Apple to Ramp Up 7.85″ iPad Mini Production in September?

Digitimes reports that the long-rumored 7.85" iPad will begin volume production in September with a target of 4 million units per month.

Supply volume of Apple's 7.85-inch iPad is estimated to reach four million units per month starting in September in order to prepare for demand from year-end holidays, according to sources from the upstream supply chain.

The goal is said to launch the new device before the 2012 holiday season.

imore ipad mini mockup
iPad Mini mockup (left) by iMore

The timing is consistent with previous rumors that Apple would be ramping production in September. iMore reported back in May that Apple was targetting an October launch for the smaller iPad with a target price in the $200-$250 range. iMore also lumped in the iPad Mini to be announced alongside the next iPhone on the rumored September 12th media event.

The September 12th date seems certain for an Apple media event as it has been verified by a number of publications. Apple has yet to officially announce an event, however.

While a number of part leaks have already revealed what to expect in the next iPhone, iPad mini parts have been quite scarce. This seemingly late ramp up in production may have been intentionally timed by Apple to correspond with their launch media event in order to prevent as many leaks for this new device.

Related Roundup: iPad mini
Buyer's Guide: iPad Mini (Caution)
Related Forum: iPad

Top Rated Comments

jav6454 Avatar
147 months ago
Digitimes... might as well be the Onion.
Score: 19 Votes (Like | Disagree)
iBreatheApple Avatar
147 months ago
I don't know why but I feel like I need one. Can't decide if I'd want this over my 10.1.


(-waits for trolls to tell me what Steve would/would not have allowed-)
(Edit: -reads first post...ugh.-)
Score: 16 Votes (Like | Disagree)
sulpfiction Avatar
147 months ago
"Honey..u know how we hate when the 18 m/o baby cries because her sister won't let her play with the iPad? Well, I found a solution..And the only reason im gonna do this is to eliminate some stress out of your life..Because I love u"
Score: 11 Votes (Like | Disagree)
sulpfiction Avatar
147 months ago
SJ would never Launch something before the holiday!
Score: 11 Votes (Like | Disagree)
Lark.Landon Avatar
147 months ago
Sad that Apple is so quick to toss out Steve Jobs' opinions now that he's dead. Steve knew that the public wanted a 10 inch screen.... hence why iPads dominate the market and no one can even name an android tablet. He would have never let this 7 inch iPad happen.

I hope that was sarcasm. :rolleyes:
Score: 8 Votes (Like | Disagree)
sulpfiction Avatar
147 months ago
Except every single iPhone and iPod... :rolleyes:

It's interesting that in this event the iPad mini will be the show-stopper instead of the iPhone.

Look up in the sky...Right now. Did u see it? It was the joke going over ur head.
Score: 8 Votes (Like | Disagree)

Popular Stories

iOS 17

iOS 17.2 Will Add These 12 New Features to Your iPhone

Friday December 1, 2023 12:19 pm PST by
iOS 17.2 has been in beta testing for over a month, and it should be released to all users in a few more weeks. The software update includes many new features and changes for iPhones, including the dozen that we have highlighted below. iOS 17.2 is expected to be released to the public in mid-December. To learn about even more features coming in the update, check out our full list. Journal ...
iOS 16 4 Web Push

Apple Confirms Governments Using Push Notifications to Surveil Users

Wednesday December 6, 2023 5:06 am PST by
Unidentified governments are surveilling smartphone users by tracking push notifications that move through Google's and Apple's servers, a US senator warned on Wednesday (via Reuters). In a letter to the Department of Justice, Senator Ron Wyden said foreign officials were demanding the data from the tech giants to track smartphones. The traffic flowing from apps that send push notifications...
airpods pro 2 pink

Apple Releases New AirPods Pro 2 Firmware

Tuesday December 5, 2023 11:28 am PST by
Apple today released new firmware update for both the Lightning and USB-C versions of the AirPods Pro 2. The new firmware is version 6B34, up from the 6B32 firmware introduced in November. Apple does not provide details on what features might be included in the refreshed firmware beyond "bug fixes and other improvements," so it is unclear what's new in the update, but prior software releases ...
Beyond iPhone 13 Better Blue

'All-Screen' iPhone Under-Display Camera Enters Development

Wednesday December 6, 2023 2:03 am PST by
Apple's Korean suppliers have begun developing smartphone under-display cameras (UDC), paving the way for the first iPhone with a true "all-screen" appearance. According to The Elec, LG Innotek has entered the preliminary development of the UDC, which sits under the display and does not result in a visible hole in the panel when the camera is not in use. A UDC differs from a typical front ...
magsafe blue 2

iOS 17.2 Brings Qi2 Support to iPhone 13 and iPhone 14 Models

Tuesday December 5, 2023 11:04 am PST by
The iOS 17.2 update that Apple is set to release to the public in the near future will bring support for the next-generation Qi2 wireless charging standard to the iPhone 13 and iPhone 14 models. Qi2 was mentioned in the release notes for the RC version of the update that came out today. With the addition of support for the new standard, iPhone 13 and iPhone 14 models will work with Qi2...
iphone se 4 modified flag edges

iPhone SE 4 May Reuse Existing iPhone 14 Battery

Wednesday December 6, 2023 1:17 pm PST by
Recently, MacRumors has received details on the battery currently being tested on the upcoming fourth-generation iPhone SE, and the information corroborates previous findings in relation to the device. The iPhone SE 4, known by its device identifier D59, is expected to use the exact same battery found in the base model iPhone 14. Partially assembled prototypes of the next iPhone SE have been ...
airpods pro bulbs

Black Friday Prices Return for AirPods Pro 2 With USB-C, iPad, and More

Tuesday December 5, 2023 7:30 am PST by
Today we're tracking a collection of deals that are matching - or nearly matching - the same all-time low discounts we saw during Black Friday. This includes the AirPods Pro 2 with USB-C, 9th generation iPad, and M1 MacBook Air. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep the ...
instagram messenger

Instagram and Facebook Messenger Chats to Disconnect This Month

Tuesday December 5, 2023 1:57 am PST by
Meta has revealed plans to end Instagram users' ability to chat with Facebook accounts later this month, rolling back a feature that it introduced over three years ago. In September 2020, Meta (then Facebook) announced it was merging its Facebook Messenger service with Instagram direct messaging, allowing Instagram users to chat with Facebook users and vice versa using the same platform....