Buy a Large Product at an Apple Store? You Can Now Choose Delivery

Have you ever been into an Apple Store to purchase something small, like a new iPhone case or Apple Watch band, but passed by that colorful iMac or pixel-perfect Studio Display along the way and just couldn't resist buying one?

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For those spur-of-the-moment purchases, Apple today announced a new solution called Easy Pay Online Ordering that gives customers the option to have the products they purchase in store delivered to their home. Apple said its retail stores are also now able to sell out-of-stock items to customers that are delivered to their home at a later date.

This new option means that customers will no longer have to drag heavy, large-boxed products to their vehicle in the parking lot or on public transportation. Alternatively, ordering via Apple's online store remains an option to avoid this dilemma as well.

Apple's plans to offer Easy Pay Online Ordering were reported by Bloomberg's Mark Gurman in July, and the company officially announced the feature today.

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Top Rated Comments

ProfessionalFan Avatar
10 months ago
I assume they are using the same courier service as they do if you choose same day delivery when ordering online. That is DoorDash or UberEats in the USA depending on the market. I had a really bad experience with the Apple courier one time on a high priced item and won't use it again.

Its one thing to get a phone case or cable delivered by DD/UE, but Apple using them to transport $2k machines is just risky.

This is a great idea in theory, but Apple needs to just have their own employed delivery drivers instead of a random person grabbing your MacBook while they also grab someone's Big Mac.
Score: 16 Votes (Like | Disagree)
Gudi Avatar
10 months ago

This new option means that customers will no longer have to drag heavy, large-boxed products to their vehicle in the parking lot or on public transportation.
Yeah, send an entirely separate delivery truck. That will make Mother Nature happy! ?
Score: 13 Votes (Like | Disagree)
StudioMacs Avatar
10 months ago

Yeah, send an entirely separate delivery truck. That will make Mother Nature happy! ?
It’s just a gig worker delivering $50 worth of groceries and a couple of lunch orders in the their trunk with your $1,300 iMac.
Score: 11 Votes (Like | Disagree)
emulator Avatar
10 months ago
So innovative, no other stores have done this before. Like last month, we got a new fridge and had to take that to a compact car and drag it home like Mr. Bean.

Score: 11 Votes (Like | Disagree)
abatabia Avatar
10 months ago
I do like the idea to have an out of stock item ordered, but to be honest I try and avoid Apple stores like the plague. They are not fun places to be. Always a mad house and chaotic and even a minor purchase is annoying. I stick to online.
Score: 9 Votes (Like | Disagree)
bradman83 Avatar
10 months ago
Isn't half the point of buying something in-store the instant gratification of taking it home and using it right then and there?
Score: 7 Votes (Like | Disagree)