Tim Cook Says Apple Hiring Very Deliberately Amid Economic Uncertainty

In an interview with CBS Mornings co-host Nate Burleson, Apple CEO Tim Cook confirmed that his company is taking a careful approach to hiring amid a period of increased economic uncertainty. The full interview will air on Tuesday, but a preview is available now.

unleashed tim cook
"So what we're doing as a consequence of being in this period is we're being very deliberate on our hiring," said Cook, when asked about Apple's hiring plans. "That means we're continuing to hire, but not everywhere in the company are we hiring." Cook added that Apple continues to believe strongly in investing for the long term.

Last month, Apple paused hiring for many non-R&D roles as a cost-cutting move, according to Bloomberg's Mark Gurman. The report said the move affects some "corporate functions" and "standard hardware and software engineering roles."

Cook also discussed Apple's return-to-office policy. As of September, corporate employees are required to work in the office three days a week.


"We make product, and you have to hold product," said Cook. "So that takes the serendipity of running into people, and bouncing ideas off, and caring enough to advance your idea through somebody else because you know that'll make it a bigger idea," he added.

CBS Mornings said the full interview will touch on the iPhone 14's new features and more.

Top Rated Comments

TheYayAreaLiving ?️ Avatar
20 months ago
At least there are no layoffs being reported. But I have an idea!

How about Apple Execs in the company take a pay cut to help out the economy?
Score: 21 Votes (Like | Disagree)
anthogag Avatar
20 months ago

I don’t know. Anyone else not impressed by the landscaping around Tim in this photo? It looks a mess. Pay a gardener and mow it.
It looks more natural. Very nice.
Score: 14 Votes (Like | Disagree)
needsomecoffee Avatar
20 months ago
Is there a backstory to the "praying hands" emphasis Tim uses so, so often ??
Score: 12 Votes (Like | Disagree)
DelayedGratificationGene Avatar
20 months ago
Tim Cook is the best CEO out there in CEO Land. No wonder Steve Jobs knew to pick him.
Score: 10 Votes (Like | Disagree)
citysnaps Avatar
20 months ago
Sounds like the pragmatic thing to do.

He's certainly managed Apple extremely well over the (almost) three year covid pandemic.
Score: 8 Votes (Like | Disagree)
mrochester Avatar
20 months ago

At least there are no layoffs being reported. But I have an idea!

How about Apple Execs in the company take a pay cut to help out the economy?
Not sure how that helps the economy!
Score: 7 Votes (Like | Disagree)

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