Twitter Hashflag for September 14 Apple Event Goes Live
A new unique #AppleEvent "hashflag" has surfaced on Twitter for next week's "California Streaming" all-digital Apple event to increase visibility and maximize hype on the social media network.
The custom Twitter hashtag includes a multi-colored Apple logo, and it's live as of 1:00 p.m. Pacific Time.
Apple has used the little icons next to hashtags on Twitter for all its previous events since late last year. The company's first use of a hashflag was for its September 2020 event, when it announced the iPad Air and Apple Watch.
Twitter allows brands to add the custom emojis next to hashtags as a marketing strategy. According to Agency Creative, each one can cost upwards of one million dollars, and they are commonly used for large events like the Super Bowl or holidays.
Apple's event is set to take place on Tuesday, September 14, where it is expected to announce the new iPhone 13 lineup alongside the Apple Watch Series 7.
Popular Stories
Apple's annual WWDC developers conference is drawing to a close, but there is still a lot to look forward to in the second half of the year.
Apple is expected to release at least 15 more products later this year. Now that the more intelligent and personal version of Siri has finally arrived in beta, a full two years after Apple first previewed it at WWDC 2024, we should begin to see some new ...
During its WWDC 2026 keynote on Monday, Apple briefly showed a slide with hundreds of new features and enhancements coming across iOS 27, macOS 27 Golden Gate, watchOS 27, tvOS 27, and visionOS 27. All of the software updates are currently available as developer betas, and they are expected to be released to all users in September.
We already highlighted some of the key new features from the ...
Apple Maps is getting a range of new features in iOS 27, headlined by an upgraded Flyover experience that uses AI to improve the realism and detail of its aerial imagery.
Flyover is a longstanding feature of Apple Maps and lets users explore more than 350 cities in 3D with detailed landmarks, roads, parks, and buildings. Apple described the enhanced Flyover in iOS 27 as combining aerial...
