Apple Announces Japanese New Year Promotion With Limited-Edition AirTag
In celebration of the Japanese New Year, Apple will be holding a two-day promotion that offers customers in Japan a free Apple gift card worth up to ¥32,000 with the purchase of an eligible Apple product on January 2 and January 3.

Gift card amounts will range from ¥4,000 for second-generation AirPods and other accessories to ¥32,000 for the 14-inch and 16-inch MacBook Pro.
In addition to a gift card, the first 30,000 customers in Japan who purchase a new iPhone 13, iPhone 13 mini, iPhone 12, or iPhone SE from Apple during the promotion will receive a limited-edition AirTag with a Year of the Rabbit engraving for 2023.
Apple has shared full terms and conditions for the promotion with additional details. Notably, iPhone orders placed through the Apple Store app will not qualify for a limited-edition AirTag, so make sure to complete the purchase on Apple's website. The promotion will also be available at Apple's retail stores in Japan.
Apple has run a Japanese New Year promotion for many years. Last year's promotion offered a limited-edition AirTag for the Year of the Tiger.
Popular Stories
Apple released iOS 16.3 in late January following nearly six weeks of beta testing. The software update is available for the iPhone 8 and newer, and while it is a relatively minor update, it still includes a handful of new features, changes, and bug fixes.
Below, we've recapped new features in iOS 16.3, including support for physical security keys as a two-factor authentication option for...
Apple has discussed selling a new top-of-the-line iPhone alongside the Pro and Pro Max models in 2024 at the earliest, according to Bloomberg's Mark Gurman. Based on this timeframe, the device would be part of the iPhone 16 lineup or later.
In a September 2022 edition of his weekly "Power On" newsletter, Gurman said there was "potential" for an iPhone 15 Ultra to replace the iPhone 15 Pro...
Online retailer TigerDirect has slashed pricing on the M1 iPad Air in several colors, offering the base 64GB configuration for just $313.99 in Purple and Pink.
Note: MacRumors is an affiliate partner with TigerDirect. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.
That's a savings of 48% compared to Apple's normal $599.00...
A new version of the Mac Studio with the "M2 Ultra" chip is unlikely to arrive in the near future, according to Bloomberg's Mark Gurman.
In the latest edition of his "Power On" newsletter, Gurman explained that since the upcoming Apple silicon Mac Pro is "very similar in functionality to the Mac Studio," Apple may wait until the release of M3- or M4-series chips to update the machine, or...
Google's Chromium developers are working on an experimental web browser for iOS that would break Apple's browser engine restrictions, The Register reports.
The experimental browser, which is being actively pursued by developers, uses Google's Blink engine. Yet if Google attempted to release it on the App Store, it would not pass Apple's App Review process.
Apple's App Store rules dictate...
Apple's next device with an Apple silicon chip may not be a Mac or an iPad, but rather an advanced external display, according to recent reports.
The display, which is rumored to arrive this year, is expected to sit somewhere between the $1,599 Studio Display and the $4,999 Pro Display XDR – but more exact information about the device's positioning and price point is as yet unknown. While ...
This week saw the launch of the final product from Apple's January hardware announcements, with the second-generation HomePod making its way into customers' hands.
Other news and rumors this week included signs of an interim iOS 16.3.1 bug fix update in the works as we await a fresh round of beta testing for a more significant iOS 16.4 update, a report on the potential dangers of using...
Today is the official launch day for the second-generation HomePod that was introduced in January, and we picked one up to compare it to the original HomePod that Apple discontinued in 2021.
Subscribe to the MacRumors YouTube channel for more videos. Design wise, the second-generation HomePod looks a lot like the first-generation model, featuring the same rounded design and acoustic mesh...
Top Rated Comments
?
As for the rabbit air tags - this is a half joke, but I do wonder - do we have to take these to the shrine for 'recycling' at the end of next year and then buy new ones with the next year's animal? We do it with omamori, and other things we buy from shrines, and they are all related to the new year, just as these Rabbit Airtags are.
You living in japan with japan monies ( like I am) it's not all as your say.