Kuo: Apple's Mixed-Reality Headset Could Launch as Late as 2024 - MacRumors
Skip to Content

Kuo: Apple's Mixed-Reality Headset Could Launch as Late as 2024

Apple's mixed-reality headset could launch as late as the fourth quarter of 2023 or early 2024, according to Apple analyst Ming-Chi Kuo.

apple ar concept kane purpleApple headset concept by designer Marcus Kane

Kuo shared the information in a tweet earlier today, noting that the latest forecast represents a delay over the previous third quarter of 2023 prediction for mass shipments of the headset. He added that investors are more interested in whether the product announcement will convince customers that "Apple's AR/MR headset device is the next star in consumer electronics," rather than shipment numbers. If the device does launch this year, shipments are likely to be even lower than existing estimates, he added.

Morgan Stanley analysts believe Apple's headset will enter mass production in October and launch by December, just in time for the holiday period – a time frame that broadly mirrors Kuo's forecast. Apple's supply chain is apparently preparing to assemble only 300,000 to 500,000 headsets in 2023.

Apple's headset is widely expected to be announced today during its WWDC keynote, so there may soon be further information about when the device will launch. Follow along on MacRumors.com and @MacRumorsLive on Twitter for full coverage of Apple's announcements throughout the day.

Related Roundup: Apple Vision Pro
Buyer's Guide: Vision Pro (Neutral)
Related Forum: Apple Vision Pro

Popular Stories

openai logo orange

OpenAI Reportedly Working on an AI Smartphone to Rival iPhone

Monday April 27, 2026 6:53 am PDT by
OpenAI is working on a smartphone in what appears to be a significant reversal from previous reports that the company had no plans to enter the phone market, according to supply chain analyst Ming-Chi Kuo. Kuo shared the findings from his latest supply chain checks in a post on X, saying MediaTek and Qualcomm are the chosen chip partners and Luxshare Precision Industry is the exclusive...
openai logo neon

OpenAI Fast-Tracking AI Phone for 2027 Launch, Says Kuo

Tuesday May 5, 2026 5:18 am PDT by
OpenAI is said to be fast-tracking development of its first "AI agent phone," with the company now aiming to mass produce the device as early as the first half of next year, according to industry analyst Ming-Chi Kuo. Late last month, Kuo revealed OpenAI's work on a smartphone, contradicting earlier reports that the company had no plans to enter the mobile market. Kuo said MediaTek and...
General visionOS watchOS and tvOS Betas Feature Redux

Apple Releases Second watchOS 26.5, tvOS 26.5 and visionOS 26.5 Betas

Monday April 13, 2026 10:06 am PDT by
Apple today provided developers with the second betas of upcoming watchOS 26.5, tvOS 26.5, and visionOS 26.5 betas for testing purposes. The software comes two weeks after Apple released the first betas for each platform. The software updates are available through the Settings app on each device, and because these are developer betas, a free developer account is required. There's no word ...

Top Rated Comments

38 months ago
Two hours until we never have to see artists renderings again!
Score: 17 Votes (Like | Disagree)
morningsong Avatar
38 months ago
It's DOA with a price tag of 3K or up.
Score: 10 Votes (Like | Disagree)
lazyrighteye Avatar
38 months ago

It's DOA with a price tag of 3K or up.
I do not believe we'll see a $3k price tag. And by "do not believe" I mean "hope."
Score: 7 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
38 months ago
AR/VR is cool, but it is really not for everyone!

Willing to wait that long. I need to save money to afford this AR/VR headset. I just hope it does not end up like AirPower.

https://www.macrumors.com/2019/03/29/apple-officially-cancels-airpower/
Score: 7 Votes (Like | Disagree)
38 months ago
Kuo is a known shitehawk and can't be trusted.
Score: 6 Votes (Like | Disagree)
TheYayAreaLiving 🎗️ Avatar
38 months ago

- Apple needs to communicate why I need this clearly.
- It needs to look good
- It needs to be easy to setup
- It needs to be super easy to navigate
- It needs to remove the technology out of the way - thats not gonna be obvious if its on your face.
Agreed! It needs this moment to be successful. Revolutionary!

Skip to 2:29.

Score: 5 Votes (Like | Disagree)