Apple Brings Tap to Pay on iPhone to Italy

Tap to Pay on iPhone today launched in Italy, allowing individual sellers, major retailers, and small businesses to use the ‌iPhone‌ as a contactless payment terminal.

tap to pay iphone italy
Retailers are able to take advantage of the NFC chip in the ‌iPhone‌ to accept credit and debit card payments, as well as Apple Pay and other digital payment options. Tap to Pay on ‌iPhone‌ does not require additional hardware and it replaces hardware-based payment systems such as the Square Reader.

Tap to Pay on ‌iPhone‌ is available to payment platforms and payment app developers in Italy. Adyen, myPOS, Nexi, Revolut, Stripe, SumUp, and Viva are all supporting Tap to Pay, and Fabrick, Numia, and Sella will also be adding Tap to Pay integration in the near future. Starting today, Tap to Pay on ‌iPhone‌ can be used in all Apple retail stores in Italy as well.

"Tap to Pay on iPhone has revolutionized the checkout experience in many types of businesses in Europe and other countries, and we are happy to partner with payment platforms to support merchants in Italy by offering them a simple, secure and private way to accept contactless payments via iPhone and a partner-enabled iOS app, without the need for additional devices," said Jennifer Bailey, Vice President of Apple Pay and Apple Wallet at Apple. "Over 4.3 million small and medium-sized companies in Italy have long played a key role in the country's economy and, together with payment platforms, developers and developers of apps and payment networks, we are making it easier than ever for Italian businesses of all sizes to accept contactless payments and continue to grow their business."

When a customer makes a purchase, a merchant that supports Tap to Pay on ‌iPhone‌ can accept payment by having the customer bring their credit card, debit card, prepaid card, ‌iPhone‌, Apple Watch, or other digital wallet close to the merchant's ‌iPhone‌. The transaction is completed through NFC, with processing done using the Secure Element for security purposes.

Tap to Pay on ‌iPhone‌ requires an ‌iPhone‌ XS or newer model, and a contactless card or device also needed. Contactless cards from American Express, Global Discover Network, Diners, Mastercard, and Visa will work.

Italy is the 11th country where Tap to Pay on ‌iPhone‌ is available. Apple previously rolled out the feature in the United States, United Kingdom, Canada, Australia, Japan, the Netherlands, Brazil, France, Taiwan, and Ukraine.

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Top Rated Comments

swiftapplefan Avatar
3 weeks ago
I knew this has been coming for what, 2 years? But just seeing my country in a headline made me so happy. Now let’s hope the Vision Pro will come too; I know the rumors don’t point to it, but I remember seeing Italy mentioned among the countries that will get it. I just want to play with it in the store.
Score: 7 Votes (Like | Disagree)
JippaLippa Avatar
3 weeks ago

Just in time for my trip! I wonder just how soon many businesses will adopt it, or if they will be notified that it’s available…
Sorry to burst your bubble, but the adoption will be incredibly slow and sparse.
Consider many smaller shops still fake their contactless terminals not working to promote cash payments.
Sounds hyperbolic but it's true here, and very annoying as I don't like using cash.
That said, most of the stuff tourists would need can be paid with apple pay, I use it all the time.
Score: 3 Votes (Like | Disagree)
JippaLippa Avatar
3 weeks ago

I knew this has been coming for what, 2 years? But just seeing my country in a headline made me so happy. Now let’s hope the Vision Pro will come too; I know the rumors don’t point to it, but I remember seeing Italy mentioned among the countries that will get it. I just want to play with it in the store.
Se consideriamo che i tabaccai non accettano ancora il pos ?

Translation: If we consider tobacco shops (which are more like hardware stores here) still don't accept contactless payments ?
Score: 3 Votes (Like | Disagree)
The Clark Avatar
3 weeks ago
Ay Dios mios!

Wait, that's Spanish.
Score: 3 Votes (Like | Disagree)
garyjones027 Avatar
3 weeks ago

Anymore I wish every business in the US used this, that are able to anyway.
There are many local banks in the USA that have no contactless debit cards, no contactless credit cards, no Apple Pay, no Google Pay, and no Samsung Pay.
Score: 3 Votes (Like | Disagree)
iLuddite Avatar
3 weeks ago
Mama mia!
Score: 1 Votes (Like | Disagree)