Analyst Speculates on Mac Pro and MacBook Air Updates, iTunes.com at WWDC

131809 mac pro side small 131809 macbook air profile 131757 itunes icon

Digital Daily reports on a new research note from Kaufman Bros. analyst Shaw Wu, who offers his thoughts on what else Apple may deliver at next month's Worldwide Developers Conference (WWDC) beyond the next-generation iPhone.

In an inspired bit of entrail reading this morning, Kaufman Bros. analyst Shaw Wu says Apple may have a libretto of big WWDC announcements. "Other announcements we are picking up that could potentially be made are iTunes.com, a web-based version of its iTunes client, and new Mac refreshes with faster processors and graphics, namely the Mac Pro and MacBook Air, which were last refreshed in March and June 2009, respectively," he wrote in a note to clients this morning.

Wu doesn't appear to have given specific evidence for his claims, suggesting that they should simply be taken as speculation at this time.

Rumors about a cloud-based iTunes service have been floating around for some time now, gaining steam with Apple's construction of a major new data center in North Carolina apparently just starting to come online and its acquisition of streaming music service Lala Media with reports that its efforts would be directed to a cloud-based iTunes.

With news late last month that Lala's existing service will shut down on May 31st, some have wondered whether Apple is preparing to make way for an introduction of its cloud-based service, but recent music industry rumors suggest that such an announcement is likely not in the near future.

Wu's claims regarding Mac Pro and MacBook Air refreshes seem plausible, however, if only because both lines appear well overdue for an update, as detailed in our Buyer's Guide. WWDC would appear to be an ideal venue for a Mac Pro upgrade in particular, and while earlier rumors of an imminent release failed to pan out, one report from March did suggest that a refresh might not come until as late as June. In addition, Intel has reportedly experienced shortages of its new hexacore processors expected to be used in high-end Mac Pro configurations, with suggestions that the constraints may be resolved by late next month.

After issuing a price drop and slight update to the MacBook Air at last year's WWDC, it seems reasonable to think that Apple might put on a repeat performance this year with a refresh to the company's ultra-portable notebook. Rumors of a MacBook Air update have been increasing in recent weeks, making a release in the near future not unlikely.

Related Roundups: MacBook Air, Mac Pro
Related Forums: Mac Apps, MacBook Air, Mac Pro

Popular Stories

AirPods Pro 3 Heart Rate Tracking Feature

AirPods Pro 3 Expected to Launch This Year With Key New Feature

Sunday August 24, 2025 7:16 am PDT by
Bloomberg's Mark Gurman expects Apple to release new AirPods Pro this year, and he said the earbuds will have a key new feature: heart rate monitoring. From his Power On newsletter today, with emphasis added:As for Apple's other devices, there's a lot in the fall pipeline — though many of the new products are only incremental upgrades. There will be Apple Watch updates, faster Vision...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Coming Soon With These 12 New Features

Sunday August 24, 2025 6:00 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices. In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color." Below, we recap key changes rumored for the iPhone 17 Pro models: Aluminum frame: iPhone 17 Pro models are...
Alleged iPhone 17 Pro Antenna Design

Two All-New iPhone 17 Colors Seemingly Confirmed

Monday August 25, 2025 4:22 am PDT by
Apple will offer the upcoming iPhone 17 Pro and iPhone 17 Pro Max in a new orange color, according to Bloomberg's Mark Gurman. Gurman made the claim in the latest edition of his Power On newsletter, adding that the new iPhone 17 Air – replacing the iPhone 16 Plus – will come in a new light blue color. We've heard multiple rumors about a new iPhone 17 Pro color being a shade of orange. The ...
iPhone 17 Air Thumb 2 Blue Electric Boogaloo

Apple Has Reportedly Considered Releasing iPhone 17 Air Bumper Case

Sunday August 24, 2025 12:40 pm PDT by
Apple has "considered" releasing a bumper case for the upcoming iPhone 17 Air, according to Bloomberg's Mark Gurman. Similar to the bumper case that Apple introduced for the iPhone 4 in 2010, Gurman said the iPhone 17 Air version of the case would cover the edges of the device, but not the back of it. Those bumper cases were made of rubber. Given that the iPhone 17 Air is expected to have ...
awe dropping event

Apple Event Announced for September 9: 'Awe Dropping'

Tuesday August 26, 2025 9:01 am PDT by
Apple will hold its annual iPhone-centric event on Tuesday, September 9 at the Apple Park campus in Cupertino, California, according to an announcement that went out today. The event will start at 10:00 a.m., with select members of the media invited to attend. At the September 2025 iPhone event, Apple will unveil the iPhone 17 lineup, which includes an all-new ultra-thin iPhone 17 Air. It...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Just Weeks Away: Eight Reasons to Upgrade

Wednesday August 20, 2025 6:44 am PDT by
We're only weeks away from Apple's annual iPhone event – rumored to take place on September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for enhancements,...
Awe Dropping Apple Event Feature

Five Things to Expect From Apple's 'Awe Dropping' September 9 Event

Tuesday August 26, 2025 4:17 pm PDT by
Apple today announced its "Awe Dropping" iPhone-centric event, which is set to take place on Tuesday, September 9 at 10:00 a.m. Pacific Time. There are a long list of products that are coming, but we thought we'd pull out five feature highlights to look forward to. That Super Thin iPhone - Apple's September 9 event will see the unveiling of the first redesigned iPhone we've had in years, ...
airpods pro 2 gradient

AirPods Pro 3: Four Key Design Changes Anticipated

Tuesday August 26, 2025 4:05 am PDT by
Apple hasn't updated the AirPods Pro since 2022 other than a shift from Lightning to USB-C, and the earbuds are due for a refresh. According to Bloomberg's Mark Gurman, Apple will launch AirPods Pro 3 later this year, and apart from new features like heart rate monitoring, we're also expecting a few design changes. The fourth‑generation AirPods offer useful clues to Apple's design cues for ...