Apple No Longer Offers Any Devices in (PRODUCT)RED Color - MacRumors
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Apple No Longer Offers Any Devices in (PRODUCT)RED Color

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Apple's lineup of (PRODUCT)RED products continues to shrink. In fact, there are no longer any devices available in the charity-supporting color option.

PRODUCT RED Products
Since 2006, Apple has partnered with the (RED) brand to raise money for The Global Fund, an organization that aims to combat diseases such as HIV/AIDS, tuberculosis, and malaria in Africa. Through this partnership, Apple has long offered a (PRODUCT)RED option for some products, but availability of the color continues to dwindle.

The latest example is the new iPhone 16e, which is not available in (PRODUCT)RED.

With the iPhone SE, iPhone 14, and iPhone 14 Plus now discontinued, the final devices that were available in (PRODUCT)RED are no longer on sale. The only (PRODUCT)RED products that remain available are a few cases for older iPhone models.

In addition, Apple has used different branding for newer Beats products available in red, such as Statement Red and Transparent Red.

All in all, (PRODUCT)RED seems to be on its way out, but Apple could always decide to revitalize the partnership in the future.

Apple continues to support The Global Fund through its annual Apple Pay donation program, which ran from November 29 through December 8 last year.

Tag: (PRODUCT)RED

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Top Rated Comments

BelgianChoklit Avatar
BelgianChoklit
20 months ago
now the money goes to another kind of charity, Apple's pockets.
Score: 37 Votes (Like | Disagree)
arkitect Avatar
arkitect
20 months ago
It is a mystery known only to Tim Cook and his bean counters.

Besides it being for a decent cause, the colour was always one of my favourites.

Look at the new 16e: Black or white. Chicken or Fish…
Score: 34 Votes (Like | Disagree)
Diopter Avatar
Diopter
20 months ago
Whenever Apple made an aluminium device in (PRODUCT)RED it was always 🔥

iPod nano was one of my favs...

Attachment Image
Score: 21 Votes (Like | Disagree)
V
VisceralRealist
20 months ago
Sad. :( Red was a beautiful phone color, and it was for a good cause.

I hope to see more, brighter color options in the future, but between lackluster colors, incremental updates that sometimes are barely updates (AirPods Max), rumors of more ads in more spaces, I hate to use the E-word, but it certainly seems like some of what Apple offers has been getting worse over the years as they prioritize services for that sweet monthly subscription revenue (like all tech companies).
Score: 21 Votes (Like | Disagree)
jonnyb098 Avatar
jonnyb098
20 months ago
I guess Africa is good then?!
Score: 18 Votes (Like | Disagree)
S
sffun
20 months ago
Product(red) products were so stunningly beautiful. My mom's old iPhone 8 in product red was so gorgeous I feel like the color was better suited to a Ferrari than a phone!

If Apple made product(red) other products, like Airpods, a MacBook, or even an Apple Watch, I would literally re-buy all my Apple products again at full price.
Score: 17 Votes (Like | Disagree)
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