In a new ad, Samsung is throwing shade toward the lack of "innovation" on the iPhone while promoting features such as a 108-megapixel camera and 100x "Space Zoom" available in its latest devices.
The ad, titled "Buckle Up," is aimed toward current iPhone users and promotes the Galaxy S22 Ultra, the new Z Flip 4, and features not available to iPhone customers. "Buckle up for Apple's latest launch," the ad says. "As you enter a world where heads will turn, just none in your direction." A world where "the highest resolution in a smartphone will be in someone else's pocket. And that epic moon shot that's getting all the likes won't be yours." "This innovation is not coming soon to an iPhone near you," the 30-second ad concludes.
The ad comes just six days ahead of Apple's "Far Out" event, where it's expected to announce the iPhone 14 and iPhone 14 Pro. Apple is planning major new features on the Pro camera systems for its higher-end devices, including an all-new 48-megapixel camera and possible 8K video recording. Alongside camera improvements, the iPhone 14 Pro is rumored to feature an always-on display and a new pill-shape notch replacement.
Friday September 11, 2026 3:10 am PDT by Tim Hardwick
Samsung Display has signed a three-year exclusive supply agreement with Apple to provide foldable display panels for the iPhone Duo and future models, reports Chinese leaker Instant Digital.
The iPhone Duo is the first device on the market to feature Samsung's M16 OLED material set, said to bring improvements to brightness, color performance, lifespan, and power efficiency over previous OLED...
Wednesday September 9, 2026 1:28 pm PDT by Joe Rossignol
Samsung took to social media today to mock the iPhone Duo while Apple announced the device.
In a series of sarcastic posts that did not explicitly mention Apple or the iPhone Duo, Samsung made comments like "Let us know when you're done reheating our leftovers" and "Was it exciting? No. Did it happen? Yes."
Samsung used an #ItsTimeToSwitch hashtag in some of its posts.
Launching on...
Wednesday September 9, 2026 5:46 pm PDT by Juli Clover
The iPhone Duo has an IP68 dust and water resistance rating, beating Samsung and tying Google.
Samsung's latest Galaxy Z Fold8 models have an IP48 dust and water resistance rating, which means they aren't able to hold up to dust as well. Google's Pixel 11 Pro Fold also has an IP68 rating.
IP6X for dust means the iPhone Duo is "dust-tight" and no dust is able to get in. The IPX8 rating for ...
As usual, they focus on features that aren’t very important to me. And, honestly, people don’t need 108mp sensors in phones to display images in HD. And I can’t imagine being happy with any moon picture coming from a phone camera.
Apple's first foldable iPhone, with a book-style design featuring a 5.4-inch outer display and a 7.6-inch inner display with a minimal crease down the middle.
