Apple Announces Japanese New Year Promotion With Limited-Edition AirTag

In celebration of the Japanese New Year, Apple will be holding a two-day promotion that offers customers in Japan a free Apple gift card worth up to ¥32,000 with the purchase of an eligible Apple product on January 2 and January 3.

Apple Japanese New Year 2023
Gift card amounts will range from ¥4,000 for second-generation AirPods and other accessories to ¥32,000 for the 14-inch and 16-inch MacBook Pro.

In addition to a gift card, the first 30,000 customers in Japan who purchase a new iPhone 13, iPhone 13 mini, iPhone 12, or iPhone SE from Apple during the promotion will receive a limited-edition AirTag with a Year of the Rabbit engraving for 2023.

Apple has shared full terms and conditions for the promotion with additional details. Notably, iPhone orders placed through the Apple Store app will not qualify for a limited-edition AirTag, so make sure to complete the purchase on Apple's website. The promotion will also be available at Apple's retail stores in Japan.

Apple has run a Japanese New Year promotion for many years. Last year's promotion offered a limited-edition AirTag for the Year of the Tiger.

Top Rated Comments

purplerainpurplerain Avatar
18 months ago
Modern Gen Z Japan and South Korea culture is the best. Very fashionable, trendy, amazing generation of film makers, always inventing new foods. They love Apple.
Score: 8 Votes (Like | Disagree)
macsplusmacs Avatar
18 months ago
I like bunnies.

?
Score: 7 Votes (Like | Disagree)
JapanApple Avatar
18 months ago
In Japan, we don't get many special event sales or incentives. Unlike the rest of the world, we don't get black Friday sales extreme, Giftcards happen every rabbit year ( joke ) seldomly. it's limited to what is allowed. It's nice to see. But Japanese buyers don't have many chances to get discounted items from apple. we more than less pay full price. It's nice to see this happening here. ty for bringing this up. I try the airtag. the rest pass.
Score: 5 Votes (Like | Disagree)
SilverWalker Avatar
18 months ago

In Japan, we don't get many special event sales or incentives. Unlike the rest of the world, we don't get black Friday sales extreme, Giftcards happen every rabbit year ( joke ) seldomly. it's limited to what is allowed. It's nice to see. But Japanese buyers don't have many chances to get discounted items from apple. we more than less pay full price. It's nice to see this happening here. ty for bringing this up. I try the airtag. the rest pass.
Well, there is always Kakaku, but yeah Apple themselves don't do much for consumers here in Japan. Still, I've always found the warrantee service really good. Fixing batteries and that sort of thing has always been sorted out quickly, and usually not cost much. The first time I ever went to Apple Ginza for a bad battery in my MB Pro 17 Core (the first Intel) they just gave me a new battery. Couldn't believe it.

As for the rabbit air tags - this is a half joke, but I do wonder - do we have to take these to the shrine for 'recycling' at the end of next year and then buy new ones with the next year's animal? We do it with omamori, and other things we buy from shrines, and they are all related to the new year, just as these Rabbit Airtags are.
Score: 4 Votes (Like | Disagree)
JapanApple Avatar
18 months ago

Are you joking? Do you know how much product is cheaper in Japan, than the rest of the world?? Compare your car prices to Australia or your groceries for starters..?‍♂️
?LOL, you're assuming it with Buy with foreign currency.
You living in japan with japan monies ( like I am) it's not all as your say.
Score: 3 Votes (Like | Disagree)
ilikewhey Avatar
18 months ago

iPhone 13, iPhone 13 mini, iPhone 12, or iPhone SE
trying to clear inventory? why not the 14 and 14 pro ?
Score: 3 Votes (Like | Disagree)

Popular Stories

Apple Silicon AI Optimized Feature Siri

Apple Releases Open Source AI Models That Run On-Device

Wednesday April 24, 2024 3:39 pm PDT by
Apple today released several open source large language models (LLMs) that are designed to run on-device rather than through cloud servers. Called OpenELM (Open-source Efficient Language Models), the LLMs are available on the Hugging Face Hub, a community for sharing AI code. As outlined in a white paper [PDF], there are eight total OpenELM models, four of which were pre-trained using the...
iOS 18 Siri Integrated Feature

iOS 18 Rumored to Add These 10 New Features to Your iPhone

Wednesday April 24, 2024 2:05 pm PDT by
Apple is set to unveil iOS 18 during its WWDC keynote on June 10, so the software update is a little over six weeks away from being announced. Below, we recap rumored features and changes planned for the iPhone with iOS 18. iOS 18 will reportedly be the "biggest" update in the iPhone's history, with new ChatGPT-inspired generative AI features, a more customizable Home Screen, and much more....
maxresdefault

Apple Announces 'Let Loose' Event on May 7 Amid Rumors of New iPads

Tuesday April 23, 2024 7:11 am PDT by
Apple has announced it will be holding a special event on Tuesday, May 7 at 7 a.m. Pacific Time (10 a.m. Eastern Time), with a live stream to be available on Apple.com and on YouTube as usual. The event invitation has a tagline of "Let Loose" and shows an artistic render of an Apple Pencil, suggesting that iPads will be a focus of the event. Subscribe to the MacRumors YouTube channel for more ...
Apple Vision Pro Dual Loop Band Orange Feature 2

Apple Cuts Vision Pro Shipments as Demand Falls 'Sharply Beyond Expectations'

Tuesday April 23, 2024 9:44 am PDT by
Apple has dropped the number of Vision Pro units that it plans to ship in 2024, going from an expected 700 to 800k units to just 400k to 450k units, according to Apple analyst Ming-Chi Kuo. Orders have been scaled back before the Vision Pro has launched in markets outside of the United States, which Kuo says is a sign that demand in the U.S. has "fallen sharply beyond expectations." As a...
iPad And Calculator App Feature 1

Apple Finally Plans to Release a Calculator App for iPad Later This Year

Tuesday April 23, 2024 9:08 am PDT by
Apple is finally planning a Calculator app for the iPad, over 14 years after launching the device, according to a source familiar with the matter. iPadOS 18 will include a built-in Calculator app for all iPad models that are compatible with the software update, which is expected to be unveiled during the opening keynote of Apple's annual developers conference WWDC on June 10. AppleInsider...
macbook pro purple february

Best Buy Introduces Record Low Prices on Apple's M3 MacBook Pro for Members

Thursday April 25, 2024 7:41 am PDT by
Best Buy is discounting a collection of M3 MacBook Pro computers today, this time focusing on the 14-inch version of the laptop. Every deal in this sale requires you to have a My Best Buy Plus or Total membership, although non-members can still get solid second-best prices on these MacBook Pro models. Note: MacRumors is an affiliate partner with Best Buy. When you click a link and make a...