Apple this week filed a listing for a 2023 watchOS subsystem in the Bluetooth product database. While not surprising, the listing suggests that Apple is gearing up to launch new Apple Watch models in September, as it does every year.
The listing does not reveal any specific details. The current Apple Watch Series 8, Apple Watch SE, and Apple Watch Ultra support Bluetooth 5.3.
This year's new Apple Watch models will include the Series 9 and a second-generation Ultra, according to Bloomberg's Mark Gurman. He expects both models to be equipped with an S9 chip for faster performance, and new color options are also rumored, including pink for the Series 9 and a darker titanium finish for the next Ultra. A third-generation Apple Watch SE is not expected to be released until September 2024.
Overall, this year's new Apple Watches are expected to be minor upgrades compared to the current-generation models. Bigger changes are expected in 2024 or 2025, as Gurman said Apple is planning to launch a so-called "Apple Watch X" with a thinner design, and potentially a new magnetic band attachment system.
Apple should unveil the Series 9 and the second-generation Ultra alongside the iPhone 15 series during an event that is currently expected to be held on Tuesday, September 12. Apple has yet to formally announce the event.
Wednesday April 23, 2025 8:31 am PDT by Joe Rossignol
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Thursday April 24, 2025 2:14 am PDT by Tim Hardwick
If you missed the video showing dummy models of Apple's all-new super thin iPhone 17 Air that's expected later this year, Sonny Dickson this morning shared some further images of the device in close alignment with the other dummy models in the iPhone 17 lineup, indicating just how thin it is likely to be in comparison.
The iPhone 17 Air is expected to be around 5.5mm thick – with a thicker ...
Thursday April 24, 2025 8:24 am PDT by Joe Rossignol
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Tuesday April 22, 2025 10:22 am PDT by Juli Clover
Apple plans to release an all-new super thin iPhone this year, debuting it alongside the iPhone 17, iPhone 17 Pro, and iPhone 17 Pro Max. We've seen pictures of dummy models, cases, and renders with the design, but Lewis Hilsenteger of Unbox Therapy today showed off newer dummy models that give us a better idea of just how thin the "iPhone 17 Air" will be.
The iPhone 17 Air is expected to be ...
Thursday April 24, 2025 10:15 am PDT by Joe Rossignol
Starting today, April 24, Apple Stores around the world are giving away a special pin for free to customers who request one, while supplies last.
Photo Credit: Filip Chudzinski
The enamel pin's design is inspired by the Global Close Your Rings Day award in the Activity app, which Apple Watch users can receive by closing all three Activity rings today. The limited-edition pin is the physical...
Apple's $570 million fine from the EU has triggered a sharp rebuke from the White House, which called the fine a form of economic extortion, Reuters reports.
The fine was announced on Wednesday by the European Commission, following a formal investigation into Apple's compliance with the bloc's Digital Markets Act (DMA), a landmark piece of legislation aimed at curbing the market dominance of ...
Thursday April 24, 2025 12:09 pm PDT by Joe Rossignol
When an iPad running iPadOS 19 is connected to a Magic Keyboard, a macOS-like menu bar will appear on the screen, according to the leaker Majin Bu.
This change would further blur the lines between the iPad and the Mac. Bloomberg's Mark Gurman previously claimed that iPadOS 19 will be "more like macOS," with unspecified improvements to productivity, multitasking, and app window management,...
Nice! Getting so close to seeing the new Apple Watch Ultra 2 in Space Gray Titanium in true reality. ?
Ready to pre-order! Instant buy! Day one!
You need to do a live blog on announcement day and/or order day. I thought I was an Apple fanatic. Sis, you got me beat and I love it. I hope they have a titanium version just for the regular watch. Either way, its gonna be a good time.
