needs to cater to your tastes given it seems to be guaranteed that you'll buy this years model whether you actually like the way it looks or not. You have bought 3 iPhones that you hated the colors of over the last 4 years.
Tuesday September 7, 2021 9:03 am PDT by Juli Clover
Apple today announced that it will be holding a special event on Tuesday, September 14 at 10:00 a.m. The event will take place at the Steve Jobs Theater on the Apple Park campus in Cupertino, California.
As with WWDC and last year's fall events, this new event will be held digitally with no members of the media invited to attend in person. Apple will likely provide pre-taped segments for...
The iPhone 12 and iPhone 12 Pro arrived in October 2020 in a range of color options, with entirely new hues available on both devices, as well as some popular classics. The 12 and 12 Pro have different color choices, so if you have your heart set on a particular shade, you might not be able to get your preferred model in that color.
iPhone 12 mini and iPhone 12
The iPhone 12 mini and iPhone...
We've seen a lot of teasers about the Beats Studio Buds over the past month since they first showed up in Apple's beta software updates, and today they're finally official. The Beats Studio Buds are available to order today in red, white, and black ahead of a June 24 ship date, and they're priced at $149.99.
The Studio Buds are the first Beats-branded earbuds to truly compete with AirPods...
Wednesday February 3, 2021 3:09 pm PST by Juli Clover
YouTube is planning to stop supporting its YouTube app on the third-generation Apple TV models, where YouTube has long been available as a channel option.
A 9to5Mac reader received a message about the upcoming app discontinuation, which is set to take place in March.Starting early March, the YouTube app will no longer be available on Apple TV (3rd generation). You can still watch YouTube on...
Wednesday September 25, 2019 12:02 pm PDT by Juli Clover
Apple has teamed up with Maroon 5 to add the group's new song "Memories" to the Memories feature in the Photos app, allowing it to be used for photo slide show creations, reports Billboard.
"Memories" will be available as a soundtrack option for a limited time and it is available to iPhone and iPad users running the latest iOS 13 and iPadOS software.
Memories in the Photos app are created ...
Thursday February 4, 2021 1:58 am PST by Tim Hardwick
Serif today announced across-the-board updates for its popular suite of Affinity creative apps, including Affinity Photo, Affinity Designer, and the Apple award-winning Affinity Publisher for Mac, all of which were among the first professional creative suites to be optimized for Apple's new M1 chip.
"After another year which saw record numbers of people switching to Affinity, it's exciting to...
To commemorate the tenth anniversary of the iPhone, Apple marketing chief Phil Schiller sat down with tech journalist Steven Levy for a wide-ranging interview about the smartphone's past, present, and future.
The report first reflects upon the iPhone's lack of support for third-party apps in its first year. The argument inside Apple was split between whether the iPhone should be a closed...
The finish line is in sight! Apple's annual iPhone event is likely just a week or so away and all eyes will be on the company as it unveils the next version of its most popular product line. With any luck, we'll also see the next-generation Apple Watch and perhaps even some new AirPods.
Other news this week saw Apple making some more changes to its App Store policies in response to a...
August is rapidly drawing to close, which means Apple's annual iPhone launch event is right around the corner. iPhone 13 and Apple Watch Series 7 rumors are continuing to circulate, and we're also hearing about Mac updates likely coming a bit later.
Apple is also finishing up work on its upcoming software updates like iOS 15, with some late-addition features starting to go live in beta while ...
The iPhone 13 is widely expected to come with Wi-Fi 6E capabilities, and while it may seem rather nuanced to the average consumer, with only improved speeds and being "up to date" in the realm of Wi-Fi technology, it's actually a fairly significant improvement, laying the groundwork for much of what we know the future holds.
To truly understand Wi-Fi 6E, MacRumors sat down for an exclusive...
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