Apple CEO Tim Cook: iPhone 6 and 6 Plus Demand 'Far Outstripping' Supply

Apple CEO Tim Cook commented on the balance between supply and demand for the iPhone 6 and iPhone 6 Plus during today's earnings call, stating that demand is far outstripping supply despite a satisfactory production ramp-up. Cook noted that available data makes it unclear as to when supply will catch up with demand, and that the company was "not close" to having a balance between supply and demand at the end of Q4 2014.

iphone_6_iphone_6_plus
Supplies for the iPhone 6 and iPhone 6 Plus have remained tight since the launch of both devices last month, as new iPhone 6 orders still show a shipping estimate of 7-10 business days while the iPhone 6 Plus is still showing a shipping delay of 3-4 weeks. It is worth noting that the iPhone 6 has been mostly available at Apple's own stores and other retail locations, while the iPhone 6 Plus has a constrained supply in-store.

According to a report by The Wall Street Journal, Apple delayed plans to mass produce the larger 12.9-inch iPad in order to shift its resources towards the iPhone 6 Plus as it has remained unsatisfied with the production output from its suppliers for its larger iPhone. A report from earlier this month also stated that the company is shifting its production balance towards the iPhone 6 Plus which may gradually improve its supplies of the larger phone.

Related Forum: iPhone

Popular Stories

iPhone 17 Pro Lower Logo Feature 1

iPhone 17 Pro Coming Soon With These 14 New Features

Monday June 30, 2025 1:08 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are less than three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
A18 Pro Chip

New MacBook With A18 Pro Chip Spotted in Apple Code

Monday June 30, 2025 8:05 am PDT by
Apple is developing a MacBook with the A18 Pro chip, according to findings in backend code uncovered by MacRumors. Earlier today, Apple analyst Ming-Chi Kuo reported that Apple is planning to launch a low-cost MacBook powered by an iPhone chip. The machine is expected to feature a 13-inch display, the A18 Pro chip, and color options that include silver, blue, pink, and yellow. MacRumors...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
replay all time playlist apple music

Apple Music Debuts All-New Personalized Playlist

Monday June 30, 2025 7:16 am PDT by
As part of its 10-year celebrations of Apple Music, Apple today released an all-new personalized playlist that collates your entire listening history. The playlist, called "Replay All Time," expands on Apple Music's existing Replay features. Previously, users could only see their top songs for each individual calendar year that they've been subscribed to Apple Music, but now, Replay All...

Top Rated Comments

Dezryth Avatar
140 months ago
The thing is, is it really worth quoting "fastest roll-out ever" every iPhone release though?

Why not strip back with the countries, and give demand to the countries that need it the most. Allocate stock properly, and catch up quicker.

Whilst it's not entirely fair for more countries to wait longer.. but you catch my drift right?

These kinds of posts really bother me. Should the entire world wait until every American who feels entitled has received their iPhone before they become available in other countries?

I'm from Southern California so I know the personality types that feel they 'need' their new shiny phone, but you can wait. Just curious, how would you determine which countries 'need' the phone the most?
Score: 22 Votes (Like | Disagree)
lotzosushi Avatar
140 months ago
It would be interesting to know how many people switched back from Android because of the larger screen.
Score: 16 Votes (Like | Disagree)
Stephroll Avatar
140 months ago
Thank god they only put 1GB of RAM in those ..imagine the wait if ....
Score: 13 Votes (Like | Disagree)
BCWorld Avatar
140 months ago
HEY TIM COOK YOU LEFT OUT THE CORES IN THE NEW 2014 MAC MINI!!
ARE YOU SHORT ON QUAD CORES TOO??????????????????????:mad::mad::mad::mad::mad::mad::mad::mad:
Score: 12 Votes (Like | Disagree)
Keirasplace Avatar
140 months ago
Maybe that would make the phone "older" though in the sense that they can be designing and engineering for a longer period before starting production if they don't start way ahead of launch.

And they would never want to produce too many so that it would appear that they weren't a hot commodity. I love Apple but, let's face it, the lines would be shorter if people knew they could just stroll in and buy one or order online a few days after the crowds die down. Just in time manufacturing principles also.

Anyone who thinks Apple likes people to wait 4 weeks for their phone is just silly. Its the engineering, manufacturing rampup that takes up most of the time. Also, producing 50M phones, tying up 15B in inventory (not producing your other phones in the process!!) seems a bit idiotic. The fact that they're able to manufacture and ship 80-100M phones in 4 months is just incredible as is.
Score: 6 Votes (Like | Disagree)
koruki Avatar
140 months ago
I got a 128GB 6 for my wife cause her 64gb 5S keeps getting used up with our daughters photos videos. We're both not happy with the size bump. I realise there is a demand for a larger screen but the 5S is perfect for us and so many others. They could of released the 6plus and an updated 5S size. If there was a choice I'd love a new 5S with 128GB and A8.

The size they so proudly boosted about just a year ago is now abandoned, ignoring it worked perfectly for so many customers all these years. To make it worse they even removed the 64GB 5S from the store for those who prefer it's size.

They should release a version like the sports car version in their line up. 5S size, 128GB, latest CPU, same thickness as current 5S with thicker battery which resolves the protruding camera issue (so unnecessary if you ask me in the 6). Make the antenna out of stainless steel again like the 4 as my 5 antenna dents like play-dough when dropped.
Score: 6 Votes (Like | Disagree)