New 9.7" iPad Pro to Start at $599, 32GB and 128GB Models Available
Apple's new 9.7-inch iPad Pro, widely expected to be announced at the company's "Let Us Loop You In" media event on Monday, will start at $599 and have 32GB and 128GB storage options, according to 9to5Mac.
The base $599 price will apply to the 32GB model with Wi-Fi only, while 128GB and LTE versions will be sold at higher price points. The older iPad Air 2 will reportedly remain in Apple's tablet lineup, likely for $499.

Previous 9.7-inch iPads have had a $499 starting price, meaning the smaller iPad Pro could be Apple's most expensive tablet ever in its size class. However, 32GB base storage would be higher than 16GB for the base iPad Air 2.
The much-rumored 9.7-inch iPad Pro is expected to have many new features compared to the iPad Air lineup, possibly including a Smart Connector, faster A9X chip with up to 4GB of RAM, four speakers, and 12-megapixel rear camera.
MacRumors will be providing live blog and Twitter coverage (@MacRumorsLive) of Apple's media event, which commences on Monday at 10:00 a.m. Pacific. A new 4-inch iPhone SE and Apple Watch updates are also expected.
Popular Stories
Multiple rumors have suggested that the next-generation iPhone 15 models will adopt the Wi-Fi 6E standard that Apple has already introduced in the iPad Pro and MacBook Pro, and now a leaked document appears to confirm Apple's plans.
Sourced from researcher and Apple leaker Unknownz21 (@URedditor), the document features diagrams of the iPhone 15's antenna architecture. D8x refers to the...
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max are expected to be announced in September as usual. Already, rumors suggest the devices will have at least eight exclusive features not available on the standard iPhone 15 and iPhone 15 Plus.
An overview of the eight features rumored to be exclusive to iPhone 15 Pro models:A17 chip: iPhone 15 Pro models will be equipped with an A17...
Following last week's hardware announcements, this week saw the actual release of several of the new products as well as operating system updates bringing new features and bug fixes across Apple's platforms.
This week also saw some fresh rumors about the iPhone 15 lineup and Apple's upcoming AR/VR headset, while we shared some tips to help you get the most of your macOS experience, so read...
In June 2022, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more.
Apple says the first vehicles with support for the next-generation CarPlay experience will be announced in late 2023, with committed automakers including Acura, Audi,...
New 14-inch and 16-inch MacBook Pro models with the latest M2 Pro and M2 Max chips are available in Apple retail stores and are already in the hands of customers, and we picked up one of the new M2 Max machines to answer all of the questions MacRumors readers considering a purchase might have.
Subscribe to the MacRumors YouTube channel for more videos. Yesterday, we asked MacRumors fans on...
The upcoming iPhone 15 models that are set to be introduced later in 2023 will adopt the Wi-Fi 6E standard, according to Apple analyst Ming-Chi Kuo. In a note about Apple's work on a Wi-Fi chip, Kuo said that the company will upgrade the iPhone 15 to Wi-Fi 6E.
Apple is already using Wi-Fi 6E for the 11 and 12.9-inch iPad Pro models introduced last year, along with the new Mac mini and...
The iPhone 15 will support Wi-Fi 6E, according to a research note shared this week by Barclays analysts Blayne Curtis and Tom O'Malley. The analysts did not specify whether the feature will be available on all models or limited to the Pro models.
Apple has added Wi-Fi 6E support to a handful of devices so far, including the latest 11-inch and 12.9-inch iPad Pro, 14-inch and 16-inch MacBook...
Top Rated Comments
No doubt Apple will be increasing its average profit per unit with this move.
Let's look at the main changes:
* The A9X is nice, but that's what a non-Pro iPad would have had either way if they had kept their previous pattern. (e.g. if Apple had gone with a $499 iPad Air 3, it still would have had an A9X). In fact, their flagship 9.7" iPad's chip is kind of weaker than before (relative to time), considering the Air 1 and Air 2 were released with a brand new architecture, whereas this iPad Pro will use a 6-month old architecture that will probably be surpassed by the iPhone 7's A10 in another 6 months.
* Having 4 speakers is nice, but that doesn't justify a price increase. Small speakers like those are dirt cheap.
* An increase to 32GB for the base model is nice, but again, doesn't justify a price increase. 16GB has been the norm ever since the first iPad was released in 2010. 32GB of NAND storage in 2016 probably isn't more expensive than 16GB in 2010. iPhones have seen their base capacity increase over the years (4 to 8 to 16) without a price increase. Same for iPods and Macs.
All those don't justify the Pro branding and the $100 extra. It's stuff you should expect from an Air 2 -> Air 3 update (which is an expectional 2-year cycle, so it's normal to have slightly higher expectations too).
So really, what justifies the Pro branding and associated $100 increase? 2 other main changes:
* Smart Connector
* Apple Pencil support
The thing is, to actually use those capabilities, you need to buy high-margin accessories sold separately. So Apple was going to increase their average profit per iPad sold either way, regardless of a price increase for the iPad itself.
The iPad also had various reductions in component costs over time (e.g. newer iPads having smaller batteries and enclosures than older ones) that never resulted in any price decrease.
Apple is getting really agressive about increasing its profits. Between this, the price of the 12.6" iPad Pro and its accessories, and the price of the new Magic Mouse and Magic Trackpad, I'm getting worried a little.
1. run out of ideas (Just take a look at iOS and OSX)
2. go after new product category prematurely (Watch)
3. resizing and renaming existing ones
4. having done all above, have the audacity to increase price.