Google today announced YouTube Red, a new subscription service that provides unlimited ad-free access to YouTube videos for $9.99 per month on Android, desktop and the mobile web, and $12.99 per month on iOS due to Apple's in-app purchase tax (via TechCrunch). The membership also includes several other benefits.

YouTube_Red
YouTube Red features the option to save videos for offline playback and to play videos in the background on smartphones and tablets. In early 2016, the subscription service will also take on Netflix by introducing member-only access to Original series and movies by some of YouTube's most popular creators.

YouTube Red launches in the U.S. on October 28, and will expand to other major markets over the course of the next year. The service works across all devices and anywhere you can sign into YouTube, including its new Gaming and Family apps. A free 14-day trial will be available in the U.S., which can be extended to 30 days with a credit card.


Google has also bundled a Play Music subscription into YouTube Red on iOS and Android, providing access to both services for a combined $9.99 or $12.99 monthly payment. YouTube Red's unlimited access to both streaming music, videos and more makes it an attractive competitor alongside rivals like Apple Music and Spotify.

The Verge published an exclusive in-depth article and hands-on video about YouTube Red:


Google also announced YouTube Music, an all-new app for discovering, watching and listening to music videos. The app is coming soon in the U.S., followed by additional countries in 2016. YouTube Red members gain additional features such as no ads and other background and offline member benefits.

The Verge also published an exclusive hands-on video for YouTube Music:


YouTube will continue to be available in its traditional ad-supported format on the web and mobile devices. Google says today's ad-supported experience will not change for users who aren't interested in paying, while the majority of revenue collected from YouTube Red will be distributed to partners.

Top Rated Comments

flash84x Avatar
86 months ago
Not to be confused with a similarly named adult site...
Score: 29 Votes (Like | Disagree)
westonm Avatar
86 months ago
I would love an ad-free YouTube subscription, if it were closer to $1.99 per month. One wonders what the economics of the situation are. I can't imagine YouTube (and it's associated content creators) are making $9.99 per month off of me as it stands...

I feel as if I'm being "threatened" with ads, rather than being offered an equitable opt-out. "Pay this inflated price or you'll have to spend part of your life watching Colgate commercials!"
Score: 22 Votes (Like | Disagree)
Cougarcat Avatar
86 months ago
Making audio play in the background a monthly paid feature is pretty ridiculous...
Score: 19 Votes (Like | Disagree)
jpgr15 Avatar
86 months ago
Just one more thing to subscribe to and pay monthly? Pass. All these subscriptions are going to start adding up to more than a cable bill.
Score: 19 Votes (Like | Disagree)
mabaker Avatar
86 months ago
Thanks, but no thanks.
Score: 17 Votes (Like | Disagree)
Zimmy68 Avatar
86 months ago
$10 per month? Are they crazy? Are they promising any original content?
The sad part is, they are going to up the ante on ads to get you to switch.
Score: 15 Votes (Like | Disagree)

Popular Stories

iPhone 14 Pro Purple Front and Back MacRumors Exclusive

iPhone 14 Pro Renders Highlight Multiple Design Changes

Wednesday May 25, 2022 8:56 am PDT by
Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
iPad Pro USB C Feature Coral

Deals: Apple's iPad Pro Reaches Up to $449 Off in Amazon's Latest Sales

Wednesday May 25, 2022 10:09 am PDT by
Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
apple account card

Wallet App Now Supports Apple Account Cards on iOS 15.5

Wednesday May 25, 2022 5:01 pm PDT by
Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
iphone 13 pro max display bleen

iPhone 14 Max Reportedly Weeks Behind Schedule [Updated]

Thursday May 26, 2022 7:25 am PDT by
The iPhone 14 Max is currently behind schedule by around three weeks, according to Haitong International Securities analyst Jeff Pu. Yesterday, Nikkei Asia reported that at least one iPhone 14 model was three weeks behind schedule due to the impact of lockdowns on Apple's supply chains in China, but it was not clear which iPhone 14 model this related to. Now, Pu has clarified that the model...
iPhone 13 Always On Feature

iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

Tuesday May 24, 2022 7:23 am PDT by
Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
Apple Tap to Pay iPhone

Apple Stores Rolling Out iPhone-to-iPhone Contactless Payments Starting Today

Wednesday May 25, 2022 6:54 am PDT by
Apple in February unveiled a new "Tap to Pay on iPhone" feature that will allow compatible iPhones to accept payments via Apple Pay, contactless credit and debit cards, and other digital wallets, with no additional hardware required. Apple began testing the feature at its Apple Park Visitor Center earlier this month, and now Bloomberg's Mark Gurman has tweeted that the feature will begin...
apple tv 4k design green

Apple Releases tvOS 15.5.1 for Apple TV HD and Apple TV 4K

Wednesday May 25, 2022 9:42 am PDT by
Apple today released tvOS 15.5.1, a minor update to the tvOS operating system that first launched in September 2021. tvOS 15.5.1 comes about 10 days after the launch of tvOS 15.5. tvOS 15.5.1 can be downloaded over the air on the Apple TV through the Settings app by going to System > Software Update. ‌‌‌‌‌‌Apple TV‌‌‌‌‌‌ owners who have automatic software updates...