Tap to Pay on iPhone Launching at More Stores in U.S. Later This Year

Luxury company LVMH today announced that Tap to Pay on iPhone will be available at select Sephora, Louis Vuitton, Tiffany & Co., Celine, and Dior stores in the U.S. later this year. The feature will allow customers to tap their iPhone or Apple Watch, credit card, or other contactless payment option on the store employee's iPhone, and the payment will be securely completed using the same NFC technology behind Apple Pay.

Apple Tap to Pay iPhone
Launched in 2022, Tap to Pay on iPhone allows for iPhone-to-iPhone contactless payments, with no additional point-of-sale hardware from companies like Square or Clover required. The feature is also available in Australia and Taiwan.

LVMH said offering Tap to Pay on iPhone is part of its efforts to ensure that the "customer experience is absolutely impeccable, from the moment people walk in the door to payment for a purchase," and reflects growing demand for contactless payments. LVMH said the feature will be available for purchases of any amount.

Any business can offer Tap to Pay on iPhone via supported iOS apps like Shopify Point of Sale on an iPhone XS or newer running iOS 15.4 or newer.

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Top Rated Comments

antiprotest Avatar
14 months ago
Make sure the person you're paying is actually a store employee.

But I don't know how you can make sure the employee is taking payment using the store's device instead of his own.

Get a receipt I guess? And I suppose the Apple Wallet will show the name of the payment recipient.
Score: 8 Votes (Like | Disagree)
anselpela Avatar
14 months ago
Definitely seems awkward, except for maybe mobile businesses like a mobile groomer, detailer, etc.

For any brick and mortar, at least having an iPad-based POS system seems far more professional than a handheld device.
Score: 7 Votes (Like | Disagree)
dontwalkhand Avatar
14 months ago

*Employee slips out their own personal phone... accepts payment and switches phones back with the store phone*
Not my problem, that's for the store to deal with the employee.
Score: 6 Votes (Like | Disagree)
hsoj1006 Avatar
14 months ago

Definitely seems awkward, except for maybe mobile businesses like a mobile groomer, detailer, etc.

For any brick and mortar, at least having an iPad-based POS system seems far more professional than a handheld device.
Not really. Apple uses the handhelds all the time. It will be weird at first, but eventually it will become the norm.

So many "what if" people scared of stuff. Just enjoy the technology!
Score: 6 Votes (Like | Disagree)
Apple Fan 2008 Avatar
14 months ago
This is a good feature because this means a business doesn't need need to get Square.
Score: 4 Votes (Like | Disagree)
Orange Bat Avatar
14 months ago

Luxury company LVMH today announced ('https://www.lvmh.com/news-documents/news/lvmh-brings-tap-to-pay-on-iphone-to-its-us-stores-creating-a-new-and-enhanced-in-store-experience/')
Yep, this article isn‘t for me.
Score: 4 Votes (Like | Disagree)