Apple Increases HomePod Mini Price in Several European Countries
Following its new HomePod announcement on Wednesday, Apple has quietly bumped up the price of its HomePod mini in several European countries.
In the European Union, Apple has added €10 to the original €99 price in Austria, Ireland, France, Germany, Italy, and Spain. The price increase was spotted in France by iGeneration.
The EU price rise now matches or approximately reflects the original price of the HomePod mini in other European countries where the speaker launched only last year, such as Belgium, Finland, Norway, Sweden, Switzerland, and the Netherlands.
In the UK, where the cost of a HomePod mini went up from £89 to £99, Apple also quietly increased the starting price of the iMac by £150, rising from £1,249 to £1,399.
Apple next week will push out an update for the HomePod mini that activates the dormant temperature and humidity sensors in the speakers. Given that it also applies to HomePod mini devices already purchased at the lower price, that is likely to be scant consolation for anyone thinking of buying a HomePod mini today.
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Top Rated Comments
Apple -- but not just Apple -- has been pushing up its prices across the board quite a lot lately. The thing is, I don't really care why Apple needs to increase prices to keep its profit margin steady because my income, and the income of many other people, does not magically increase with inflation and exchange rates.
I love my Apple stuff and I'll keep using what I have for as long as it lasts, but if this trend keeps up I will be looking to move to a cheaper Android phone and a Windows computer eventually. It may not be just as smooth but it's good enough for my use case.
Apple is pricing itself out of my range. If it's just me, well that's my problem, but if Apple is slowly pricing itself out of the European (and probably Asian and Latin American etc) market then it's their problem. Time will tell, but I'm approaching or am beyond what I am willing to pay and frankly I really don't care what forces Apple's hand to keep profits steady.
In a not so distant past, in Portugal (my country) any Mac/Apple gadget was a great deal more expensive than the price USA's people would pay. Apple justified it with the exchange rate. When the two currencies were in parity (or even a higher rate for the USD), I didn't see any change in the prices. It is only going up, never down.
BTW, I bet you don't live in Europe (and I would also bet that you live in USA). I say this because you don't know the perpective of outside of the USA. If you live outside, than I'm sorry for that assumption, you just are not affected by this "injustice".