What Else to Expect From Apple This Year Following the iPhone Event

Now that Apple's annual iPhone and Apple Watch event is in the rear-view mirror, attention shifts towards what the company has planned for the remainder of the year. And based on the latest rumors, there might not be a whole lot coming, if anything.

Whats Next For Apple Post Wonderlust Feature
At this point, the chances of an Apple event in October are looking quite unlikely, as supply chain analyst Ming-Chi Kuo recently said that he does not expect Apple to release any new MacBooks or iPads between now and the end of 2023.

Kuo did not rule out new desktop Macs launching this year, so there is still a possibility of the long-awaited iMac with an M3 chip being announced with a press release on Apple's website next month, but there have not been any specific rumors suggesting this will happen. It's also unclear if Apple wants to debut the M3 chip in the iMac. Given that Apple's upcoming Vision Pro is equipped with the M2 chip, another possibility is that Apple waits until after the headset launches in early 2024 to announce the M3 chip. As for other desktop Macs, the Mac mini, Mac Studio, and Mac Pro were all already updated this year.

With the iPhone lineup, Apple Watch lineup, and AirPods Pro all updated last week, there are few if any remaining Apple products and accessories that are likely to be updated by the end of this year. A new HomePod mini, Apple TV, AirTag, and AirPods Max are expected to launch in 2024 at the earliest, the full-sized HomePod is still fairly new, and there are no rumors suggesting that new versions of the Studio Display or Pro Display XDR are imminent. Even the Beats lineup is up to date with the new Beats Studio Buds+ and Beats Studio Pro.

Apple could have some surprise announcements planned for later this year, but as of now it is looking like it could be rather quiet for the remainder of 2023.

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Top Rated Comments

JPack Avatar
9 months ago
More FineWoven cases. Maybe an updated Polishing Cloth?
Score: 21 Votes (Like | Disagree)
sw1tcher Avatar
9 months ago

At this point, the chances of an Apple event in October are looking quite unlikely, as supply chain analyst Ming-Chi Kuo recently said that he does not expect Apple to release any new MacBooks or iPads between now and the end of 2023.

Kuo did not rule out new desktop Macs launching this year, so there is still a possibility of the long-awaited iMac with an M3 chip being announced with a press release on Apple's website next month, but there have not been any specific rumors suggesting this will happen
We just going to pretend Mark Gurman never said there was likely an October even for M3 iMac?

https://www.macrumors.com/2023/07/17/apple-m3-macs-october-event/

Given that Apple launched new 14-inch and 16-inch MacBook Pro models in January, and more recently new 15-inch MacBook Air, Mac Studio, and Mac Pro models in June, Gurman believes the first beneficiaries of the new M3 chip will be the next iMac, 13-inch MacBook Air, and 13-inch MacBook Pro.
Score: 17 Votes (Like | Disagree)
ThailandToo Avatar
9 months ago
It wouldn’t make any sense for Apple to release Vision Pro on M2. They had to state that at the introduction, but now they should state the all new M3 in Vision Pro. It makes far more sense.

As far as the rest of the lineup, people would be pretty upset if they released the MBAs with M3 this year. Same with MBPs as both were released this year.

The only thing that would make sense is an updated iMac with M3, as it’s pretty old and they could get some holiday sales.
Score: 13 Votes (Like | Disagree)
MrMaxwell Avatar
9 months ago
No way Apple would release the new M3 chip via press release in an iMac without a keynote...
Score: 11 Votes (Like | Disagree)
HobeSoundDarryl Avatar
9 months ago
My best guess: maybe press-release M2 iMac and iPad Air updates... neither seemingly big enough to justify an hour or two of video presentation on the campus.
Score: 10 Votes (Like | Disagree)
IIGS User Avatar
9 months ago

Without AI Apple is heading nowhere but a downward spiral.
No more innovation. Apple should sell the company to Dell. Give the stock holders some value for their money. Nothing good since Jobs died. Waiting for iPhone 22 before I spend my money again.
Score: 9 Votes (Like | Disagree)