Live Coverage of iPhone SDK Roadmap Event

044849 sdkevent 400

Apple is hosting a media event today to outline the iPhone Software Development Kit (SDK) and "some exciting new enterprise features". There have been a collection of rumors suggesting that Apple may not be able to deliver the final SDK immediately. That hasn't stopped a number of companies, such as reQall (memory aid), Six Apart (blogging software), and Freeverse (sports games), from announcing their intentions to write iPhone native applications with the new SDK. Meanwhile MySpace and SlingMedia have been rumored to be early recipients of the unreleased development kit.

Live Coverage

The event kicks off today at 10am Pacific, 1pm Eastern. A running countdown is provided at the top of MacRumors.com. MacRumors is unable to provide live coverage, but will be offering SMS updates for those unable to watch live coverage. Live coverage is being provided by a number of sites (in no particular order):

Dedicated coverage links: Arstechnica, Gizmodo, Engadget, PhoneMag, Macworld, Mac Life, CNet, GadgetLab, Fortune

Update:

We will also be providing consolidated updates at the end of this article as the event unfolds.

115736 badge 60

- BBC's iPlayer site now has a "Beta BBC iPlayer for iPhone" badge when navigated to with an iPhone (screenshot). Coincidentally appeared on the day of the SDK roadmap. Content is not yet playable on the iPhone.

- Gizmodo spots Adobe, AOL, Orange, Gizmodo, J Crew, Disney employees at the event. PhoneMag spots Microsoft and Adobe employees.
- Steve Jobs opens with some stats on the iPhone: 71% of Mobile browser usage is on the iPhone. 28% marketshare of U.S. Smartphones. "So for the first time, you really do have the Internet in your pocket."
- Phil Schiller talks about the iPhone in enterprise and gives some examples: Genentech has 1000s of iPhones deployed. "The iPhone is a watershed event in mobile computing for corporations". Stanford has 100s of iPhones deployed.
- Next iPhone update to include: Push Email, Push Calendar, Push Contacts, Global Address List, Cisco VPN, WPA2/ 802.1x, Security Policies, Device Config, Remote Wipe.
- Apple has licensed ActiveSync from Microsoft and will be incorporating native ActiveSync and Exchange support into the iPhone's existing apps (mail, cal, contacts)
- SDK: Apple is releasing the same APIs and Tools that they use to develop iPhone applications. iPhone Emulator for OS X to help developers. Robust API with support for Animation, 3d, Camera, Networking, File Access, Audio Recording.
- Demo App written in 2 days shown: Touch FX. OpenGL distortion effects on photo with touch, pinch, expand. Shaking iPhone undos changes.
- Demo app that took 2 weeks: Touch Fighter, space shooter using OpenGL (3d anim) and OpenAL (audio). Touch to shoot, tilt to steer.
- EA demos an iPhone version of Spore.
- More app demos: Salesforce.com. AOL native AIM (instant messaging), Epocrates drug reference app. SEGA's SuperMonkeyBall.
- Native iPhone apps will be distributed through the iTunes App Store, with wireless downloads. Developers pick the price, and get 70% of revenue. No other fees. Paid out to developers monthly.
- SDK is free to download today. To publish apps, however, there is a $99 developer fee.
- iFund - $100 million fund venture capiltal for iPhone development. (? detail still spotty))

Additional iPhone news/details to be posted on our iPhone Blog at https://www.macrumors.com/iphone/.

Related Forum: iPhone

Popular Stories

iOS 17

Troubling iOS 17.5 Bug Reportedly Resurfacing Old Deleted Photos

Wednesday May 15, 2024 5:29 am PDT by
There are concerning reports on Reddit that Apple's latest iOS 17.5 update has introduced a bug that causes old photos that were deleted – in some cases years ago – to reappear in users' photo libraries. After updating their iPhone, one user said they were shocked to find old NSFW photos that they deleted in 2021 suddenly showing up in photos marked as recently uploaded to iCloud. Other...
CarPlay Sound Recognition

Apple Previews Three New CarPlay Features Coming With iOS 18

Wednesday May 15, 2024 9:18 am PDT by
Apple today previewed new accessibility features coming with iOS 18 later this year, and this includes some new options for CarPlay. Apple highlighted three new features coming to CarPlay: Voice Control: This feature will allow users to navigate CarPlay and control apps with just their voice. Color Filters: This feature will make the CarPlay interface visually easier to use for...
General Apps Messages

iMessage Down for Some Users [Update: Service Restored]

Thursday May 16, 2024 3:00 pm PDT by
The iMessage service that Apple users to send messages to one another appears to be down for some users, and messages are failing to go out or are taking an extra long time to send. There are numerous reports about the issue on social networks and a spike of outage reports on Down Detector, but Apple's System Status page is not yet reporting an outage. Update: Apple's status page says...
apple tv 4k red image

Apple Releases tvOS 17.5

Monday May 13, 2024 10:01 am PDT by
Apple today released tvOS 17.5, the fifth update update to the tvOS 17 operating system that came out last September. tvOS 17.5 comes two months after the release of tvOS 17.4. tvOS 17.5 can be downloaded using the Settings app on the ‌Apple TV‌. Go to System > Software Update to get the new software. ‌Apple TV‌ owners who have automatic software updates activated will be upgraded to ...
ChatGPT for Mac

OpenAI Announces ChatGPT App for Mac, GPT-4 for Free, and More

Monday May 13, 2024 10:43 am PDT by
At its Spring Update event, OpenAI announced that it will be releasing a desktop app for the Mac, as seen in the screenshot below. The app will be rolling out to ChatGPT Plus subscribers starting today, ahead of a wider launch "in the coming weeks." "With a simple keyboard shortcut (Option + Space), you can instantly ask ChatGPT a question," OpenAI's press release says. In addition, Voice...
maxresdefault

Hands-On With the New M4 OLED iPad Pro

Wednesday May 15, 2024 10:40 am PDT by
Today is the official launch day of the new iPad Pro models, and these updated tablets mark the biggest feature and design refresh that we've seen for the iPad Pro in several years. We picked up one of the new 13-inch models to check out everything new. Subscribe to the MacRumors YouTube channel for more videos. When it comes to design, Apple is still offering 11-inch and 13-inch size options ...