Intel

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Intel Articles

intel core 12th generation mobile

Intel Says New Core i9 Processor for Laptops is Faster Than Apple's M1 Max Chip

Tuesday January 4, 2022 1:49 pm PST by
Intel today unveiled new 12th-generation Core processors suitable for laptops, and as part of the announcement, it claimed that the new Core i9 is not only faster than Apple's M1 Max chip in the 16-inch MacBook Pro, but is the fastest mobile processor ever. The new Core i9 features a 14-core CPU with six performance cores and eight efficiency cores, while the 10-core M1 Max chip has eight...
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Intel Eager to Avoid Clashes With Apple As It Looks to Secure TSMC's 3nm Chip Supply

Friday December 3, 2021 2:20 am PST by
Intel is looking to develop a closer relationship with TSMC, Apple's largest and most important chip supplier, to avoid possible clashes with the Cupertino tech giant over TSMC's 3nm chip production, according to DigiTimes. Yesterday, we reported on TSMC beginning pilot production of its 3nm process that will eventually be used in future Apple silicon Macs. Apple currently uses a 5nm process ...
intel core 12th gen

Intel Alder Lake Chips for Desktops Faster Than M1 Max in Benchmarks, But Use Much More Power

Friday November 5, 2021 1:30 pm PDT by
Intel last week unveiled its first 12th-generation "Alder Lake" processors with the launch of six new processors aimed at desktop computers, including the high-end Core i9-12900K, a 16-core chip with eight performance cores and eight efficiency cores. While the first 12th-generation processors are desktop class, they still make for an interesting comparison with Apple's M1 Pro and M1 Max...
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Despite M1 Pro and M1 Max Performance and Efficiency Gains, Intel Still Hopes Apple Will Do Business With It

Wednesday October 20, 2021 3:26 am PDT by
Just two days after Apple further advanced its Apple silicon portfolio with the M1 Pro and M1 Max, marking the first professional high-end chips designed for the Mac, Intel is reportedly making yet another attempt to win Apple back as a customer. A day before Apple's long-awaited "Unleashed" event, Intel's CEO, Pat Gelsinger, said despite Apple moving away from his company's processors, he st...
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Intel CEO Hopes to Win Back Apple by Making Better Chips Than Apple

Sunday October 17, 2021 9:07 pm PDT by
In a new episode of Axios on HBO shared by MarketWatch, Intel CEO Pat Gelsinger sat down with Axios' Chief Technology Correspondent Ina Fried to discuss various topics, including Apple's transition to its own custom-designed silicon chips across its Mac lineup. When asked if Intel has given up on the idea of the Mac running on Intel processors in the future, Gelsinger said that he hopes to...
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Intel Tweet Asking Why Former Mac Users Switched to PC Backfires

Friday October 15, 2021 6:39 am PDT by
Ahead of Monday's Apple event, which is expected to include the much-awaited launch of brand new 14 and 16-inch MacBook Pros, Intel is continuing its long-running campaign to try and convince Mac users to switch to Intel-based PCs. Last week, Intel released a video as part of its PC vs. Mac campaign that featured "Apple fans" introduced to different Intel computers and all of their features. ...
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Intel's Latest PC vs. Mac Ad Involves a 'Social Experiment' With Apple Fans

Monday October 4, 2021 2:35 pm PDT by
Intel today shared a new ad titled Breaking the Spell: Social Experiment. In the four-minute video, Intel invites 12 supposed Apple fans to a focus group showcasing features of "upcoming devices" that were, in fact, PCs that are already on the market. The ad was spotted earlier by French website MacGeneration. The video starts out by saying that many Apple fans only care about Apple...
intel tb5 leak anandtech

Thunderbolt 5 Could Double Bandwidth to 80 Gbps, Intel Leak Suggests

Monday August 2, 2021 3:38 am PDT by
An Intel executive appears to have unintentionally leaked details of Thunderbolt 5, the next-generation hardware interface protocol that is yet to have been officially announced by Intel. Image credit: AnandTech The details appeared Sunday in a tweeted photo, since deleted, by EVP and GM of Intel's Client Computing Group, Gregory Bryant, who was documenting his visit to Intel's R&D labs in...
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Intel Plans to Make Chips for Qualcomm in the Future

Monday July 26, 2021 4:17 pm PDT by
Intel today announced that it is teaming up with Qualcomm to manufacture some of Qualcomm's future chips. The chips will be manufactured using Intel's 20A process, which is expected to ramp in 2024. There is no word on which chips Intel will make for Qualcomm, but Qualcomm's Snapdragon chips are used in most Android smartphones. Though the 20A design is expected to be available starting in...
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Intel Processor Market Share May Fall to New Low Next Year Due to Apple Silicon

Friday June 18, 2021 3:06 am PDT by
Intel may see its market share fall to a new low next year, in large part thanks to Apple's decision to move away from using Intel processors in its Mac computers and instead use Apple silicon. Apple announced last year that it would embark on a two-year-long journey to transition all of its Mac computers, both desktops, and laptops, to use its own in-house processors. Apple is expected to...
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PCs Offer 'Better Gaming Experience Than 100% of Mac Laptops,' Intel Claims in Ongoing Anti-Apple Campaign

Monday May 31, 2021 5:13 am PDT by
While announcing its latest chips yesterday, Intel launched another aggressive public attack on Mac devices, focusing on the experience of gaming (via PC Gamer). Intel yesterday announced two new 11th Generation H-series laptop processors, featuring clock speeds up to 5GHz, Intel Wi-Fi 6/6E, and 1080p gameplay on popular titles, in high-volume, thin designs. Following the announcement, the...
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Intel Ad for 'World's Best Processor' Features a MacBook Pro

Wednesday April 7, 2021 10:51 am PDT by
Intel has been on a relentless marketing drive against Mac computers in recent weeks, positioning them as inferior to Windows laptops powered by Intel processors. In a slight slip-up, however, Intel has accidentally used a MacBook instead of a Windows laptop in one of its newest ads to promote one of its new 11th-generation chips as "the world's best processor." The ad appeared on Reddit and ...
pat gelsinger intel

Intel CEO Expands on Desire to Make Apple Silicon Chips, Touts 'Competitive Fun' With Apple

Wednesday March 24, 2021 1:15 pm PDT by
In an interview with Yahoo Finance today, Intel's newly appointed CEO Pat Gelsinger said that the ongoing competition between his company and Apple is "fun," while also saying he hopes to make amends with the Cupertino tech giant. Over the next two years, Apple will transition its Mac lineup away from Intel processors to its own Apple silicon chips. Apple is already well underway on the...
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After Anti-M1 Ads, Intel Wants to Make Future Apple Silicon Chips

Tuesday March 23, 2021 4:30 pm PDT by
Apple in November started releasing Macs with Apple-designed M1 chips, and the Apple silicon technology will eventually replace all the Intel chips that Apple has used in its Mac lineup for years. Intel appears to be having a difficult time with Apple's transition. Last week, the company launched an anti-M1 Mac ad campaign starring Justin Long, and now, Intel is pinning its hopes on...
intel go pc justin long

Intel Launches Heavily Biased 'PC vs. Mac' Comparison Website

Thursday March 18, 2021 12:56 pm PDT by
As part of its barrage of attacks against M1 Macs, Intel this week launched a "PC vs. Mac" website that's biased heavily in favor of PC machines that are equipped with Intel chips and that makes questionable claims about Apple's ‌M1‌ Mac lineup. Intel's website says that Apple's ‌M1‌ Mac benchmarks don't "translate to real-world usage" and that when compared to PCs with 11th-Generation Intel ...
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Intel Dunks on Apple's Dongles in Continued Anti-M1 Mac Campaign

Thursday March 18, 2021 11:05 am PDT by
Intel is continuing its anti-Apple ad campaign, today sharing a tweet that calls out the lack of ports on M1 Macs. In a photo, actor Justin Long sits on a couch with a Windows PC and holds up a handful of Apple dongles. Anyone know who these belong to? #GoPC pic.twitter.com/W6wCfMSEb8— Intel (@intel) March 18, 2021 Apple's Macs have long been derided for their lack of ports and the need to...
justin long intel mac ad 2021

Former 'I'm a Mac' Actor Justin Long Throws Shade at M1 Apple Silicon in New Intel Ad Campaign

Wednesday March 17, 2021 6:10 am PDT by
Intel has called on the services of former "I'm a Mac" actor Justin Long in a series of new ads in which Apple's latest custom-made M1 processors are cast as inferior to newer laptops powered by Intel processors. Well known for his role in Apple's popular "Get a Mac" TV ad campaign from the 2000s, Long stars in a series of ads called "Justin Gets Real" on Intel's YouTube channel, beginning...
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Intel's Anti-Mac Ad Campaign Highlights M1 Shortcomings

Thursday February 11, 2021 5:28 pm PST by
With the launch of the M1 Macs last November, Apple officially began its transition away from Intel's chips, and it's clear from Intel's latest advertising campaign that the company is feeling threatened by Apple's decision. In ads shared on Twitter, Intel has been highlighting the shortcomings of Apple's ‌M1‌ Mac lineup. An ad this week, for example, points out the gaming capabilities of...
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Intel and AMD Ask for Government Incentives While Apple Supplier TSMC Expands to Meet Unprecedented Demand

Thursday February 11, 2021 6:18 am PST by
A group of U.S. chip companies, including Intel, Qualcomm, Micron, and AMD, have today sent a letter to President Joe Biden to request "funding for incentives," while Apple supplier TSMC is undertaking a considerable expansion as chip demand outstrips supply (via Reuters). The letter to the President asked for "substantial funding for incentives for semiconductor manufacturing" to be...
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Intel Downplays Apple's M1 Chip With 'Carefully Crafted' Benchmarks

Saturday February 6, 2021 3:17 pm PST by
Nearly three months after the launch of Apple's rave-reviewed M1 Macs, Intel has fired back, but there are some asterisks involved. In a slideshow shared by PCWorld this week, Intel highlighted what PCWorld described as "carefully crafted" benchmarks in an attempt to prove that laptops with the latest 11th Generation Core processors are superior to those with Apple's custom-designed M1 chip. ...