Apple Live TV Service Not Coming Until 2016


Bloomberg reports that Apple will be unable to deliver their rumored live TV-over-internet streaming service for the Apple TV until 2016. Content negotiations are reportedly stalling the launch of the service, which Apple had hoped to be ready for their rumored September 9th media event.

The company wanted to introduce this year a live TV service delivered via the Internet, but is now aiming for 2016, said people familiar with Apple’s plans.

Apparently, pricing of the new TV service is one of the main hurdles in the negotiations. Bloomberg reports that Apple wants to offer "a package of popular channels" for $40/month, a significant discount from the average cable bill.

A new Apple TV set top box, however, is still said to be ready for release. The new Apple TV is rumored to have a touch-based remote control and full app store. Apple is expected to announce the new Apple TV on September 9th.

Related Roundups: Apple TV, tvOS 13, tvOS 14
Buyer's Guide: Apple TV (Don't Buy)

Top Rated Comments

(View all)
Avatar
64 months ago
That Apple TV better be released next month!
Score: 37 Votes (Like | Disagree)
Avatar
64 months ago
It's like, every year they post the same garbage. "Here it comes! Here it comes! Here it comes! Here it comes! aaaaaaand next year."
Score: 32 Votes (Like | Disagree)
Avatar
64 months ago
BeatsTV. Worldwide, Always on. Genre: Good shows.
Score: 26 Votes (Like | Disagree)
Avatar
64 months ago
As long as there's a new, more powerful Apple TV with an SDK coming I'll be more than happy.
Score: 18 Votes (Like | Disagree)
Avatar
64 months ago
Lol, $40, most people won't even pay that.

Netflix may not be all that but for the price it is, it's going to slowly but surely destroy cable TV. The era of paying those huge subs is over.
Score: 17 Votes (Like | Disagree)
Avatar
64 months ago
As a European: Give me the new AppleTV, keep your channels
Score: 16 Votes (Like | Disagree)

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