MLBFor the first time, Major League Baseball is allowing customers to purchase gift subscriptions for family and friends to its MLB At Bat streaming audio service.

Users can gift a $20 subscription that gives access to in-game streaming radio broadcasts for the entire 2014 baseball season, including pre- and postseason games, with no blackouts.

Previously, users wishing to gift MLB At Bat premium subscriptions would need to purchase mall or generic credit card gift cards for users to buy the service themselves. The subscription is good for multiple platforms including the iPhone, iPad, the Web, as well as a number of Android devices.

At Bat also gives users access to MLB's video archive of 2013 baseball games, video highlights of new games as they happen, and a streaming selection of classic games.

Subscriptions to MLB.com At Bat, the 10th highest grossing mobile app in App Store history, are now available as holiday gifts for the first time. Instead of waiting in bricks-and-mortar store lines or giving a generic gift card, anyone can gift At Bat for the 2014 MLB season, through a direct purchase of the $19.99 full-season subscription from MLB.com.

With access to the complete set of premium features in 2014, including live audio of every game and the MLB.TV Free Game of the Day, At Bat 14 will be the perfect holiday gift for any baseball fan.

At Bat currently offers full coverage of the Hot Stove and the upcoming Baseball Winter Meetings in December. MLB Advanced Media’s mobile developers also are working on new features to be unveiled in the 2014 edition of At Bat. Complete details will be available at launch next year.

MLB At Bat is available as a free download for iPhone and iPad, while premium subscriptions for 2014 will be available via in app purchase next year. [Direct Link]

Top Rated Comments

Westside guy Avatar
135 months ago
I buy the iOS app subscription every year - it's a great way to listen to every game.

The TV package, though... not such a deal. MLB's draconian blackout policies make the subscription useless to the vast majority of fans. If you live out of your favorite team's huge exclusion zone, then it *might* make sense - otherwise, no.

Silly thing is - MLB could just provide in-zone fans streaming access to their local team's TV feed, ads and all, and most people wouldn't complain. I'd gladly pay the $120/year for that just for the flexibility - getting to have a playoff game up in the corner of my monitor at work, for example.

BTW, MLB execs - because of cost, I deliberately chose a cable TV tier that does NOT include my local team's cable channel. So, in my case at least, this would be money from me that you don't currently receive at all.

----------

wasn't it $15 last year?
$19.95.

----------

The subscription is good for multiple platforms including the iPhone, iPad, the Web, as well as a number of Android devices.
Purchasing the audio subscription via the iOS app gives you free audio access on the MLB.com website as well.

The reverse is not true - subscribing via the MLB.com website does NOT let you access the audio feed on the iOS app (unless they've changed the rules since last season).
Score: 3 Votes (Like | Disagree)
azentropy Avatar
135 months ago
The people who already paid huge money for exclusive in-market broadcast rights would not be amused.

Then they should provide a way to view those in-market games on mobile platforms for those who have or are willing to pay for it.

I get DirecTV and pay for all the local sports packages. Even if I pay for the MLB.tv package DTV, web or mobile app - if I happen to be out of my house but in the "market area" I can't watch my local game/team on my iPhone/iPad.

Sorry, but that is ridiculous. At least they could have MLB.tv app verify that you also have a DirecTV account and limit your local access to the rebroadcast of that local station. Several other applications already do that (HBO Go, Showtime etc.)

/rant
Score: 2 Votes (Like | Disagree)
Mahler12x Avatar
135 months ago
The TV package, though... not such a deal. MLB's draconian blackout policies make the subscription useless to the vast majority of fans. If you live out of your favorite team's huge exclusion zone, then it *might* make sense - otherwise, no.
Totally agree. Location Spoofer is the only reason I jailbreak. I'm just hoping they'll have an iOS7 jailbreak by the time the season starts. Just jailbreak, install location spoofer, set your location to Mexico or something, and say goodbye to blackouts! Did this for my grandpa who doesn't have cable and he and I got to text back and forth the whole season about the A's great season as he got to watch every game only 12 miles from the Oakland Coliseum! I'm in eastern Nevada now myself and that's STILL A's territory according to MLB's boundary lines. Stupid.
Score: 2 Votes (Like | Disagree)
KSpider Avatar
135 months ago
If they have MLB.tv as a gift option, then I have something to put on my list.
Score: 1 Votes (Like | Disagree)

Popular Stories

iPhone 16 Camera Lozenge 2 Colors

iPhone 16 Plus Rumored to Come in These 7 Colors

Wednesday April 10, 2024 3:52 am PDT by
Apple's iPhone 16 Plus may come in seven colors that either build upon the existing five colors in the standard iPhone 15 lineup or recast them in a new finish, based on a new rumor out of China. According to the Weibo-based leaker Fixed focus digital, Apple's upcoming larger 6.7-inch iPhone 16 Plus model will come in the following colors, compared to the colors currently available for the...
apple tv 4k yellow bg feature

When to Expect a New Apple TV to Launch

Tuesday April 9, 2024 8:30 am PDT by
It has been nearly a year and a half since the current Apple TV was released, so the device is becoming due for a hardware upgrade. Below, we recap rumors about the next Apple TV, including potential features and launch timing. The current model is the third-generation Apple TV 4K, announced in October 2022. Key new features compared to the previous model from 2021 include a faster A15...
apple silicon feature joeblue

Macs to Get AI-Focused M4 Chips Starting in Late 2024

Thursday April 11, 2024 10:10 am PDT by
Apple will begin updating its Mac lineup with M4 chips in late 2024, according to Bloomberg's Mark Gurman. The M4 chip will be focused on improving performance for artificial intelligence capabilities. Last year, Apple introduced the M3, M3 Pro, and M3 Max chips all at once in October, so it's possible we could see the M4 lineup come during the same time frame. Gurman says that the entire...
iOS 18 Siri Integrated Feature

iOS 18 Will Add These New Features to Your iPhone

Friday April 12, 2024 11:11 am PDT by
iOS 18 is expected to be the "biggest" update in the iPhone's history. Below, we recap rumored features and changes for the iPhone. iOS 18 is rumored to include new generative AI features for Siri and many apps, and Apple plans to add RCS support to the Messages app for an improved texting experience between iPhones and Android devices. The update is also expected to introduce a more...
iOS 18 WWDC 24 Feature 2

iOS 18 May Feature All-New 'Safari Browsing Assistant'

Wednesday April 10, 2024 6:11 am PDT by
iOS 18 will apparently feature a new Safari browsing assistant, according to backend code on Apple's servers discovered by Nicolás Álvarez. MacRumors contributor Aaron Perris confirmed that the code exists, but not many details are known at this time. Álvarez said it seems like the browsing assistant will use iCloud Private Relay's infrastructure to send relevant data to Apple in a...