iPhone 15 Pro Models £100+ Cheaper in the UK Than Last Year's Equivalent Devices

In the United Kingdom, Apple has made the price of the newly announced iPhone 15 Pro and iPhone 15 Pro Max models £100+ cheaper across all configuration options than the equivalent iPhone 14 Pro models when they were launched last year.

iPhone 15 Pro lineup
Last year's iPhone 14 Pro started at £1,099, but the newly announced iPhone 15 Pro starts at £999. Moving up the storage options for both Pro and Pro Max models, the equivalent savings increase by £110, £130, and £150 for the 256GB, 512GB, and 1TB storage options, respectively.

The full price range is as follows:

  • iPhone 15 Pro – 128GB - £999
  • iPhone 15 Pro – 256GB - £1,099
  • iPhone 15 Pro – 512GB - £1,299
  • iPhone 15 Pro – 1TB - £1,499
  • iPhone 15 Pro Max – 256GB - £1,199
  • iPhone 15 Pro Max – 512GB - £1,399
  • iPhone 15 Pro Max – 1TB - £1,599

The ‌iPhone 15 Pro‌ Max is priced starting at £1,199, but that's only because Apple has eliminated the 128GB storage tier for that device. It now starts at 256GB, and £1,199 is the same price Apple charged for the 256GB iPhone 14 Pro Max.

Apple has also reduced the price of all iPhone 15 models versus the iPhone 14. For example, the iPhone 14 started at £849, while the iPhone 15 is £50 less at £799.

Pre-orders for the new ‌iPhone 15‌ series will open on Friday, September 15, with shipping to begin on Friday, September 22.

Article updated to reflect equivalent savings for higher storage options.

Related Roundup: iPhone 15 Pro

Top Rated Comments

Damien Avatar
9 months ago
It's actually even cheaper for the more expensive models:

[TABLE]
[TR]
[TD][/TD]

[TD]iPhone 14 Pro[/TD]
[TD]iPhone 15 Pro[/TD]
[TD]Difference[/TD]
[/TR]
[TR]
[TD]128 GB[/TD]
[TD]£1,099.00[/TD]
[TD]£999.00[/TD]
[TD]-£100.00[/TD]
[/TR]
[TR]
[TD]256 GB[/TD]
[TD]£1,209.00[/TD]
[TD]£1,099.00[/TD]
[TD]-£110.00[/TD]
[/TR]
[TR]
[TD]512 GB[/TD]
[TD]£1,429.00[/TD]
[TD]£1,299.00[/TD]
[TD]-£130.00[/TD]
[/TR]
[TR]
[TD]1 TB[/TD]
[TD]£1,649.00[/TD]
[TD]£1,499.00[/TD]
[TD]-£150.00[/TD]
[/TR]
[TR]
[TD][/TD]

[TD][/TD]

[TD][/TD]

[TD][/TD]
[/TR]
[TR]
[TD][/TD]

[TD]iPhone 14 Pro Max[/TD]
[TD]iPhone 15 Pro Max[/TD]
[TD][/TD]
[/TR]
[TR]
[TD]128 GB[/TD]
[TD]£1,199.00[/TD]
[TD]N/A[/TD]
[TD][/TD]
[/TR]
[TR]
[TD]256 GB[/TD]
[TD]£1,309.00[/TD]
[TD]£1,199.00[/TD]
[TD]-£110.00[/TD]
[/TR]
[TR]
[TD]512 GB[/TD]
[TD]£1,529.00[/TD]
[TD]£1,399.00[/TD]
[TD]-£130.00[/TD]
[/TR]
[TR]
[TD]1 TB[/TD]
[TD]£1,749.00[/TD]
[TD]£1,599.00[/TD]
[TD]-£150.00[/TD]
[/TR]
[/TABLE]
Score: 17 Votes (Like | Disagree)
bbfc Avatar
9 months ago
Wow. The UK actually getting a good deal for once.
Score: 13 Votes (Like | Disagree)
kyjaotkb Avatar
9 months ago
Maybe they had gone a little bit overboard with UK pricing last year. The pound has also had a pretty good year so far.
Score: 10 Votes (Like | Disagree)
Sebski Avatar
9 months ago
To compare, prices for the other models in my "before / after" spreadsheet



Attachment Image
Score: 8 Votes (Like | Disagree)
Veinticinco Avatar
9 months ago
People forget the infamous and grossly incompetent Truss/Kwartang duo that within weeks of taking over a year ago, tanked the UK economy and sent sterling into a downward spiral almost overnight.

This is just a price readjustment, nothing more.
Score: 7 Votes (Like | Disagree)
Tom_Aatje Avatar
9 months ago
Everyone seems to forget the 14 models were way more expensive than the 13's almost everywhere in Europe. So this is just going back to normal. It's not cheaper by any stretch of the imagination.
Score: 7 Votes (Like | Disagree)

Popular Stories

apple crush ad

Apple Apologizes for 'Crush' iPad Pro Ad, Won't Put It on TV

Friday May 10, 2024 8:32 am PDT by
When introducing the new M4 iPad Pro models, Apple showed a video of a hydraulic press crushing all manner of creative tools, including musical instruments, electronic equipment, arcade games, paint and brushes, computers, cameras, and more, with the aim of demonstrating how the iPad represents all of the tools condensed into a single device. The ad was a play on the popular hydraulic press...
Beyond iPhone 13 Better Blue Face ID Single Camera Hole

10 Reasons to Wait for Next Year's iPhone 17

Thursday May 9, 2024 9:00 am PDT by
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models concurrently, which is why we sometimes get rumored feature leaks so far ahead of launch. The iPhone 17 series is no different, and already we have some idea of what to expect from Apple's 2025 smartphone lineup. If you plan to skip...
iOS 17

Apple Releases iOS 17.5 With Cross-Platform Tracking Detection, EU App Downloads From Websites and More

Monday May 13, 2024 10:04 am PDT by
Apple today released iOS 17.5 and iPadOS 17.5, major updates to the iOS 17 and iPadOS 17 operating system updates that came out last September. The 17.5 updates come more than two months after the launch of iOS 17.4 and iPadOS 17.4. iOS 17.5 and iPadOS 17.5 can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. In the European Union, ...
ChatGPT for Mac

OpenAI Announces ChatGPT App for Mac, GPT-4 for Free, and More

Monday May 13, 2024 10:43 am PDT by
At its Spring Update event, OpenAI announced that it will be releasing a desktop app for the Mac, as seen in the screenshot below. The app will be rolling out to ChatGPT Plus subscribers starting today, ahead of a wider launch "in the coming weeks." "With a simple keyboard shortcut (Option + Space), you can instantly ask ChatGPT a question," OpenAI's press release says. In addition, Voice...
iPad Air 150 Off Feature

Every Model of Apple's M1 iPad Air Drops to Record Low Prices on Amazon

Friday May 10, 2024 7:30 am PDT by
Today we're tracking multiple record low prices across the M1 iPad Air on Amazon, with $150 off every configuration of these now-discontinued tablets. This comes just a few days after Apple announced the new M2 iPad Air, which start at $599. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the...