Analysts Predict Q2 2014 Decline in iPad Sales, Slight Increase in iPhone Sales

Sales of Apple's iPad and iPhone remained strong during the holiday season with record quarterly sales reported in Q1 2014. Analyst predictions for Apple's second quarter of its fiscal year suggest iPhone sales may rise slightly, while iPad sales may decline slightly, reports Philip Elmer-DeWitt of Fortune's Apple 2.0 blog.

ipad-sales-quarterly
The consensus estimate from 21 Wall Street professionals and 13 amateur analysts predict iPad sales of 19.3 million, a 0.7 percent decline in Q2 2014. This is a significant change from Q2 2013, which saw a 55 percent year-over-year increase.

The consensus estimate, at 19.3 million, would represent a 0.7% decline, with the pros slightly more optimistic (at 19.4 million) than the amateurs (19.2 million). Dragging down the amateur numbers is the 15 million estimate submitted by the Braeburn Group's Matt Lew. Tugging in the other direction is Horace Dediu's 21.8 million. One represents a year-over-year decline of 23%, the other an increase of 12%.

This dip in sales may only be temporary as Apple is expected to launch updated models of the iPad Air and iPad mini with Retina Display later this year, and may launch a larger-screen iPad Pro sometime in future after production issues are solved.

Apple will announce its earnings for the second fiscal quarter (first calendar quarter) of 2014 on Wednesday, April 23. The earnings release is posted just after 4:30 PM ET following the close of regular stock trading, and the conference call is scheduled to follow at 5:00 PM Eastern / 2:00 PM Pacific.

Top Rated Comments

Rodster Avatar
115 months ago
You can only MILK your product line for so long before your sales chart begins to look like a sine wave. Hey Tim, where's the new an exciting stuff you promised? While your at it where's the updated Mac mini? :rolleyes:
Score: 10 Votes (Like | Disagree)
pianophile Avatar
115 months ago
"Analysts Predict"

All I read was "Analysts Predict...", and I tuned out.
Score: 5 Votes (Like | Disagree)
Makosuke Avatar
115 months ago
More accurate headline: "Analysts predict Apple sales based on numbers extracted from rectal cavities"

It's possible that some of these guesses are correct, but based on past precedent, if they are, it's not much better than dumb luck. They're going to make up some plausible numbers, then irrational people will buy or sell AAPL based on them, then after the actual announcement an overlapping group of irrational people will buy or sell AAPL based on how Apple either beat or failed to meet the predictions. And whether said people buy or sell will not necessarily be in direct relation to predicted or actual performance--exceeding expectations has no guarantee of not generating a selloff. for example.

At least it's better than the firms that make wild guesses about what the market will look like in five years, then release confident-sounding reports with precise numbers based on them.
Score: 5 Votes (Like | Disagree)
cflem Avatar
115 months ago
Doom.

Cue taps. It's over.

or...


get ready to buy AAPL at a bargain.
Score: 5 Votes (Like | Disagree)
TWSS37 Avatar
115 months ago
All I read was "Analysts Predict...", and I tuned out.

It's uncanny how this is constantly posted in analyst threads - specifically ones that predict not-so-rosy pictures.

If you tuned out, why are you posting? Why did you even bother hitting the "reply" button? How do you even know what the analyst said if you tuned out? :confused:
Score: 4 Votes (Like | Disagree)
maflynn Avatar
115 months ago
I can only see a rise in iPhone sales if they release a new iPhone in Q2, otherwise that doesn't make sense.
Score: 4 Votes (Like | Disagree)

Popular Stories

dewey airtag

Report Highlights Danger of Using AirTags for Tracking Dogs

Monday January 30, 2023 1:45 pm PST by
AirTags may be a convenient way for tracking dogs that might get off leash or otherwise lost, but there are dangers associated with the practice, as outlined by a report from The Wall Street Journal. At 1.26 inches in diameter, AirTags are able to fit easily on a dog's collar, but that size also makes the tracking devices small enough to swallow, at least for a medium to large-sized dog, and ...
General iOS 16 Feature Yellow

Five New iOS Features Coming to Your iPhone Later This Year

Tuesday January 31, 2023 11:58 am PST by
Apple has previously announced several upcoming iOS features that are expected to be added to the iPhone this year. Some of the features could be introduced with iOS 16.4, which should enter beta testing soon, while others will arrive later in the year. Below, we have recapped five new iOS features that are expected to launch in 2023, such as an Apple Pay Later financing option for purchases ...
Apple Silicon Teal Feature

The Next Big Apple Silicon Device May Not Be a Mac or iPad

Wednesday February 1, 2023 3:57 am PST by
Apple's next device with an Apple silicon chip may not be a Mac or an iPad, but rather an advanced external display, according to recent reports. The display, which is rumored to arrive this year, is expected to sit somewhere between the $1,599 Studio Display and the $4,999 Pro Display XDR – but more exact information about the device's positioning and price point is as yet unknown. While ...
Multi Display CarPlay 1

Apple Launching All-New CarPlay Experience Later This Year With These 5 Features

Sunday January 29, 2023 10:15 am PST by
In June 2022, Apple previewed the next generation of CarPlay, promising deeper integration with vehicle functions like A/C and FM radio, support for multiple displays across the dashboard, personalization options, and more. Apple says the first vehicles with support for the next-generation CarPlay experience will be announced in late 2023, with committed automakers including Acura, Audi,...
MKBHD HomePod 2 White Ring Stain

New HomePod Can Still Stain Some Wooden Surfaces

Tuesday January 31, 2023 8:29 am PST by
When the original HomePod launched in 2018, it was discovered that the speaker can leave white rings on some wooden surfaces. Now, well-known YouTuber Marques Brownlee has confirmed that the issue persists to a lesser extent with the new HomePod. In a side-by-side test, he showed that the white second-generation HomePod left a white ring on the wooden surface that he placed the speaker on,...
HomePod 2 White and Midnight Feature Purple Blue

Apple Explains Why HomePod Was Released Again, Wi-Fi 4 Limitation, and More

Thursday February 2, 2023 7:57 am PST by
Apple's VP of hardware engineering Matthew Costello and product marketing employee Alice Chan recently spoke with Men's Journal and TechCrunch about the new second-generation HomePod in wide-ranging interviews about the smart speaker. Apple discontinued the original full-size HomePod in March 2021 after multiple reports indicated that sales of the speaker were lackluster, but Chan told Men's ...