Large-Screened iPhone 6 and 6 Plus Less Popular With Android Switchers Than Predicted

The larger-screened iPhone 6 and the iPhone 6 Plus may have been less popular with Android switchers than analysts initially predicted, according to new data gathered by Consumer Intelligence Research Partners (CIRP).

A survey revealed that fewer iPhone buyers came from the Google Android platform in 2014 compared to the number of buyers who switched from Android to an iPhone in 2013. In 2014, 12 percent of iPhone buyers reported formerly owning an Android phone, while 23 percent reported being former Android customers in 2013. The launch of the iPhone 5s also saw a higher number of customers coming from BlackBerry and Windows Devices.

previousiphonebuyers

"The vast majority of new iPhone buyers were already iPhone owners." said Josh Lowitz, CIRP Partner and Co-Founder. "Current iPhone owners accounted for over 80% of buyers after this launch, compared to less than 65% after the iPhone 5S and 5C launch in September 2013. Android owners accounted for a much smaller share of buyers immediately after this year's iPhone launch, and with smartphones so prevalent in the US, we also saw a smaller percentage of iPhone buyers moving from basic phones."

Former Android owners who were already accustomed to larger screens were more likely to buy the 5.5-inch iPhone 6 Plus than iPhone owners who were upgrading to a new device. 31 percent of former Android owners chose the iPhone 6 Plus, while only 25 percent of existing iPhone owners opted for the 5.5-inch iPhone 6 Plus over the 4.7-inch iPhone 6.

The data also shows that those who did switch from Android in 2014 tended to go for more expensive flagship iPhones. In September of 2014, 85 percent of former Android owners who bought an iPhone chose the iPhone 6 or 6 Plus, while only 52 percent of former Android owners who bought an iPhone chose the iPhone 5s in 2013.

Ahead of the launch of the iPhone 6 and iPhone 6 Plus, analysts suggested the larger screens of the two devices could cause a massive spike in upgrades and lure an unprecedented number of former Android users who desired bigger displays. In anticipation of a large number of Android switchers, Apple even launched a guide designed to walk Android users through moving data from their Android devices to the iPhone.

During Apple's most recent earnings call, CEO Tim Cook noted that Apple had seen a huge numbers of upgraders along with many first time buyers, including both customers who had never had a smartphone and switchers from Android. Cook also explained that demand was "far outstripping" supply, with no clear date for supply/demand balance in sight.

Though it appears that the iPhone 6 and 6 Plus may not have been highly popular with Android switchers, it is important to note that CIRP gathered its data from just 300 Apple customers who purchased an iPhone in the 30 days following the device's September 19 launch. A survey encompassing 300 customers is a very small sample size relative to the number of people who have purchased one of Apple's new devices, a figure that had already hit 10 million during launch weekend.

It will be interesting to see if the balance between upgraders and Android switchers shifts over time, as it's possible that iPhone users already on Apple's timetable may be more inclined to upgrade their devices right away while Android users may be waiting for their contracts to expire.

Top Rated Comments

ouimetnick Avatar
94 months ago
Not a big deal. Android users get to use what makes them happy, and iOS users get to use what makes them happy too.
Score: 52 Votes (Like | Disagree)
ThunderSkunk Avatar
94 months ago
It's the OS.

You're not going to get most of them to give up functionality once they've gotten used to having it.
Score: 44 Votes (Like | Disagree)
iCore24 Avatar
94 months ago
"A survey encompassing 300 customers"

well that is way to small of a survey.
Score: 36 Votes (Like | Disagree)
prlj Avatar
94 months ago
We should also not overlook the fact that it's still damn near impossible to find a 6 Plus in stock anywhere.
Score: 33 Votes (Like | Disagree)
abhishake Avatar
94 months ago
Too little too late?
Score: 22 Votes (Like | Disagree)
ionjohn Avatar
94 months ago
Maybe if it weren't so highly priced...
Score: 16 Votes (Like | Disagree)

Popular Stories

airpodsinear 1

AirPods Save Woman's Life With Feature Everyone Should Know

Friday January 21, 2022 2:13 am PST by
Apple's AirPods have been credited with saving a woman's life after a potentially fatal fall, People reports. When a 60-year-old florist in New Jersey tripped and hit her head in her studio, she lost consciousness and awoke heavily bleeding. With nobody around to call for help, she realized she had her AirPods in, and used a "Hey Siri" command to call 911. An operator was able to stay on the ...
iphone 13 earpods

Apple to Stop Including EarPods With Every iPhone Sold in France From Next Week

Friday January 21, 2022 3:21 am PST by
Apple will no longer include EarPods with every iPhone sold in France, starting on January 24, according to a notice posted by a French carrier (via iGeneration). Apple was previously required to include EarPods in the box with the iPhone due to a French law that required every smartphone sold in the country to come with a "handsfree kit," but the law has now been changed in favor of reducing the ...
peloton tv workout cardio

Apple Floated as Potential Buyer of Peloton

Friday January 21, 2022 6:11 am PST by
Following months of bleak news about Peloton's "precarious state," including the revelation that it has halted production of its bikes and treadmills, Apple is being floated as a potential buyer of Peloton's troubled fitness business. Yesterday, CNBC reported that Peloton will temporarily stop production of its connected fitness products due to a "significant reduction" in consumer demand, a ...
Questionable Design Decisions

Apple's Most Questionable Design Decisions in Recent Memory

Sunday January 23, 2022 2:59 am PST by
Apple has always emphasized the depth of thought that goes into the design of its products. In the foreword to Designed by Apple in California, a photo book released by the company in 2016, Jony Ive explains how the company strives "to define objects that appear effortless" and "so simple, coherent and inevitable that there could be no rational alternative." But every once in a while even...
Spring 2022 Apple Products Feature

New iPad Air, Macs, and iPhone SE With 5G Likely to Be Announced at Apple Event This Spring

Thursday January 20, 2022 8:32 am PST by
Earlier this week, Bloomberg's Mark Gurman tweeted that Apple "will be holding a spring event" to announce a new iPhone SE and other hardware. In a recent edition of his newsletter, Gurman said the event is likely to occur in March or April. Gurman did not elaborate on what "other hardware" will be announced at Apple's purported spring event, but rumors suggest at least four products are...
Upcoming Products 2022 Feature

Gurman: Apple Preparing 'Widest Array of New Hardware Products in Its History' for Fall

Sunday January 23, 2022 10:32 am PST by
Apple is working on a number of new products that are set to launch this fall, and Bloomberg's Mark Gurman says that it will be "the widest array" of new devices that Apple has introduced in its history. In his latest "Power On" newsletter, Gurman explains that Apple is working on four new iPhones (iPhone 14, iPhone 14 Max, iPhone 14 Pro, and iPhone 14 Max), an updated low-end MacBook Pro, a ...
apple watch series 7 aluminum colors yellowbg

Apple Watch Charging Bug Fixed in watchOS 8.4 Release Candidate

Thursday January 20, 2022 4:01 pm PST by
The watchOS 8.4 release candidate that was seeded to developers and beta testers this morning addresses an ongoing bug that could cause some Apple Watch chargers not to work properly with the Apple Watch. Back in December, we reported on a growing number of charging issues that Apple Watch Series 7 owners were facing. Since watchOS 8.3, there have been a number of complaints about...
safari icon blue banner

macOS Monterey 12.2 and iOS 15.3 Release Candidates Fix Safari Bug That Leaks Browsing Activity

Thursday January 20, 2022 1:30 pm PST by
The macOS Monterey 12.2 and iOS 15.3 release candidates that came out today appear to address a Safari bug that could cause your recent browsing history and details about your identity to be leaked to malicious entities. As shared last week by browser fingerprinting service FingerprintJS, there is an issue with the WebKit implementation of the IndexedDB JavaScript API. Any website that uses...
apple college discounts

Apple Walks Back UNiDAYS Verification Requirement for U.S. Education Store

Friday January 21, 2022 12:43 pm PST by
Earlier this week, Apple began requiring that customers taking advantage of educational discounts in the United States verify their status as a teacher, student, or school staff member through UNiDAYS. The requirement was a major change as Apple had never asked customers to go through a verification process in the United States before, and now, just three days after verification was added,...