Samsung Wants You to 'Join the Flip Side' Instead of Buying an iPhone 14 Pro

Following the announcement of the iPhone 14 and ‌iPhone‌ 14 Pro, Samsung has released a new ad that seems to be aimed at convincing ‌iPhone‌ customers to try out its latest Galaxy Z Flip4, which, as the name suggests - flips.


The ad, titled "Join the flip side," starts with a Flip4 user showing off the device's design to what is presumed to be an ‌iPhone‌ user, highlighting features such as how it can stand up by itself to take group selfies. "I would never switch to Samsung. I love my phone," the ‌iPhone‌ user says, possibly playing on the idea of ‌iPhone‌ users being "stubborn" to try devices made by companies other than Apple.

The ‌iPhone‌ customer then becomes obsessed with everything that flips open and closed, such as a book, a toilet seat, and more. In multiple segments, the ‌iPhone‌ user is obsessed with folding things, such as a pizza, all while repeating to themselves phrases like "I've always loved my phone," "I would never switch," and "I will never switch to Samsung."

Towards the end, the ‌iPhone‌ user wakes up from the nightmare and attempts to fold their smartphone in half, and since it doesn't, they place an order for the Galaxy Z Flip4.

Before the ‌iPhone‌ 14 launch, Samsung released another ad mocking the "lack of innovation" expected for Apple's latest phones compared to the Galaxy S22 Ultra and Z Flip4.

Tag: Samsung

Popular Stories

ios 19 messages app

Apple Sues Jon Prosser Over iOS 26 Leaks

Thursday July 17, 2025 8:40 pm PDT by
Earlier this year, YouTuber Jon Prosser shared multiple videos showing off what he claimed to be re-created renderings of what was then presumed to be called iOS 19 and which was eventually unveiled by Apple as iOS 26 at WWDC in June. In his first video back in January, Prosser showed off a Camera app redesign with a simpler set of buttons for moving between photo and video modes, and he...
iPhone 17 Colors

All 15 New iPhone 17 and iPhone 17 Pro Colors Revealed in Latest Leak

Wednesday July 16, 2025 6:50 am PDT by
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September. MacRumors concept In a report for Macworld today, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models. The report includes ...
iOS 26 on Three iPhones

Here's When to Expect the iOS 26 Public Beta

Tuesday July 15, 2025 11:07 am PDT by
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced. Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week. Apple will be releasing...
iPhone 17 Pro Dark Blue and Orange

Ranked: The Best Features Rumored for the iPhone 17 Lineup

Wednesday July 16, 2025 4:17 pm PDT by
We have just under two months to go until the debut of Apple's iPhone 17 models, and rumors have been ramping up in recent weeks. We went through everything we know so far, pulling out the most exciting rumors and highlighting some other changes that aren't going to be so great. Top Tier Ultra Thin iPhone 17 Air - The iPhone 17 Air is 2025's most exciting iPhone rumor, because it's the...
Foldable iPhone 2023 Feature Homescreen

Foldable iPhone's Thickness and Price Range Detailed in New Reports

Wednesday July 16, 2025 11:31 am PDT by
Apple's long-rumored foldable iPhone will likely have a starting price between $1,800 and $2,000 in the U.S., analysts at investment banking firm UBS said this week. If so, the foldable iPhone would cost more than a MacBook Pro, which starts at $1,599. With a starting price of at least $1,800, the foldable iPhone would be the most expensive iPhone model ever released, topping the Pro Max at...
iPhone 17 Pro in Hand Feature Lowgo

iPhone 17 Pro Coming Soon With These 16 New Features

Friday July 11, 2025 12:40 pm PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices. Below, we recap key changes rumored for the iPhone 17 Pro models. Latest Rumors These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3: What to Expect

Sunday July 13, 2025 10:30 am PDT by
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device. Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable 5G support, up from LTE on the Apple Watch Ultra 2 Likely a wide-angle OLED display that ...

Top Rated Comments

ProfessionalFan Avatar
37 months ago
I'm good. I prefer my phones without giant creases in the middle. Creases that have resulted in giant cracks at times as well.
Score: 42 Votes (Like | Disagree)
ProfessionalFan Avatar
37 months ago

Haha this is a pretty clever ad
Not really. It just continues the trend of Apple living rent free in Samsung's head. They just can't stop mentioning them. Really shows which company is way ahead. Hint, it isn't Samsung.

Edit: Because Samsung fans are filling up my notifications telling me Apple isn't mentioned here. Replace "mentioning" with "referring". There you go. Because it is 100% clear who Samsung is referring to here, Apple and the iPhone.
Score: 29 Votes (Like | Disagree)
AirunJae Avatar
37 months ago
If you want a foldable phone, get a foldable phone. I personally wouldn't get any phone from Samsung, but that's mostly because I find their software annoying and don't care for the aesthetics. But other people do, so good for them ?
Score: 28 Votes (Like | Disagree)
Graphikos Avatar
37 months ago
The only fold benefit they tout is that it's "great for group shots" and then compare it to a toilet seat?
Score: 26 Votes (Like | Disagree)
antnythr Avatar
37 months ago
Haha this is a pretty clever ad
Score: 25 Votes (Like | Disagree)
Zito Abroad Avatar
37 months ago
Already did. Bought 2. Will never go back to a slab.
Score: 23 Votes (Like | Disagree)