Large-Screened iPhone 6 and 6 Plus Less Popular With Android Switchers Than Predicted

The larger-screened iPhone 6 and the iPhone 6 Plus may have been less popular with Android switchers than analysts initially predicted, according to new data gathered by Consumer Intelligence Research Partners (CIRP).

A survey revealed that fewer iPhone buyers came from the Google Android platform in 2014 compared to the number of buyers who switched from Android to an iPhone in 2013. In 2014, 12 percent of iPhone buyers reported formerly owning an Android phone, while 23 percent reported being former Android customers in 2013. The launch of the iPhone 5s also saw a higher number of customers coming from BlackBerry and Windows Devices.

previousiphonebuyers

"The vast majority of new iPhone buyers were already iPhone owners." said Josh Lowitz, CIRP Partner and Co-Founder. "Current iPhone owners accounted for over 80% of buyers after this launch, compared to less than 65% after the iPhone 5S and 5C launch in September 2013. Android owners accounted for a much smaller share of buyers immediately after this year's iPhone launch, and with smartphones so prevalent in the US, we also saw a smaller percentage of iPhone buyers moving from basic phones."

Former Android owners who were already accustomed to larger screens were more likely to buy the 5.5-inch iPhone 6 Plus than iPhone owners who were upgrading to a new device. 31 percent of former Android owners chose the iPhone 6 Plus, while only 25 percent of existing iPhone owners opted for the 5.5-inch iPhone 6 Plus over the 4.7-inch iPhone 6.

The data also shows that those who did switch from Android in 2014 tended to go for more expensive flagship iPhones. In September of 2014, 85 percent of former Android owners who bought an iPhone chose the iPhone 6 or 6 Plus, while only 52 percent of former Android owners who bought an iPhone chose the iPhone 5s in 2013.

Ahead of the launch of the iPhone 6 and iPhone 6 Plus, analysts suggested the larger screens of the two devices could cause a massive spike in upgrades and lure an unprecedented number of former Android users who desired bigger displays. In anticipation of a large number of Android switchers, Apple even launched a guide designed to walk Android users through moving data from their Android devices to the iPhone.

During Apple's most recent earnings call, CEO Tim Cook noted that Apple had seen a huge numbers of upgraders along with many first time buyers, including both customers who had never had a smartphone and switchers from Android. Cook also explained that demand was "far outstripping" supply, with no clear date for supply/demand balance in sight.

Though it appears that the iPhone 6 and 6 Plus may not have been highly popular with Android switchers, it is important to note that CIRP gathered its data from just 300 Apple customers who purchased an iPhone in the 30 days following the device's September 19 launch. A survey encompassing 300 customers is a very small sample size relative to the number of people who have purchased one of Apple's new devices, a figure that had already hit 10 million during launch weekend.

It will be interesting to see if the balance between upgraders and Android switchers shifts over time, as it's possible that iPhone users already on Apple's timetable may be more inclined to upgrade their devices right away while Android users may be waiting for their contracts to expire.

Top Rated Comments

ouimetnick Avatar
81 months ago
Not a big deal. Android users get to use what makes them happy, and iOS users get to use what makes them happy too.
Score: 52 Votes (Like | Disagree)
ThunderSkunk Avatar
81 months ago
It's the OS.

You're not going to get most of them to give up functionality once they've gotten used to having it.
Score: 44 Votes (Like | Disagree)
iCore24 Avatar
81 months ago
"A survey encompassing 300 customers"

well that is way to small of a survey.
Score: 36 Votes (Like | Disagree)
prlj Avatar
81 months ago
We should also not overlook the fact that it's still damn near impossible to find a 6 Plus in stock anywhere.
Score: 33 Votes (Like | Disagree)
abhishake Avatar
81 months ago
Too little too late?
Score: 22 Votes (Like | Disagree)
ionjohn Avatar
81 months ago
Maybe if it weren't so highly priced...
Score: 16 Votes (Like | Disagree)

Top Stories

lg wing

LG Considering Exit From Smartphone Business, Halts LCD Production for iPhone

Wednesday January 20, 2021 5:38 am PST by
LG is considering exiting the smartphone business entirely amid declining shipments and accrued losses of $4.5 billion over the past five years (via The Korea Herald). LG CEO Kwon Bong-Seok cautioned staff earlier today that the company is re-evaluating its presence in the smartphone industry: Since the competition in the global market for mobile devices is getting fiercer, it is about...
2019 mac pro side and front

Tim Cook Gifted Donald Trump 'First' 2019 Mac Pro

Wednesday January 20, 2021 5:45 pm PST by
Apple CEO Tim Cook gifted former United States President Donald Trump with the first 2019 Mac Pro that came off of the assembly line in Austin, Texas, according to a financial disclosure report that was released today (via The Verge). "Mac Pro Computer, the first created at the Flex Factory in Austin, Texas," reads the entry, which values the machine at $5,999, the base price for a Mac Pro....
Apple VR Feature

Bloomberg: Apple's First AR/VR Headset 'Pricey, Niche Precursor' to More Ambitious AR Glasses and Could Launch Next Year

Thursday January 21, 2021 3:27 am PST by
Apple's first virtual reality headset will be a "pricey, niche precursor" to a more ambitious augmented reality product, according to a new report from Bloomberg's Mark Gurman. As a mostly virtual reality device, it will display an all-encompassing 3-D digital environment for gaming, watching video and communicating. AR functionality, the ability to overlay images and information over a view...
Flat MacBook Air Feature

Bloomberg: Apple Working on 'Thinner and Lighter' High-End MacBook Air With MagSafe, Could Launch in Second Half of 2021

Friday January 22, 2021 3:34 am PST by
Apple is working on a "thinner and lighter" version of the MacBook Air that the company plans to release during the second half of this year at the earliest or in 2022, according to a new report by well-connected Bloomberg journalist Mark Gurman. It will include Apple's MagSafe charging technology and a next-generation version of the company's in-house Mac processors. Apple has discussed...
iOS 15 icon mock banner

iOS 15 Rumored to Drop Support for iPhone 6s and 2016 iPhone SE

Thursday January 21, 2021 11:58 am PST by
Apple's upcoming iOS 15 operating system, which we expect to see unveiled in June, is rumored to be dropping support for a few of Apple's older iPhones. According to French site iPhoneSoft, iOS 15 will not be able to be installed on the iPhone 6s, the iPhone 6s Plus, or the 2016 iPhone SE, all of which have an A9 chip. The iPhone 6s and 6s Plus were introduced in 2015 and are now more...
iphone 12 vs iphone 12 mini

Apple Shifting Some Production From iPhone 12 mini to iPhone 12 Pro to Meet Demand

Wednesday January 20, 2021 8:12 am PST by
Apple has reportedly cut production of the iPhone 12 mini by two million units to create more manufacturing capacity for the iPhone 12 Pro, according to a new Morgan Stanley investment note seen by PED30. Apple is believed to have made the switch for the first quarter of 2021 in an effort to combat continuing lead times for the more popular iPhone 12 Pro. iPhone 12 Pro lead times remain ...
iPhone 13 Notch Feature

iPhone 13 Rumored to Feature Smaller Notch, Pro Model Cameras to Use Larger Image Sensor

Thursday January 21, 2021 1:38 am PST by
Apple's iPhone 13 series will feature a redesigned Face ID system that will allow for a smaller notch at the top of the screen, according to a new report today. The rumor comes via hit-and-miss Taiwanese industry publication DigiTimes, whose supply chain sources also claim that the ultra wide-angle lens in Apple's next-generation iPhones is due for an upgrade. The next-generation iPhones'...
maxresdefault

Video Demos macOS Catalina Running on iPad Pro via x86 Emulation

Thursday January 21, 2021 11:36 am PST by
A video demonstrating macOS Catalina running on a current 2020 iPad Pro has been shared on YouTube, giving us a look at an interesting hack that has a Mac OS up and working on one of Apple's iPads. There's limited information about how the process of getting macOS Catalina on an iPad Pro works, but it uses x86 emulation and was done through the UTM software that allows virtual machines to...
iOS 14

Apple Seeds iOS 14.4 and iPadOS 14.4 Release Candidate to Developers and Public Beta Testers

Thursday January 21, 2021 10:14 am PST by
Apple today seeded the RC version of upcoming iOS 14.4 and iPadOS 14.4 updates to developers for testing purposes, with the new betas coming a week after Apple released the second betas. iOS 14.4 and iPadOS 14.4 can be downloaded through the Apple Developer Center or over the air after the proper profile has been installed on an iPhone or iPad. Paired with the HomePod 14.4 beta that is...
iPhone OIS Feature2

Sensor-Shift Camera Stabilization Rumored to Expand to Entire iPhone 13 Lineup

Wednesday January 20, 2021 7:46 am PST by
The entire iPhone 13 lineup will feature sensor-shift optical image stabilization, compared to only the iPhone 12 Pro Max among current models, according to a brief story preview shared today by Taiwanese publication DigiTimes. "Apple's next-generation iPhones slated for launch in the second half of 2021 will all come with sensor-shift stabilization technology, according to industry...