Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
MacBook Pro Updates
Swatch CEO Says iWatch Isn't the Next Revolution
Swatch CEO Nick Hayek does not believe that the a potential iWatch could replace the iPhone, reports Bloomberg. At a press conference in Grenchen, Switzerland, Hayek implied that an Apple smart watch would be a flop because of its small display size.
Swatch used to sell its own version of a smart watch through a partnership with Microsoft. The Swatch Paparazzi offered users news headlines, sports, weather, horoscopes, and stock quotes.
The company has been in contact with Apple for several years, said Hayek, speaking about "materials for products and so-called energy harvesting technology that would generate energy from physical movement."
There are no concrete hints on what Apple's iWatch might look like, but a patent application suggests that Apple might be considering a wraparound design with a touchscreen and a flexible glass display. The watch is rumored to run the full version of iOS, but a release date remains unclear.
"Personally, I don't believe it's the next revolution," the chief of the largest Swiss watchmaker said at a press conference on annual results in Grenchen, Switzerland. "Replacing an iPhone with an interactive terminal on your wrist is difficult. You can't have an immense display."Hayek also mentioned that consumers buy watches as a fashion item and prefer versatility, a statement that may be off base considering the current popularity of smart watches like the Pebble.
Swatch used to sell its own version of a smart watch through a partnership with Microsoft. The Swatch Paparazzi offered users news headlines, sports, weather, horoscopes, and stock quotes.
The company has been in contact with Apple for several years, said Hayek, speaking about "materials for products and so-called energy harvesting technology that would generate energy from physical movement."
There are no concrete hints on what Apple's iWatch might look like, but a patent application suggests that Apple might be considering a wraparound design with a touchscreen and a flexible glass display. The watch is rumored to run the full version of iOS, but a release date remains unclear.
Related Roundups: Apple Watch, watchOS 5
Buyer's Guide: Apple Watch (Neutral)
[ 221 comments ]
Top Rated Comments
(View all)
81 months ago
What? Who said it was supposed to replace the iPhone? Jeez. :rolleyes:
81 months ago
I think the CEO is missing the point. I don't believe the iWatch is supposed to replace the iPhone, but instead complement the iPhone.
81 months ago
Just like in 2006 when palm said apple had no chance to be successful with a phone.
81 months ago
Oh I get it! So Swatch and Microsoft couldn't make a successful iWatch which means....Apple's efforts are doomed? Right.... :rolleyes:
81 months ago
Last time some guy said so (many guys actually)
didn't end well for their respective companies.
81 months ago
I agree with Swatch, and I would also add that the iWatch would not be able to replace hybrid cars, either, so it's definitely not going to be a revolution. It also won't replace toasters, which is a shame. Come on Apple, it's time to innovate!
81 months ago
Just like in 2006 when palm said apple had no chance to be successful with a phone.
Wow, so many people are beating me to this :) I was thinking the same thing.
Right on! :apple:
81 months ago
Of course it can't replace a phone. Its a watch. Will never be able to do what a smartphone can.
----------
You think Swatch is going anywhere? They're the largest watch company in the world, and they make some of the best watchs in the world. I highly doubt they'll go anywhere.
----------
Famous last words?
You think Swatch is going anywhere? They're the largest watch company in the world, and they make some of the best watchs in the world. I highly doubt they'll go anywhere.
81 months ago
This bodes well for Apple stock, if its competitors are underestimating them again!
Of course it wouldn't 1 for 1 replace the phone, dummy. But I'd rather have a watch (for simple interactions, and the communications) and a tablet (for more detailed content) that work well together, than a phone.
Really, smart phones are kind of occupying that "netbook" place right now. We want to be continually connected, but the phone screens are awkward. Watch and tablet is a good model, IMO.
Of course it wouldn't 1 for 1 replace the phone, dummy. But I'd rather have a watch (for simple interactions, and the communications) and a tablet (for more detailed content) that work well together, than a phone.
Really, smart phones are kind of occupying that "netbook" place right now. We want to be continually connected, but the phone screens are awkward. Watch and tablet is a good model, IMO.
[ Read All Comments ]
For this week's giveaway, we've teamed up with Throwboy to offer MacRumors readers a chance to win a pillow from the Iconic Pillow Collection, which features plush, pillow versions of classic...
Just days ahead of WWDC 2019, freelance graphic designer Álvaro Pabesio has shared a new iOS 13 concept that envisions many features and changes rumored for the software update, including a...
Google has incorporated food ordering features into its mobile apps, allowing iOS and Android users to order food directly from a range of companies without having to install an additional app or...
Following the release of iOS 12.3 on May 13, Apple has stopped signing iOS 12.2, the previous version of iOS that was available to consumers.
iPhone, iPad, and iPod touch owners who have...
Apple's latest Apple Pay promotion includes $1 tacos from Taco Bell when using Apple Pay to pay for an order in the Taco Bell app in the United States.
The new offer, which was...
Spansive, a company developing new wireless charging technology, today announced the launch of the Spansive Source, a multi-phone wireless charging accessory that's designed for families.
...
Back in March, Apple launched the new 10.5-inch iPad Air with Touch ID, a headphone jack, A12 Bionic processor, support for the Apple Pencil, and compatibility with the Smart Keyboard. Today, B&H...
A security researcher found a flaw in Instagram's website that caused thousands of users' email addresses and phone numbers to be exposed online for several weeks, it was revealed on...
