Several Retailers to Begin Testing Apple Pay Rival CurrentC

currentc_phoneNearly three years after the Merchant Customer Exchange (MCX) was founded in August 2012, several U.S. retailers and restaurants belonging to the consortium will begin publicly testing their Apple Pay rival CurrentC in Columbus, Ohio over the coming weeks, according to The Wall Street Journal.

CurrentC is a mobile payments solution that requires scanning a QR code with a smartphone for contactless payment from a checking account, gift card or private label debit or credit card. The service does not currently accept major bank-issued credit cards such as Visa or MasterCard as retailers look to avoid costly fees.

Public testing of CurrentC is set to begin just as MCX's three-year exclusivity window expires this week, allowing retailers to explore other mobile payment solutions. Yesterday, MCX member Rite Aid reversed course and will begin accepting Apple Pay and Google Wallet on August 15, in addition to Android Pay when available.

Best Buy, a founding member of MCX, also began accepting Apple Pay for in-app purchases in April and announced that full Apple Pay support is coming to Best Buy stores in the U.S. later in 2015. The electronics retailer will be monitoring CurrentC's limited trial run but has not confirmed that it will be implementing the platform in stores.

Other MCX members include 7-Eleven, Alon Brands, CVS, Darden Restaurants, HMSHost, Hy-Vee, Lowe's, Michaels, Publix, Sears, Shell, Sunoco, Target and Walmart, some of which have confirmed plans to launch CurrentC in the future. Other retailers remain in the process of exploring contactless payment solutions or installing the necessary infrastructure to support smartphone-based transactions.

Update 7:10 AM: MCX CEO Brian Mooney tells Re/code that CurrentC may not see a broad launch until 2016, depending on how the early testing in Ohio proceeds.

Top Rated Comments

vmachiel Avatar
74 months ago
Retailers must know this is DOA right?
Score: 42 Votes (Like | Disagree)
virtualSIM Avatar
74 months ago
Go home CurrentC, you're drunk.
Score: 26 Votes (Like | Disagree)
Derekeys Avatar
74 months ago
I can't wait to see my parents' faces when this app asks for their banking routing and checking number, social security (for full benefits), and request to follow their location... all before using the app. This. Won't. Work.
Score: 18 Votes (Like | Disagree)
rdlink Avatar
74 months ago
I say gone by January 1.
Score: 14 Votes (Like | Disagree)
gsmornot Avatar
74 months ago
So, why not allow ApplePay (and others) in the same stores as CurrentC? It either wins people over with a better offer/better service or it loses. Blocking other options almost says right away they know they have an uphill battle.
Score: 13 Votes (Like | Disagree)
vpndev Avatar
74 months ago
Direct access to my bank account is just so not going to happen.
Score: 12 Votes (Like | Disagree)

Top Stories

flat imac 3d 3 teal

Reliable Leaker Hints Redesigned Colorful iMac to Debut at 'Spring Loaded' Event

Saturday April 17, 2021 4:43 am PDT by
Reliable leaker known as l0vetodream has hinted that Apple may debut its rumored redesigned and colorful iMac at its "Spring Loaded" event on Tuesday, April 20. In a tweet, the leaker posted an image of Apple's logo used for marketing the upcoming event and an image of the retro rainbow Apple logo alongside the colorful lineup of G3 iMacs. Apple leaker Jon Prosser previously reported that...
third gen Apple pencil leaked video

Video of Alleged Third-Generation Apple Pencil Leaks Ahead of Apple Event

Friday April 16, 2021 6:13 am PDT by
A video purporting to be of the third-generation Apple Pencil has today been shared online, showing a glossy finish that mirrors previous leaks. New ✏️ ready to 🚢 #AppleEvent @TommyBo50387266 pic.twitter.com/s4RCDwDi5M— 漢尼斯·拉斯納 🇨🇳 (@ileakeer) April 16, 2021 The brief video from Twitter account @ileakeer, spotted by 9to5Mac, shows an Apple Pencil with a glossy finish much like the...
important battery message iphone 11

Some iPhone 11 Users Seeing Increased Battery Health Percentages After iOS 14.5 Recalibration Process

Friday April 16, 2021 6:32 am PDT by
In the sixth beta of iOS 14.5, Apple introduced a recalibration process for the battery health reporting system on the iPhone 11, iPhone 11 Pro, and iPhone 11 Pro Max to address inaccurate battery health estimates for some users. Apple said this process might take a few weeks to be completed, and now that two weeks have passed since the sixth beta of iOS 14.5 was released, some users are...
apple event particularly innovative article

Gurman: Apple's 'Spring Loaded' Event Won't Feature Anything 'Particularly Innovative'

Thursday April 15, 2021 1:30 am PDT by
Bloomberg's highly-respected Mark Gurman says that he expects nothing "particularly innovative" or "extraordinary" to launch at Apple's "Spring Loaded" event next week, Tuesday, April 20. Gurman made the remarks during an interview for Bloomberg Technology, in which he reaffirmed that Apple will launch a new 11-inch and 12.9-inch iPad Pro, with the higher-end model featuring a brand new...
Top Stories 57 Feature

Top Stories: Apple Event Next Tuesday, Mini-LED iPad Pro, iPhone Rumors

Saturday April 17, 2021 6:00 am PDT by
It feels like we've been waiting forever for new Apple products, but the wait is almost over as Apple has announced a media event for next Tuesday, so make sure to tune into MacRumors for full coverage of everything Apple announces. While that was the big news this week, we also got some new details on Apple's iPhone plans for 2022 and 2023 courtesy of analyst Ming-Chi Kuo, and we also saw...
apple event spring loaded

Apple's 'Spring Loaded' Event Officially Announced for Tuesday, April 20

Tuesday April 13, 2021 9:04 am PDT by
Following an overnight leak by Siri, Apple today officially announced that it will be holding a special "Spring Loaded" event on Tuesday, April 20 at 10:00 a.m. Pacific Time at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with all of Apple's 2020 events, the April 2021 event will be a digital-only gathering with no members of the media invited to attend in...
maxresdefault

Hands-On With Anker's MagSafe-Compatible Battery Pack

Thursday April 15, 2021 9:39 am PDT by
Anker, a company known for its range of accessories designed for Apple products, recently came out with one of the first MagSafe-compatible battery packs, so we thought we'd check it out to see how it compares to a standard battery pack. Subscribe to the MacRumors YouTube channel for more videos. Design wise, Anker's power bank looks like a typical battery pack, but it has magnets built in...
iphone 13 pro max cads eap

iPhone 13 Series CAD Leaks Reveal Larger Camera Dimensions

Friday April 16, 2021 1:53 am PDT by
Information and alleged CADs of the upcoming iPhone 13 series, shared in a video from EverythingApplePro, indicates that Apple plans to make this year's iPhone camera module significantly bigger, likely to make way for larger sensors and sensor-shift stabilization. According to the CADs shared in the video, the iPhone 13 mini, Pro, and Pro Max camera module will all be a "perfect square."...
jaguar car homekit

User Adds Car to HomeKit for In-App Controls and Automations, Showing Future Potential

Thursday April 15, 2021 6:17 am PDT by
Blogger Siobhán Ellis has successfully integrated their electric car into their Apple HomeKit setup, adding in-app toggles for door locking, climate control, and more. The setup, which is outlined in detail on the blog Practical HomeKit, allows multiple elements of a Jaguar I-Pace electric vehicle to be monitored, controlled, and automated using the Home app. Using a HomeBridge plugin for ...
siir apple event april 20

Siri Reveals Apple Event Planned for Tuesday, April 20

Tuesday April 13, 2021 12:04 am PDT by
Siri has apparently prematurely revealed that Apple plans to hold an event on Tuesday, April 20, where the company is expected to reveal brand new iPad Pro models and possibly its long-awaited AirTags trackers. Subscribe to the MacRumors YouTube channel for more videos. Upon being asked "When is the next Apple Event," Siri is currently responding with, "The special event is on Tuesday, April...