September 2021 Apple Event

Apple is hosting an online streaming media event for the public and press on September 14, 2021 at 10:00 a.m. Pacific Time. Apple is expected to announce its new iPhone 13 lineup alongside an Apple Watch Series 7, and potentially other products during the event, dubbed "California Streaming." Here's how you can watch it and when, wherever you are in the world. There are multiple ways to...

Apple is holding its annual iPhone-centric event on Tuesday, September 14, and like last year, it will be entirely digital. We've been hearing rumors about what's coming for many months now, so we have a good idea of what to expect. Subscribe to the MacRumors YouTube channel for more videos. We're expecting the new iPhone 13 models and Apple Watch Series 7 models to debut at the event, along...

Apple today announced the sixth-generation iPad mini, featuring a massive redesign with a larger display, an embedded Touch ID sensor in the Power Button, improved performance, a USB-C port, and 5G. The new ‌iPad mini‌ features a completely new design, dismissing the Home Button in favor of a full-screen design with an 8.3-inch display. The display features wide color, an antireflective...

Apple today announced a new ninth-generation iPad at its "California Streaming" event, which features an A13 Bionic chip offering up to 20% faster performance, a True Tone display, an upgraded front camera, and more. The new ‌iPad‌ features an upgraded 12MP ultra-wide front camera with Center Stage, which uses machine learning to automatically detect people in the frame, panning and zooming...

Apple's virtual "California Streaming" event kicked off on Tuesday, September 14th, 2021. Recap Video of what was announced: Apple provided a live video stream on its website, on YouTube, and in the company's TV app across its platforms. We updated this article with live blog coverage and issued Twitter updates through our @MacRumorsLive account as the keynote unfolded. Live blog...

As with the last several Apple events, today's media event kicking off at 10:00 am Pacific Time will be entirely online and likely a pre-recorded stream from Apple Park. Still, some MacRumors readers who can't follow the event as it's being broadcast are interested in avoiding all of the announcements and waiting until the event has ended and is available for on-demand viewing so as to experience ...

Ahead of the "California streaming" Apple event later today, the online Apple Store has gone down in preparation for the launch of the iPhone 13, Apple Watch Series 7, and possibly the third-generation AirPods. Apple typically takes down its online store hours ahead of a product launch to prepare the storefront for the new devices. Like the past several events, today's Apple event will take ...

A new rumor suggests that Apple may debut its updated baseline ninth-generation iPad later today, as part of several new product announcements for its "California streaming" event. According to the Weibo account @PandaIsBald, who has shared information regarding iPhone 13 pre-order dates in the past, Apple plans to release the new ninth-generation ‌iPad‌ during or possibly after today's...

Twitter has added a unique "like" animation for Apple's "California streaming" event set to take place later on Tuesday. Time to shine#AppleEvent pic.twitter.com/K65FBt7wlV— Hashflags (@hashflagsio) September 14, 2021 The brief animation reflects the luminescent Apple logo graphics used to promote the Apple event, before turning round and changing into the typical love heart. Apple began ...

As is frequently the case, Apple’s 2021 product launch schedule seems to be weighted toward the latter part of the year, with a number of new products still expected to debut. While Apple is planning to hold an event this week, it won't include everything Apple's expected to announce before the year ends. On Tuesday, September 14, Apple will be holding its "California streaming" event,...

Apple will announce its third-generation AirPods, featuring a new design similar to the AirPods Pro but lacking in "Pro" features during its "California streaming" Apple event on Tuesday, September 14, Apple analyst Ming-Chi Kuo said today in an investors note obtained by MacRumors. Kuo envisions two possible scenarios for how Apple treats the AirPods lineup following the launch of the new...

Apple's entry-level iPad stocks are running low at retail stores and online, indicating an update to Apple's most affordable ‌iPad‌ could be in the offing and may even arrive as soon as this month. Shipping times for the eighth-generation ‌iPad‌ have slipped into October with three to six week wait times, or are "currently unavailable" in the United States and other online markets, including ...

A new unique #AppleEvent "hashflag" has surfaced on Twitter for next week's "California Streaming" all-digital Apple event to increase visibility and maximize hype on the social media network. The custom Twitter hashtag includes a multi-colored Apple logo, and it's live as of 1:00 p.m. Pacific Time. Apple has used the little icons next to hashtags on Twitter for all its previous events...

Apple this morning announced a digital-only event that will be held on Tuesday, September 14, and if you view the event webpage on an iPhone, you can tap on the logo to open up Apple's Safari AR viewer and you'll see the three-dimensional logo move in real-time in the real world. Just open up the event site on an ‌iPhone‌ or iPad and tap right on the logo to open up the AR version. The...

Apple today announced that it will be holding a special event on Tuesday, September 14 at 10:00 a.m. The event will take place at the Steve Jobs Theater on the Apple Park campus in Cupertino, California. As with WWDC and last year's fall events, this new event will be held digitally with no members of the media invited to attend in person. Apple will likely provide pre-taped segments for...